Abeed "Alex" Bawa
SUMMARY Management with more than 12 years of proven success in company expansion, expense
reduction, profit growth, and providing strategic assistance in other areas within the
company to develop a cohesively managed business. Industry experience includes
telecommunications, retail, and technology. As VP in a growing collegiate apparel company,
I have administered training and development of at least 110 employees across Georgia, and
Alabama. Further, we constantly meet and overcome challenges by developing resilience
during economic downturn through service improvements, demand creation, and
maintaining staff motivation.
SKILLS Staff Development Negotiation
Income Statement Forecasting
Marketing Strategic Planning
Customer Service Business Development
Manufacturing Event Management
Marketing Communications Process Improvement
Business Planning Event Planning
Business Analysis Policy
Market Research Profit Center Management
Training Management
Strategy Sales
Retail Analysis
Sales Management Merchandising
Sales Operations Leadership
Team Building Business Strategy
Team Leadership Operations Management
EXPERIENCE Dawg House ETC 11 / 2002 - Present
Managing Director
Led expansion of locations throughout Georgia, and Alabama. Implemented Point of Sale
Systems. Hired and trained managers to operate stores as well as monitor and account for
inventory to minimize shrinkage. Operate stores by keeping overhead low in order to
maximize profitability. Constantly seek new avenues to further reduce costs, and increase
sales as company continues to expand. Frequently scout new geographic territory and
research demographics of potential markets for future expansion.
• Design custom collegiate apparel predominantly catering to women. Set target dates for
release of new lines of merchandise. Continue to use customer feedback to implement
cutting-edge designs.
• Strategically choose location which generates highest traffic even in low volume locations.
• Implement marketing tactics in relationship-building to encourage repeat customer
patronage.
• Meet with suppliers annually and collaborate to combine ideas on designs for upcoming
seasons, tour production facility and gain knowledge on latest production trends and
innovations.
• Mediate disputes among staff whenever issues arise. Discuss and explore strategies to
minimize potential problems through teamwork and building camaraderie.
• Analyze and evaluate economic market trends to forecast future sales goals and to
determine quantity of inventory ordering for each location.
The Wireless Warehouse 2000 - 2002
Regional Manager
Middle Georgia's Top Rated Sprint PCS affiliate retailer. Generated more subscribers than all
affiliated retailers combined in Middle Georgia Region. Competed with: Office Depot, Office
Max, Radio Shack, Wolf Camera, and Sprint PCS Corporate Store. Led store in sales as part-
time associate. Implemented tactics to motivate co-workers. Took on supervisory role in
when given opportunity. Assisted management with implementing incentive programs and
strategies to help boost employee sales.
• Sales Representative of the year (2000). Opened over 650 accounts as a part-time
Associate.
• Promoted from part-time Sales Associate to Regional Manager in 18months. Delegated by
upper management to oversee North Georgia expansion.
• Immensely developed sales skills, relationship-building with general public, hiring and
training new associates.
• Designed and wrote employee training manual which was distributed to all locations
throughout company.
• Hired, trained, and managed staff at North Georgia location.
• Had highest per capita accounts opened throughout company.
. Opened Rome, GA location single-handedly. Set up display and POS equipment.
Walt Disney World 08 / 1998 - 01 / 1999
Merchandising "Cast Member" (Internship)
Selected to participate in merchandising internship at Walt Disney World’s EPCOT Center.
The College Program consisted of three point experience. Live, Learn, and Earn. Lived on
Disney property with fellow interns. Learned, and practiced the rules of Disney philosophy of
guest service, management, and expectations from a guest standpoint.
• Learned day-to-day operations of merchandising of youth and adult clothing and
accessories.
• Responsible for selling, re-stocking and accounting for inventory in operating cost-efficient
group of retail outlets in EPCOT Theme park.
• Worked closely with a team of over 30 Cast Members to ensure daily sales goals were met,
and guest demands were exceeded.
• Gained first-hand experience through daily operations of a successful Fortune 100
company. Took advantage of shadow training and management-building skills.
A-1 Delivery Service and Logistics 09 / 1994 - 12 / 1994
Management Intern
Accounted for all inventories arriving and departing into warehouse. Over 40 loads a day.
Matched Proof of Delivery (POD) invoices with corresponding run list entries. Contacted
clients to follow-up with comments and suggestions on continuous improvements.
Maintained relationships with prominent clients such as Sears Canada, P&G, Home
Hardware, and IKEA.
EDUCATION Mercer University - Stetson School of Business and Economics 1999 - 2001
MBA, International Business
State University of New York College at Buffalo 1996 - 1998
BA, PSC
Georgia Southern University 1995 - 1996
Business/Political Science
Applewood Heights Secondary School 1990 - 1994
High School, Advanced
INTERESTS Hockey, football, investing, traveling, trading, current events, reading, photography.
LANGUAGES French Gujarati
Kutchi Spanish