Sales Manager

TANYA McGinty - CURRICULUM VITAE

PERSONAL PROFILE

. I am a successful Manager with a progressive record of high achievement

in personal sales, and development of others.

. I have an excellent consultative approach to new and existing business

including both cold calling, face to face and business to business.

. I am a highly self-motivated individual driven by success and

achievement.

. I have a very analytical management style approach, and use KPI's as a

management tool.

. I possess excellent presentation skills both oral and written, and

comfortable at presenting at all levels of management.

. My experience includes PR and advertising strategies, devising marketing

plans, product sampling and other strategic promotional activities.

Name: Mrs. Tanya Joy McGinty Date of Birth: 13 - 8 -1974

Nationality: British

Address: Green Hedges E-mail Address: ******@*******.**.**

Burford Rd

Horsham Mobile: 078**-******

West Sussex

RH13 5SR Home: 014**-******

CAREER SUMMARY

Clinique - Dermatologist developed. Allergy Tested. 100% Fragrance Free.

Based on the research and experience of our guiding dermatologists,

Clinique is dedicated to giving every skin of every age just what it needs

to look its best, and stay that way.

February 2011 - Present Time Clinique

Consultant (Part Time)

I provide outstanding customer service which surpasses customers'

expectations and I possess the motivation to work towards and achieve

retail targets by selling a state-of-the art range of skincare, makeup and

fragrance products.

September 2009 - February 2011 Clinique

Counter Manager

Estee Lauder Companies

Main Activities:

As Counter Manager I manage, coach and develop my team of 4 to deliver

outstanding customer service and achieve all retail targets.

It is my responsiblity to ensure the team is motivated and focused, whilst

consistently offering great service to all customers.

In addition, I utilise my strong commercial acumen, analytical and

organisational skills to set targets and review the performance of the

business; staff and manage all paperwork while controlling stock levels.

I also communicate effectively with Clinique Field Management and Store

Management.

I work closely with the Sales and Education Executive and Department

Manager to identify opportunities, analyse the business in terms of retail

results and stock on a daily, weekly and monthly basis to ensure all

programmes, events are well planned and executed.

Changed to PT hours after birth of my 1st child.

July 2009- September 2009 P/T Boots Skincare

Advisor, Crawley

Fully trained to use the Boots skin dermo-analyser unit, recognised by The

British Skincare Foundation, these are specifically designed to provide

personal skin health consultations including the skin's type, age,

sensitivity and hydration levels. Once a reading is taken, I can assist the

customer with suitable products to help discover just what the skin needs

to look its healthiest by following the detailed personalised skin care

information. Achieve sales targets by offering the best advice on how to

care for your skin through a range of specially selected skin care

products, such as No7, La Roche Posay, Boots Expert and Vichy. I also help

the customer devise an effective regime to suit them and their skin, to

ensure repeat business by providing excellent customer service! I moved on

from this role as I required full time hours.

June 2009- July 2009 CPM / Active Seller &

Product Demonstrator

Part of a multi-million pound product launch of the New Ultimate Liquid

lipstick by Revlon.

. Interim Contract work in Boots, County Mall, Crawley

. Introduce, demonstrate and close sales for the Ultimate Liquid

Lipstick

. Targeted to sell 21 units per day

. Achieved on average 30 Units sold per day

May 2008 - May 2009

Mary Kay Cosmetics (UK) Ltd.

(National) Business Development Manager - Field / Home Based

(12 month contract)

Mary Kay cosmetics is a successful direct sales company specialising in

high quality, effective skincare products and colour cosmetics.

The focus of this role was to implement, drive and develop the business in

specific geographical areas and to develop leads for conversion to

customers and/or recruits by local Independent Sales Directors and

Independent Beauty Consultants

Main Activities:

. Devise and implement strategies for increasing Independent Beauty

Consultant count and sales.

. Maximise sales force recruitment and retention through shows, events,

local advertising, open days/evenings.

. Support the Independent sales force by both attending and holding

meetings to provide1-1 coaching, to drive sales and leadership

development at all levels.

. Conduct regular training on Skin Care products, Facials and Colour make-

up application to the sales force.

