Eric Larson
***** ******** ***** *********, ********** 95014 408-***-****
*************@*****.***
Senior Account Executive: Enterprise & Strategic Accounts
Consultative Selling / C-level Prospecting / Account Penetration
Top-performing professional with 14 years of advanced IT solution sales
experience, exceeding revenue goals and growing targeted accounts.
Expertise in SaaS, web analytics, cloud computing, and security industries.
Leverage high-quality prospecting techniques and hunter mentality to
capture record-setting results.
Performance Highlights:
. VisiStat: Led initiatives that resulted in 300% growth in total
company revenues, taking company from unknown start-up to well-known
industry player in less than 2 years.
. Tricipher, Inc. Generated $1.8M in revenue for new SaaS product, which
solidified acquisition.
. Perminova, Inc. Created sales structure for Electronic Health Record
SaaS start-up, and secured software integration and deployment into 5
pilot centers.
. OpSource, Inc.: 120% quota obtainment to capture $1M+ in recurring
annual revenue.
. Saratoga Bancorp: Ranked #1 company-wide for sales revenue with $2.5M+
in profits over 4 years.
. NTT / Verio: Achieved 200% of quota in first year to outperform team
of 50+ representatives.
Areas of Expertise:
New Business Development ~ Consultative Sales ~ Forecasting ~ Account
Management ~ Client Relationships
Territory Management ~ Proposal Development ~ Product Demonstrations ~ C-
Level Relationship Management
Complex Infrastructure Design ~ Contract Negotiations ~ Lead Generation ~
Solution Selling
Professional Experience
Verizon Enterprise Solutions, Inc., San Francisco, California
MAJOR MANAGED INFRASTRUCTURE SOLUTION PROVIDER SERVICING LARGE, GLOBAL,
ENTERPRISE CUSTOMERS.
SENIOR ACCOUNT EXECUTIVE / SENIOR ACCOUNT MANAGER (2012 TO PRESENT)
Prospected business in Fortune 1000 companies to obtain New Logos while
managing and expanding a large account base. Consulted with clients to
plan, design and implement complex Managed Web, Colo, Application,
Mobility, UCCaaS, Open Video, Security, and Professional Services
Solutions. Designed account and territory plans to maximize revenue.
Simultaneously coordinated and managed multiple complex technical teams
across diverse internal and external solution groups to provide complete
end-to-end solutions for the customer.
. Built account base by prospecting targeted accounts, including Virgin
America, Ross Stores, and Trimble.
. Quadrupled annual revenue on a single strategic account from 360k to
1.7 Million.
. Utilized Salesforce.com to maintain a pipeline at triple the
subscription rate.
. Retained key accounts by leveraging relationships with C-level client
executives and consulting groups.
VisiStat Inc, Campbell, California
CUSTOMER INTELLIGENCE PLATFORM PROVIDING WEB ANALYTICS, WEBSITE
STATISTICS, AND B2B LEAD CAPTURE SERVICES.
SENIOR ACCOUNT EXECUTIVE (2011 TO 2012)
Drove expansion into new markets and strategic verticals at innovative
start-up. Defined strategic sales plan to prospect and penetrate target
Fortune 500 accounts. Consistently achieved 110% of quotas and generated
large volume of referrals through reseller channel.
. Closed largest single deal in company history valued at $70K+ in new
revenue.
. Trained staff on value sales and product positioning, resulting in 33%
growth in average sale company-wide.
. Successfully expanded into untapped markets by researching targeted
verticals and defining sales strategies.
. Enhanced company image and visibility by directing overhaul of company
website and sales collateral.
Tricipher, Inc. / Acquired by VMware, Inc., Palo Alto, California
VMWARE IS A $20M COMPANY WITH 7K EMPLOYEES. ACQUIRED TRICIPHER, SSO AND
MULTIFACTOR AUTHENTICATION PROVIDER, IN 2010.
MANAGER OF INSIDE SALES / ENTERPRISE SALES EXECUTIVE (2009 TO 2011)
Directed full sales cycle for enterprise accounts. Prospected for new
business, qualified prospects, defined timeframe and budget, delivered
product demos, and developed viable solutions to customers' current and
future needs. Planned and executed marketing campaigns. Supported future
product development/enhancements.
. Improved prospecting and lead generation functions by improving global
processes and sales tools.
. Minimized costs by using interns to compile lists of enterprise
prospects and execute sales campaigns.
