I consider myself very lucky to have started my career in advertising in London, great school for a young
creative. My first professional placement was at a small agency in Knightsbridge with John Kelly, former
Beatles photographer, and Noel Myers former Benton and Bowls. I then continued by joining several
international agencies working on national and international products. I moved from London to go back to
Italy at the age of 29. I accepted an offer from Mario Labella (former MD of Coca-Cola) of Longari Loman
based in Bologna and Milan. Thanks to Mario, a strategy guru, I learned a lot in terms of creative strategic
planning. I was then given the chance to join Young & Rubican and Gavino Sanna, offer which I declined
accepting instead the proposal from Emirati Puris Lintas and the opportunity to work on national and
international products in Milan, London, Amsterdam, Paris and Brussels.
Esperienze Professionali
1977 – 1978: Agenzia di Pubblicità Bastable Advertising (Londra, UK); Clienti: EL.AL, Israel Tourist Board, Air
U.K., Olympic Air, Queensland Tourist Board, UBIX foto-copiers, Dunhill, Lycra Dupont, Fairview
Constructions, Atlet Industrial Machines.
1978 – 1979: Agenzia di Pubblicità Aspect Advertising (Londra, UK); Clienti: Belfast Telegraph, Emi Records,
Vauxhall Motors, Selfridges, Debenhams, Wilckomatic Industrial Cleaning Machines, National Tours.
1979 – 1982: Agenzia di Pubblicità Michael Bungey D.F.L. (Londra, UK); Clienti: Rockwear Design, Cuisine
Kitchen Components, Duracell Batteries, Coal Tar Soap, Queensway Furniture Store, Lunn Poly, Rona
Laboratories.
1982 – 1983: Agenzia di Pubblicità Adver (Padova, IT); Clienti: Zuegg, Stock 84, Radis Amaro.
1983 – 1987: Agenzia di Pubblicità Longari & Loman (Bologna – Milano, IT); Clienti: Amaro Montenegro,
J&B, Maximillian Spumante, Segafredo, Timberland, Idrolitina, Mandarina Duck, Dietor, Cabor, Motta Milk-
up, Telefunken, Confetture Santa Rosa, Faema, Henkel, Latte Granarolo.
1987 – 1996: Co-Creative Director / Dirigente – Agenzia di Pubblicità Ammirati Puris Lintas (Parigi – Milano –
Amsterdam – Bruxelles – Londra); Clienti: Findus (Peschereccio Azzurro, Fish & Crock, Bastoncini di Pesce,
Big Fish, Pisellini, Contorno Mediterraneo), Impulse (Magie, Dynamique), Shampoo Clear, Mayonese
Calve’, Mayo’ di Calve’, Lysoform, Skip Detersivo, Menta Polo, Quality Street, Ore Liete, Mercedes-Benz,
Coca-Cola Light, Birra Buckler, Bayer Baygon Insetticida, Johnson & Johnson Cosmetici, Sacla’ Condiverde,
Citizen Orologi, Algida (Camillino e Magnum), IBM Computers, Brandy Remy Martin, Goodyear Pneumatici,
Nestle’ LC 1 Yoghurt, Amaro Averna, Pasta Amato, Ministero della Sanita’: Lega per le malattie virali –
Epatite C- Pubblicita’ Progresso.
Dal 1996: Freelance / Strategie di Comunicazione / Creatività / Produzione; Clienti: Stet Telespazio Business
Division, Schott Jeans, Lorenz Orologi, Casio Orologi, Golden Lady, Universita’ Bocconi di Milano,
Settimanale Bella!, Weissenfels, Mare Uno, Olivetti, Acqua Pradis, Banca Friuladria, Banca Agricola
Mantovana, Cesare Ragazzi, Self Prototipi, Linear ARC Auto (Unipol), Avis Donatori di Sangue, Ribis.it.
Electrolux, Palazzetti, Sim2, Bat Tende da Sole, Fincantieri, Rubbner Case in legno, Bonaldo Arredo, Ardeco,
Venete Cucine, Green Vision Ottica, Coronel Tapiocca Travel and Adventure (Hemp), KE Tende da Sole,
Refrion, Termokey, Arrital cucine, Cofiloc, Mortal Vodka.
Premi Professionali
1978 Trade Campaign Award – Cliente: Atlet
1979 Advertising Award Medical – Cliente: Rona Laboratories
1979 Trade Campaign Award – Cliente: Rockwear Design
1983 Media Key Award – Cliente: Miximillian
1983 Art Directors Club – Cliente: Timberland
1984 Media Key Award – Cliente: Telefunken (“Potavamo stupirvi con effetti speciali ma noi siamo scienza,
non fantascienza”)
1985 Anipa Argento – Cliente: Pasta Amato
1986 L’Albero d’Argento Internazionale – Cliente: Peschereccio Azzurro
1986 Media Key Award – Cliente: Lysoform
1990 Anipa Award – Cliente: Amaro Averna
1992 Art Directors Club – Cliente: Amaro Averna
1995 Euro Best – Cliente: Clear Shampoo
1997 Media Key Award Grand Prix – Cliente: Stet Telespazio
1998 Media Key Award – Cliente: Lorenz
1999 Media Key Award – Cliente: Lorenz
2007 International Network – Cliente Palazzetti for Fun
2009 Punta della Dogana Francois Pinault Foundation.Among the selected ads (contemporary art) is a
campaign created by Alessio Ferlizza for Pallazzetti