YAUNAH HAIRSTON
**** ******** **, **. *****. ****6
Y *****@*****.*** TEL. +1 314 266 Y AUN ( 9286)
EXPERIENCE
**** – 2014, intermittently D o i n g M y O w n T h i n g Various locations
Marketing/PR/Events Consultant
provide marketing, public relations and special event marketing project
management to small and mid-sized organizations on a freelance and/or
part-time basis
2010 – 2012 Hellmuth, Obata, Kassabaum (HOK) St. Louis, MO
Marketing Manager
coordinated and implemented global marketing/pr/business development
activities for an 18-state region including tradeshow development and
execution
coordinated RFP/RFQ development and production from concept to
completion for a global architecture firm.
Graphic design and layout
2008 – 2010 K D H X C o m m u n i t y A r t s a n d M e d i a St. Louis, MO
Marketing Event Manager
developed and executed annual strategic plan/budget for public relations,
marketing and events units
served as project manager for all creative projects
implemented complete brand refresh and rollout; primary brand champion
created, produced and maintained all marketing collateral (print, broadcast,
digital, premiums)
principal event producer for all KDHX events 50 events, annually)
managed station sponsorships/promotions
developed and executed social media strategy
2000 – 2004 O c u l u s I n c . St. Louis, MO
Marketing Coordinator
developed creative and branding strategies
event/trade show management and execution
business development
RFP/RFQ development and production
public/media relations/advertising
1993 -2000 I n f l u e n c e St. Louis, MO PR Events/Account Manager
M E T R O St. Louis, MO Communications/Events Coordinator
R i v a l L L C ( N H L ) Haw River, NC Marketing/Tradeshow Event Coordinator
Monmouth College – Monmouth, IL
EDUCATION •
Speech/Communications and Theatre Arts
ASSOCIATIONS
member, American Marketing Association (AMA)
member, Society for Marketing Professional Services-St. Louis chapter (SMPS-STL)
past member, International Special Events Society (ISES)
MS Office Suite (MAC/PC)
TECHNOLOGY
Adobe Creative Suite 5.5 (MAC/PC)
CRM + CRM add-on apps (Deltek Vision, Salesforce.com)
SEO/SEM, Google AdWords
Web Content Management Systems (Joomla, basic HTML, Wordpress)
Social Media Digital Marketing Strategy apps
Direct mail apps (i.e., Exact Target, Mail Chimp)
Project Management: MS Project, Basecamp
SKILLS • strong creative/conceptual instinct • speak fluent print production • organized and detail-
oriented, not anal • flexible • AP Style ninja • unflappable in high-pressure situations •
TRAITS
ENTP • deadline dominator • ridiculously happy