Charlton B. Lucas
*************@*****.***
**** **** **. ** *******, MI 49509
Summary of Qualifications
A highly motivated and self-driven professional with eight years of
successful and progressive experience: 1) managing sales forces and
marketing campaigns, 2) facilitating organizational operations including
distribution, inventory, and procurement activities, 3) overseeing
financial activities through billing and invoicing, 4) collaborating with
executives from leadership team and suppliers to maximize return on
investment.
Work Experience
2012-Present
Daymon Worldwide, Meijer Inc.
Grand Rapids, MI
Sales Manager (Multi-Unit Manager of Meijer Operations)
Operations:
. Totals: Manage all operations for events for 204 Meijer
stores; in 2013 this totaled $25,000,000 and represented
140,000 store events.
. Management: Manage multi-unit departments that contributed
to over 140,000 store demonstration events exclusive to
Meijer.
. Planning: Meet regularly with the Daymon Worldwide (Elite
Marketing Interactions) leadership team that includes the
Vice President and team of Sr. Directors, to engage in
short and long term strategic planning.
. Collaboration: Meet with executives of suppliers, leaders
of CPG companies, and industry partners on a monthly basis
and at quarterly meetings to plan for ever-increasing event
sales and product marketing.
. Logistics: Manage all logistical activities including
distribution and shipping of all event products and
demonstration supplies as well as receiving of all
purchased goods; responsible for all packaging and kitting.
. Inventory: Responsible for all materials handling
including inventory and oversight of processes and
procedures of two warehouse facilities that source event
supplies including paper products, store supplies, general
merchandise, equipment, and uniforms.
. Procurement: Manage all procurement activities such as
purchasing event supplies, general merchandise, and
warehouse equipment; establish warehousing processes with a
focus on efficiency.
. Payroll/Scheduling/Billing/Invoicing: Manage and oversee a
team of billing, scheduling and invoicing coordinators that
support 2,400 field employees on a daily basis.
Sales:
. Leadership: Direct the sales and marketing departments for
the Daymon Worldwide (Elite Marketing Interactions
Division) for Meijer, Inc.
. Communication: Specialize in the sales and promotion of
products in the retail consumer packaged goods industry.
. Management: Responsible for managing a sales team that
focuses on the merchandising and marketing of foods in all
Meijer stores in Michigan, Indiana, Illinois, Kentucky and
Ohio.
. Marketing: Work closely with top 100 CPG companies to
market products through unique events that increase brand
awareness and produce sales growth.
. Analysis: Work with analytics and IT departments to gather
information to determine objectives and pre- sales and post-
sales statistics, as well as sales lift; this information
is utilized to present to industry partners for strategic
planning.
. Strength: Major strength is building client relationships,
understanding customer needs and developing organizational
and business growth plans.
Accomplishments:
. Recipient of the Gold Standard Award presented to the Sales
Team in 2012
. Elected as a mentor by leadership team and successfully
promoted two mentees
. Using a team approach, successfully implemented improved
warehousing, billing and invoicing procedures for Daymon
Worldwide (Elite Marketing Interactions); created a
Standards of Operations process, and wrote Operations
Manual; presented information to both local and
international audiences.
. By implementing new billing processes which reduced
overtime, cutting costs through recycling, and mandating
collection of kitting and shipping fees, the result was
increased department revenue of kitting and shipping by 10%
and a reduction of costs by 5%.
. Authored and presented successful event proposals to Meijer
and CPG executives and managers resulting in increases in
sales and profits for Daymon Worldwide.
. Successfully managed multiple departments by building
rapport through shared decision-making and implementation
of team goals.
2008-2012
Harvey Lexus/Thrifty Grand
Rapids, MI
Internet Sales Manager / Sales Consultant / Purchaser
. Responsible for capturing hundreds of clients per year and
converting a high percentage of shoppers into buyers of
vehicles with prices ranging from $40,000-$120,000 with
accurate information, professional commitment and a
luxurious experience.
. Provided product demonstrations to new and current clients
on a daily basis.
. Earned over 12 million dollars in sales in three years for
Harvey automotive and Lexus.
2007-2008
Harvey Hummer Grand
Rapids, MI
Internet Manager / Brand Specialist
. Managed Internet leads, emails and online ads for Harvey
Hummer.
. Organized, updated and maintained CRM programs on a daily
basis.
. Helped new and present clients, as well as sales
representatives, with their sales questions, needs and
concerns.
2007-2008
Vector Marketing
Grand Rapids, MI
Assistant Sales Manager
. Responsible for training new sales reps on product
information and salesmanship.
. Developed marketing and new sales strategies to drive
business and exceed sales quotas.
. Drove sales force to generate thousands of dollars in self-
sourced retail sales on a weekly basis.
Beliefs and Skills
. Value is the measure of each customer's satisfaction.
Clients are the first priority for the organization.
Customers know when they are being treated fairly and
expect value for their dollars; a company must always
exceed the customer's expectations.
. Leadership means assisting employees to reach their fullest
potential; each person must know that their a contributing
member of the organization. A leader's role is to empower
all levels of the team and to create avenues for employees
to give feedback so that systems and profitability improve.
. Communication, both internally and externally, requires an
ability to listen and understand. A leader is intuitive
and skilled in language and creates ways for employees and
clients to turn ideas into innovation.
. Decision making is a multifaceted skill that requires
leaders to listen to others at all levels of the
organization, interpret need, research ideas and
performance metrics, and then make decisions that reflect
the company's strategic plan.
. Leading by example is a key performance trait. A leader
makes a difference for those with whom he/she works by
behaving in an ethical and respectful manner. A leader
reflects the behavior and commitment of the organization.
. Using a team approach that relies on shared leadership and
mutual respect of all colleagues leads to successful
improvements in operations procedures and sales protocols.
Personal Traits
. Bilingual - Fluent in both English and Tagalog (Filipino).
. Results Driven - Desire to lead so that the organization
improves its profitability.
. Ethical - Value all employees and honor each person's
contribution.
. Dependable - Focused on the company's needs and goals at
all times.
. Solution Minded- View challenges as a way to create
increased return on investment.
Education
Grand Rapids Community College Grand
Rapids, MI
. Associates Degree in Marketing/Business Administration
. Vice President of International Student Council
University of Toronto
Toronto, Ontario Canada
. History Major
References