. Achieved 144% of quota to generate $1.8M in revenue for company's new
SaaS initiative.
Perminova, Inc., (Acquired by Private Investor), San Diego, California
START-UP DEVELOPER OF ELECTRONIC MEDICAL RECORD WEB-BASED SOFTWARE (SAAS)
WITH 10 EMPLOYEES.
SENIOR ACCOUNT EXECUTIVE (2009)
Recruited to support growth of newly founded SaaS developer. Prospected for
new business and strategized with integration partners to build pipeline of
potential clients. Collaborated with others to hire and train sales team.
Attended tradeshows and conducted product demonstrations. Presented product
benefits to C-level executives.
. Developed structure for sales organization. Defined
policies/procedures and wrote job descriptions.
. Prospected, qualified, and engaged consortium of 165 surgery centers
to test and trial product.
. Increased opportunities and sales by evaluating CRM tools, leading to
company-wide adoption.
OpSource, Inc., Santa Clara, California
MANAGED HOSTING PROVIDER SERVICING ENTERPRISE SAAS APPLICATION CUSTOMERS;
175 EMPLOYEES AND $15M IN ANNUAL SALES.
SENIOR ACCOUNT EXECUTIVE (2007 TO 2009)
Prospected and closed business in Web 2.0 and SaaS companies. Guided
clients to design and implement web architecture for delivering product via
SaaS model. Built territory plan to maximize revenue through channel
partners. Developed sales tools for cold calling and customer
presentations. Trained inside sales team on product knowledge and
sophisticated prospecting techniques.
. Maintained 120% of quota with $1M+ in recurring annual revenue by
prospecting strategic targeted accounts, including AdMob, Rivet
Software, and The Academy Awards.
. Achieved pipeline at 6x over subscription through Salesforce.com and
pipeline management techniques.
. Contributed to company growth from $15M to $30M in 1 year by working
with manager to organize usability of Salesforce.com. Improved
productivity and forecasting abilities; grew sales team from 5 to 22.
. Retained key accounts by leveraging relationships with C-level client
executives and resolving issues.
Saratoga Bancorp, Los Gatos, California
PROVIDER OF HOME LOANS, REFINANCING, AND EQUITY LOANS TO PRIME AND SUB-
PRIME BORROWERS.
SENIOR COMMERCIAL PRIVATE EQUITY CONSULTANT (2002 TO 2007)
Closed commercial/residential loans. Structured and processed private loans
for large commercial development and rehabilitation projects. Developed
network of brokers, and built relationships with realtors and loan
officers.
. Generated $2.5M+ in profits over 4 years, ranking #1 company-wide for
sales revenue.
. Streamlined closing process and developed new business through
training and excellent customer service.
. Expanded scope of business by targeting commercial borrowers with
billion-dollar global development projects.
Verio, Acquired by NTT, Mountain View, California
PROVIDER OF MANAGED HOSTING SOLUTIONS, CO-LOCATION FACILITIES, DEDICATED
SERVERS, WEB HOSTING, AND INTERNET CONNECTIVITY.
SENIOR ACCOUNT EXECUTIVE, STRATEGIC ACCOUNTS (1999 TO 2002)
Selected for quick advancement to outside sales team. Consulted with
enterprise accounts to identify business needs and sell services. Managed
key accounts, upselling clients, expanding technology footprint, and
growing revenue. Built relationships with top clients. Acquired large
database of C-level contacts in technology industry.
. Achieved 200% of quota in first year, outperforming entire inside
sales team of 50+ representatives. Earned President's Award for sales
results. Ranked #1 for revenue production in multiple quarters.
. Secured most meetings from cold calls and referrals, resulting in most
revenue for new data center.
. Prospected to CTO of Yahoo! and secured meeting with President of
Verio, and his team.
Prior success as Founder and President of Appearance Merchandising in
Chico, California.
Education & Credentials
Bachelor of Arts in Psychology
California University State, Chico, Chico, California
Professional Development & Licensure
Sandler Institute Sales Training . Real Estate Broker License
Technical Proficiencies
SalesForce.com, Microsoft Office (Word, PowerPoint, Excel), Internet, SaaS
Enterprise Hosting, Co-location, IP Networking, Firewalls and IDS, VPN,
Virtualization, SAN and NAS, Cloud Computing, Identity Access Management,
Single Sign-on, Federation, Strong Authentication, M2M, Mobility, and
Wireless Solutions