Charles M. Simonet
**** ****** ****** ***** ? San Marcos, CA 92078
Cell 760-***-**** ? **********@*******.***
PROFILE
Highly accomplished, results-oriented, National Sales Manager with more
than 15 years of combined experience in sales, personnel management, and
operations across various industries. Demonstrate mastery in developing
innovative strategies that increase sales and expand existing customer
base, improve brand/product evolution, and enhance department efficiencies.
Well-recognized for track record of successful negotiations and high
closing percentages. Adept at building strong teams and improving
organizational processes and procedures. Equipped with strong interpersonal
and communication skills; able to establish and sustain profitable
relations with clients, vendors, and suppliers from diverse backgrounds.
CORE COMPENTENCIES
Sales and Marketing Management
Strategic Market Positioning
New Business Development
Revenue Growth
Contract Negotiation
Profit and Loss Management
Promotional Campaigns / Online Marketing
Product Launch and Positioning
Competitive Analysis Relationship Building
Operations Management
Process and Procedure Improvements
Product Distribution
PROFESSIONAL EXPERIENCE
Samuel, Son & Co., Los Angeles, CA
2013 - Present
Distributor of corrosion-resistant metal alloy products including
stainless and aluminum.
Territory Account Manager
. Expanded into new territories selling stainless, aluminum and other
alloys of metal to manufacturers, engineers, designers, machine shops,
OEM's and fabrication shops.
. Responsible for building new business and servicing existing business
in the San Diego county market.
. Expanded sales growth on a monthly basis by an average of 25% each
month, while increasing profit margins by an additional 10%.
. Implemented and managed product training seminars on an ongoing basis.
Alaskan Copper and Brass Company, San Diego, CA
2012 - 2013
Manufacturer/Fabricator/Distributor of corrosion-resistant alloy products
and material processing expertise.
Account Representative
. Expanded into new territories selling corrosion resistance metal
aluminum, stainless, brass copper to manufacturers, OEM and
fabrication shops.
. Exceeding sales goals each month, achieving 175% of quota on average.
Ryerson, Vernon, CA
2010 - 2011
Major distributor of metals generating about $3B in sales every year.
Outside Sales Representative
. Drove sales increase by 18% through effective account management of
200 customers. Focused on new business development in Northern San
Diego and Inland Empire.
. Strategized effective and successful product sales programs that
increased company sales and visibility, successfully expanding new
customer base by more than 20%.
Fixer Treatment Systems Company, Escondido, CA
2009 - 2010
Manufacturing and distribution of hazardous containment products for the
dental industry.
National Sales Manager
. Built a team of 10 Independent Sales Representatives to effectively
manage accounts.
. Increased sales by 24% through development of best practices for
operations. Implemented a new software system and procedures to
improve order entry, inventory control management, and quick ship
program that dramatically increased customer satisfaction.
. Served in an operational role and secured $80K in savings through
effective negotiation on purchasing incentive programs with suppliers
of various components used in manufacturing final products.
SAB North America LLC, Fairfield, NJ
1999 - 2009
Distribution of automation/robotic wire and cable products with $12M in
annual sales.
Operating Manager / Partner
. Built the company from the ground up and established it as a leader in
the field of automation and control cables. Increased company
visibility and sales by implementing a successful network of more than
400 electrical distributors throughout North America and successfully
negotiating contracts and purchasing of products across Europe, Asia,
and North America.
. Recruited 4 Regional Sales Managers to hire and manage up to 12
Independent Sales Representatives.
. Generated $12M in new business sales in 7 years of operations,
improving sales by an average of 28% yearly for 5 years. Combined and
streamlined freight programs for increased profits and faster lead
times. Direct P&L responsibility.
. Responded to rapid growth and saved over $100K annually in customer
service staffing by creating online catalog to facilitate customer
service.
. Improved inventory turnaround time from 5 to 2 days. Saved $500K in 5
years with the implementation of a new inventory software and bar
coding system to manage over 3,000 line items.
. Grew business and increased company awareness through the development
of online marketing programs that included a bi-monthly newsletter and
an e-mail campaign to communicate the 30-point awareness program
initiative and to address customer concerns.
LAPP Group USA Inc., Florham Park, NJ
1991 - 1999
Manufacturer/distributor of wire, cable and interconnected products with
annual sales of $60M.
Director of Sales (1994 - 1999)
. Improved sales by 20% per year through the implementation of a Key
Accounts Program for improved pricing as well as integration of
customers' needs and requests into the product development process.
. Successfully developed a marketing program to brand the company as a
provider of German manufactured high quality products with lower costs
than competitors.
. Established an extensive 600 reseller distribution network and created
agreements based on market leading products.
. Regularly achieved President's Club each year for consistently leading
and facilitating sales growth.
Western Regional Sales Manager (1991 - 1994)
. Exceeded sales goals for 3 consecutive years through introduction of
company to distributors, resellers and end-users (manufacturers) west
of the Mississippi and successful negotiation of profitable contracts.
COMPUTER SKILLS
Microsoft Office (Word, Excel, PowerPoint, Outlook)
Customer Relationship Management (CRM): ACT!, Salesforce
EDUCATION
William Paterson University, Wayne, NJ
B.A. in Business Administration