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Sales Marketing

Location:
Italy
Posted:
April 24, 2014

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Resume:

CURRICULUM VITAE

Personal data

Surname STAMPACCHIA Name EMANUELA born in PADOVA on the 20th of

March 1984

Living in ROME in SANTA MARIA LIBERATRICE SQUARE n. 45 zip code 00153

( mobile 346-***-****

Citizenship ITALIAN civil status SINGLE

( e-mail ***************@*****.***

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EDUCATIONAL QUALIFICATION

Master's degree in BUSINESS ECONOMICS

Curriculum business economics and management

University of NAPLES "FEDERICO II"

Thesis in Management of Quality Systems by title:

"The relationship between marketing and quality for the creation of value.

Case study Villa Massa".

Date 28/10/2008 Mark 110/110 cum laude and mention.

Bachelor's degree in BUSINESS ECONOMICS

University of NAPLES "FEDERICO II"

Thesis in Economy and management of International firms by title :

"The italian firms and the competitive challenge in the international wine

trade"

Date 29/11/2006 Mark 110/110 cum laude.

PROFESSIONAL EXPERIENCES

Since 2/11/2011:

Marketing & Innovation Specialist in Italian Popular Banks Central

Institute - CartaSi Group in Marketing & Innovation Division:

* Sales trend analysis for evaluation of Marketing initiatives and for

promotion of offered services

* Reporting on main Customers in order to plan marketing action in

collaboration with Sales Force

* Support for the creation of a Marketing Informative System

* Business plan in order to analyze new market opportunities

* Support for the arrangement of strategic Marketing plan

* Management of brand development activities for new services and

marketing plan arrangement

* Suppliers relationship management (consulting, data research company,

advertising agency, etc.)

* Development of the company offer in e-commerce area for Customers (for

example MyBank project for the Banks) and analysis of Italian and

European e-commerce market trend

* Customer satisfaction survey and planning of CRM system

* Analysis and development of Social Media Marketing activities

Since 6/06/2011 to 15/10/2011:

Supply Market Planner in Procter & Gamble in Supply Network Operations

Division: management and analysis of products availability for Fabric Care

category in cooperation with Marketing, Sales Force and Production.

Since 05/07/2010 to 5/06/2011:

Trade marketing specialist in Vodafone Omnitel N.V. in Local Marketing

&Communication Division

Management and arrangement of promotion activities of Vodafone Consumer

Offer in all point of sales:

* Management and creation of BelowTheLine Advertising for merchandising

and Sales Force

* Sales trend analysis for ROI-based marketing activities evaluation

* Suppliers-relationship management (art designer, advertising agency,

printing services

* Over 400 Vodafone Dealers managed, both direct and indirect channel

* Event management (about 3 events per month, up to 10.000 E total cost

each)

* Advertising campaign development through sms on Vodafone Customer Base

* Budget managed per year by the team:535.000 E

* 1 person supervised

* Geographic area of interest: Lazio, Sardegna, Toscana, Marche, Umbria,

Molise e Abruzzo

From 01/02/2010 to 03/07/2010:

Channel Analyst in Wind Retail Srl- Wind Group in Channel Management

Division

* Supply relationship management of "4G Retail srl" point of sales

(about 130) after their acquisition by Wind Group

* Re-contracting of utility services provision

From 01/10/2009 to 23/12/2009:

Junior Administration in Caf do Brasil - Kimbo in Finance&Administration

Division

* Use of AS400 to manage and to register invoices related to promotional

services

* Collaboration with Commercial Division in order to redevelop orders

From 15/12/2008 to 15/09/2009

Sales Analyst in Colgate Palmolive Company in Customer Service& Logistics

Division

Management and analysis of POS data for large-scale retailers in

collaboration with Auchan and Carrefour to optimize the On-Shelf-

Availability:

* Replenishment, orders management, on shelf availability optimization,

out of stock, assortment, and coverage analysis for Logistics area

* Active collaboration with Consumer Marketing, Customer Marketing and

Sales Division

for promo analysis and forecasting, demand analysis and reactivity,

uplift, forward buying, ecc.

* Store checks

* Knowledge of database management systems through the use of specific

tools and SAP

LANGUAGES AND INFORMATICS KNOWLEDGE

Language and knowledge level

FLUENT knowledge of ENGLISH (BASIC and COMMERCIAL) both SPOKEN and WRITTEN

(Trinity certificate 8th level)

GOOD knowledge of SPANISH both SPOKEN and WRITTEN.

Informatics knowledge

WINDOWS 95-98-XP-2007-2010, MAC OS, LINUX,OFFICE, WORD, EXCEL, ACCESS,

POWER POINT, FRONT PAGE, PHOTOSHOP, WORDPRESS, GOOGLE SITE, GOOGLE ADWORDS,

GOOGLE ANALYTICS, GIMP, ILLUSTRATOR, NIELSEN DME, NIELSEN FOLDERNET,

COGNOS, BUSINESS WAREHOUSE, SAP, SAP APO, SPSS, SAS, COSMOS, IRION DQ,

AS400. BASIC KNOWLEDGE OF SQL AND HTML.

VARIOUS EXPERIENCES

Management of Social media marketing activities for a restaurant.

Many sports done among which Volleyball for 5 years at competitive level

and Modern Dance for 3 years. Skilled in Artistic Drawing.

PROFESSIONAL INTERESTS

Interested in various areas of business management in particular Trade

Marketing and Brand Management. Deep knowledge of Italian and European E-

commerce market (Yoox, Privalia, Saldi Privati, Buyvip, Vente privee, ecc)

innovative payments and payment card world. Experienced in

Telecommunications Market with particular attention to Consumer Offer.

Strong interest to the Consumer Goods also for the past experience with

deepening of Product Marketing and issues related to Large Retail Trade.

Deep analysis of Internationalization Strategies and of Statistic tools

concerning Customer Satisfaction and CRM during university studies.

Optimal aptitude for team working due to past working experience.

Available for immediate transfers in all national and international country

if necessary. I'd be pleased to take part, working, to training experiences

to enhance my capabilities and my professional competencies.

I authorize to the treatment of my own personal data according with Dlgs.

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e-mail: ***************@*****.***



Contact this candidate