LR
Lara Rosenberg
**** ***** **** ****** **** *! Phoenix, AZ 85016
Phone: 602-***-**** ! E-Mail: *********.****@*****.***
Summary
An Innovative Strategist, results-driven sales and marketing professional with extensive experience with established organizations and start-up businesses in the private and nonprofit sectors. Proven ability to develop and implement effective marketing strategies, nurture strong bonds within the community, create and widen revenue streams, solve complex problems and transform difficult situations into growth opportunities. Gifted communicator and inspirational leader, consistently exceeds expectations.
Some core strengths include :
Business Development Logistics Product Training
Key Accounts & Vendor Management Product Development Distribution channels
Strategic Planning Funding Allocation & Budgets Event Coordination
Project Management Team Building Communication & Reporting
Technical Skills :
Mac Microsoft Office (Word, Excel, PowerPoint, Outlook CRM (Salesforce, Act!)
Email Campaigns (Mail Chimp, Constant Contact) Social Media (Facebook, Twitter, YouTube, Audio/Visual Equipment
Google+) Extensive In-Depth Research (Clinical & Marketing) Warehouse/Inventory Management Shipping/Receiving
Experience
Pronto Marketing & Consultation, LLC March 2013-present
Business and Marketing Consultant work with organizations individually based on a needs assessment to implement marketing plans, events, and strategic alliances within the organization. Coordinate efforts between graphic designers, web/SEO specialists and social media efforts, advertising and conferences. Create and maintain databases. Experience includes healthcare, natural foods and supplements.
Pro Blend Nutrition, LLC Avalon Malibu Integrative Life Center of Nashville
The Clinic by Dr. H Soul Care Workshop Mentor Books
Elements Behavioral Health May 2009-March 2013
Regional Outreach Director represented Promises Treatment Centers in Malibu and West Los Angeles; The Ranch in Nunnelly, TN; SRI in Los Angeles and The Recovery Place Ft. Lauderdale, FL. Independent resource director, who as a collaborator works with medical professionals, psychiatrists, psychologists, clinicians,
hospitals. Manage and maintain a database of over 8,000 contacts in the SW territory (AZ, CO, NV, NM, UT, MT, WY).
Coordinated and implemented networking events, conferences and referral development managed a $500,000 annual territory event budget
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Assisted and consulted with professional referrals and community referral resources for those looking for mental health interventions
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Orchestrated promotional material, advertisements, collaborative events with other treatment programs, hosted professional weekends
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The Meadows October 2007-April 2009
Marketing Consultant for a world-renowned treatment and hospital facility in Arizona. Independent regional liaison marketing services to the public, professionals and organizations in specified territory. Returning to The Meadows after a short sabbatical as marketing consultant managed approximately 4,000 contacts in the field of therapy.
Developed and nurtured relationships with referral resources
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Attended, Planned and Coordinated local marketing events, national conferences and workshops
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August 1998- April 2005
Community Relations Representative an independent regional liaison for a world-renowned in-patient psychiatric treatment and hospital facility in Arizona. Market services to the public, professionals and organizations nationally. Lead sales representative with an average patient increase of 150% per year. Managed approximately 4,500 contacts.
Promoted and guided in development of treatment, workshops, symposiums, monthly lectures, and trainings through education, media, tradeshows
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exhibitions, and networking
Managed and nurtured relationships with key referral resources: contractual and professional
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Assisted in hiring and trained new marketing team staff
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Coordinated and designed customer presentations for mental health professionals, medical professionals, and various organizations (healthcare, hospitals, non-profit, and schools)
Advocated to enhance awareness of innovative treatment concepts and cultural bias issues
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Created and executed progressive and effective advertising programs. Arranged PR interviews with various national and international publications (magazines,
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radio, TV, newspaper)
Produced educational events utilizing The Meadows Faculty (featuring medical health professionals)
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At One Yoga May 2007-August 2008
Event & Marketing Coordinator / Yoga Instructor for one of Arizona’s first yoga studios.
Synchronized marketing events, trainings through community bulletins advertising and PR campaigns
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Coordinated and Assisted in Yoga Teacher Trainings, programs, workshops with national and international yoga instructors
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Collaborated with owners and managers on operations and customer relations
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The Leukemia & Lymphoma Society March 2007-June 2007
Nike Marketing Assistant with Team In Training in promoting the San Francisco Nike Women’s Marathon.
Organized recruitment events and fundraising activities
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Distributed information to through grass roots marketing strategy
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Worked with potential donors for incentives
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Callaway Consumer Products February 2007-June 2007
Marketing & Administration for a start up manufacturer, physician founded organic certified frozen entrée Organic Bistro –Whole Life Meals.
Oversaw e-communication –customer service and order processing
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Assisted in daily administrative duties
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Management of upcoming demo’s, events and trade shows
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Networked with medical and health professionals in working providing educational workshops on promoting healthy eating habits
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Habitat for Humanity International October 2005-Novemer 2006
Program Advisor in country for Disaster Response housing projects due to tsunami relief efforts. Positions held in Chennai & Pondicherry, India and Galle, Sri
Lanka.
Established and Advised new offices starting in the region in response to disaster
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Reported building plans/progress of 5,000 homes to local affiliate and international headquarters
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Coordinated with local Program Manager, oversaw in-country staff, site engineers, project progress and volunteer teams
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Assisted International Finance Manager with maintenance of $12million USD annual budget for the region and communication with Donors
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Surveyed and Implemented a Disaster Mitigation Program with aims of reaching 30,000 people
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Reviewed LOI’s and Memorandums of Agreements with Government and NGO’s in project partnerships
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Shanti Animation Movement May 2005-November 2005
Volunteer for a long standing non-profit organization that aides people in need along the Dehiwella Canal as well as servicing five tsunami camps from the most
recent devastation of 26 December 2004.
Organized incoming volunteers with their schedule for projects we service
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Trained volunteers on appropriate interaction and requirements
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Aided in managing housing project from negotiations to construction, reported progress to donors
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Education
Saint Louis University
Bachelor of Arts – Psychology Saint Louis, MO
RedR International
Emergency Preparedness Training Kandy, Sri Lanka
Personal
OM3 Yoga, LLC Yoga instructor private yoga classes offering individual in home/office private classes, corporate yoga, yoga therapy and yoga presentations “Yoga At Your Desk” and “Basic Joint Warm Ups – Yoga Mental Floss.”
o Medtronics (2007-2009), Canyon State Electric (2008-2013), The River Source (2008-2009), Crown Castle International
(2009), Scottsdale Treatment Institute (2011-2013).
o Group instructor at Metta Community Yoga 2007-present
12 Women of 2012 volunteer, fundraiser and group member for remodeling and inspiration at Lodestar Resource Center, Phoenix, AZ
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! June 2007-December 2007: Administrative Assistant Render Films/Interactive Edutainment Scottsdale, AZ
February 2006: RedR trainer for “Techniques for Reducing Psychological Trauma” – Galle, Sri Lanka
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February 2005: I-to-I volunteer for tsunami relief efforts in Sri Lanka
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January 2005: TEFL Certification 40 hours
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June 2004-present: Registered Yoga Teacher through Yoga Alliance America
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Enjoy yoga, traveling, gardening, cooking, hiking, reading, the arts, exploring new things and having fun!
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