Sales Training

ELLEN M. SCHATZ

**** ** ***** ***** - *******, Florida 33351 – 954-***-**** (H) 954-***-****(M)

CURRICULUM/TRAINING SPECIALIST

PROGRAM DEVELOPMENT

Motivated, creative training professional with 20+ years broad-based background in presentations/training, public re lations,

program/curriculum design, testing and evaluation. Served in high profile role as Broward County's Educational Serv ices

Coordinator for the Sun-Sentinel. Excellent communication/organization and evaluation skills with solid experience in professional

development, public presentations, and in-service education. Persuasive team player and community liaison with ability to relate to

diverse populations and skill levels. M.S. in Education with certifications in Training and Specialized Testing.

TRAINING / PROGRAM DEVELOPMENT

• Developed and presented numerous in-service training programs for professional educators at all levels in groups ranging in size

from 20 – 45 participants. Using an enthusiastic presentation style and a variet y of novel mediums/materials, presented fresh ideas

for teaching basic skill areas to students. Presentations received excellent evaluations and prompted requests for additional

workshops.

• As Broward County’s Educational Services Coordinator for the Sun-Sentinel, created and developed numerous highly successful programs

resulting in significantly increased circulation. Wrote innovative, educational, and fun curriculums which were enthusiastically received. Met

specific learning objectives and provided effective design and materials for implementation.

• Facilitated sales presentations and after-purchase training workshops for Silver Burdett Ginn with administrators and teachers . Demonstrated

and sold product features, directly resulting in sales of $10,000, and increased customer effectiveness in after-purchase training workshops.

• Worked closely with key educators and administrators such as Barbara Shapley, former Florida Department of Education Mass

Communications Specialist, and numerous local professionals. Co-authored and independently wrote several comprehensive curriculums on

language development, science and math, multi-cultural issues and others, utilizing the newspaper as a teaching tool. Within an eighteen

month period, circulation increased 250% attributed, in part, to these programs.

• Researched and developed an imaginative trainer’s handbook. Guide provided exercises and curriculum ideas which allowed educators to

easily incorporate materials from workshops into their own programs.

• Trained individuals of diverse backgrounds, utilizing adult learning techniques and customizing programs to meet their needs.

PUBLIC RELATIONS / MARKETING

• Received the Sun-Sentinel’s “Pride Award” August 1991, March 1999, and December 2001, for job responsibilities including:

Creating marketing plans for existing curriculums, developing and conducting teacher training workshops, as well as community

involvement activities and public relations.

• As Community liaison for the Sun-Sentinel, sat on the Board of Directors for Kids Voting Broward; as well as the Advisory

Council for the Broward Grandparents program.

• Within eight months as Educational Sales Consultant for Silver Burdett Ginn, increased revenue from private schools in tri-county

area by $50,000 through cold calling and lead follow-up. Developed sales presentations/demonstrations to explain products to

administrators and teachers.

• Selected by manager to oversee exhibits at three educational conferences for Silver Burdett Ginn. Identified potential customers

and demonstrated products. Generated qualified leads for follow-up.

• Represented Sun-Sentinel at county-wide functions for professional trainers and educators. As community liaison, networked and

represented the organization with educational administrators, curriculum specialists and teachers. Credited with improving

communications between community and the newspaper.

ELLEN M. SCHATZ

3112 NW 107TH Drive - Sunrise, Florida 33351 – 954-***-**** (H) 954-***-****(M)

• Within the Sun-Sentinel Educational Services Department, brainstormed advertising and marketing ideas for new/ existing

programs. Wrote ad copy for brochures and newspaper display ads, generating interest and educational newspaper sales. Handled

all aspects of workshop and conference preparation, including ordering all pertinent materials, booking speakers and coordinating

workshops.

EDUCATIONAL ADMINISTRATION / TESTING / EVALUATION

• As certified Gesell School Readiness Screening Examiner, regularly called on to administer this critical screening instrument. Evaluated

results to determine emotional and developmental maturity of children for accurate placement.

• Evaluated students using a variety of academic tests, including Shelquist Inventory of Readiness Skills, DIAL (Developmental Inventory for

the Assessment of Learning), and the Metropolitan. Assessed skills, planned activities to strengthen weak areas and determined placement for

the following year.

• Experienced classroom educator: Early Childhood / Elementary education, Resource educator, and Exceptional Student Education. Life

Skills and Executive Functions Trainer.

PROFESSIONAL EXPERIENCE

RESOURCE EDUCATOR - EXCEPTIONAL STUDENT EDUCATION 09/2013 – 06/2014

Imagine Charter School at Weston, Weston, Florida

EDUCATOR – MIDDLE SCHOOL RESOURCE 08/2012 – 06/2013

University School at Nova Southeastern University, Fort Lauderdale, Florida

EDUCATIONAL SERVICES COORDINATOR 01/1991 – 08/1992

University School at Nova Southeastern University, Fort Lauderdale, Florida and 07/1997 - 06/2005

EDUCATIONAL SALES CONSULTANT 10/1995 - 04/1997

Silver Burdett Ginn Educational Publishing Co., Atlanta, Georgia

TRAINER (Volunteer) 08/1989 – 04/1992 Miami-

Dade Community College, Miami, Florida

Child Care Connection, Fort Lauderdale, Florida

TEACHER 08/1980 – 06/1990

Broward County Public School District, Fort Lauderdale, Florida

EDUCATION/CERTIFICATIONS

• M.S.

EDUCATION, Nova University, Davie, Florida 1986

• B.S.

ELEMENTARY / EARLY CHILDHOOD EDUCATION, C. W. Post/Long Island University,

Brookville, New York 1978

• ACA

DEMY FOR CERTIFYING TRAINERS, Broward County School Board, Fort Lauderdale, Florida 1990

• FLO

RIDA STATE TEACHING CERTIFICATE, State of Florida, Tallahassee, Florida 1980 - Present

MEMBERSHIPS

American Society for Training and Development

CHADD (Children & Adults With Attention-Deficit Disorders)

Visit me on LinkedIn at http://www.linkedin.com/in/ellenschatz/

REFERENCES AVAILABLE UPON REQUEST

Contact this candidate