. Create Sales and Marketing plans and other sales strategies to enhance

the business to ensure achievement of quarterly sales plans.

. This role involved extensive man-management, with full financial

accountability for all area of Business Development

Key Achievements

. Increased brand awareness in the market place by 12%

(Mailer.com figure)

. Event average lead conversion rate of 75% (Event measured)

. Increased Sales Force retention by 2% (Q3 '08 - Q2'09)

. Increased Sales Force average order from 320 to 450 (+28%)

Sept 2007 - April 2008 Kondor Ltd - SuperTooth Product Account

Manager

Kondor Ltd is a leading supplier of mobile accessories to the retail

environment

The focus of this role was to increase sales of SuperTooth products within

Kondor's existing channels and create brand awareness for SuperTooth within

the UK market and identify new business opportunities within the multiple

channels/high street retailers.

Business to Business Account Management.

Main Activities

. Work with SuperTooth on prioritising product development for the UK

Market by liaising with the factory in the Philippines to ensure smooth

logistics from product concept to launch.

. Target new accounts to generate new business opportunities.

. Target and grow existing customers from both traditional and non-

traditional accounts.

. Pitch and promote the USP's along with features and benefits of all

SuperTooth products to head buyers within high street retailers, and

ensure adequate orders are secured to ensure successful product

placement.

. Ensure SuperTooth products are effectively merchandised in store by

conducting regular in-store training.

. Conduct regular performance appraisals to review progress made, and

identify further opportunities to explore.

. Full budget control - ensure SuperTooth's marketing fund is spent

effectively.

Key Achievements

. Increased SuperTooth brand awareness, through successful launch of

products to the market place supported by media coverage.

. Expansion for SuperTooth - products now available in high street

retailers - Carphone Warehouse, Three, Vodafone, and T Mobile.

. Expansion for SuperTooth within non-traditional high street out-lets,

such as Tesco, Sainsbury's, Toys R Us, and Argos.

Jan 2006 - August 2007 PartyLite UK Sales

Development Manager

(South) home based

PartyLite has been selling quality candles and accessories since 1973, and

expanding internationally ever since.

The main focus of this role was to manage, retain and develop over 300

independent, self-employed Sales Consultants, and increase sales growth

through Leadership development.

Main Activities

. Identify and develop new ideas and solutions for problems and challenges

within specific leadership lineages.

. Prepare reports to support regular sales performance appraisals to

ensure company targets are achieve and then exceed.

. Devise strategies to develop new business in 'white-spot' areas.

. Analyse results and KPI's to be utilised in training material and

presented at monthly sales meetings.

Key Achievements

. Total sales 437,079 business (Jan-Aug 2006)

. Regional sales growth +125% (Jan-Aug 2006)

. Increased company profile within marketplace, particularly in the

undeveloped 'white-spot' locations.

October 2003 - December 2005

Avon Cosmetics Ltd

(National) Field Sales

Trainer, home based

Avon is the world's leading direct seller of beauty and related products,

operating in over 145 countries worldwide.

The main focus of this role was to recruit and develop Area Sales Managers

thorough direct man management, budget management and business analysis,

and drive sales growth by producing individual training plans for each

assigned Area Sales Manager.

Main Activities

. Conduct regular performance appraisals to ensure key business

performance indicators are achieved by the Area Sales Managers

. Recommend and agree key activities and behaviours to address skill gaps

of the ASM's, ensuring they were timely and realistic. Followed up at

appropriate intervals.

. Conduct one to one field training and group training seminars, to

develop new or established mangers on how to enhance their area's

businesses.

. Support the ASM training programmes, by facilitating at in-house

training seminars at the Northampton head office inline with the

National Field Training Programme.

Key Achievements

. Increased Area Sales Manager retention per Division by 20%

. Achieved annual double-digit sales growth, through my team of Area

Sales Managers.

August 2004 - April 2005

Avon Cosmetics Ltd

(National) Beauty Sales

Trainer, home based

The main focus of this role was to identify, recruit and train self-

employed Beauty Advisors to facilitate Avon Training workshops on a

freelance basis on behalf of Avon.

Main Activities

. Create Beauty Advisor 'Performance Standards, to which all advisors must

adhere to.

. To create new and edit existing Party support material, to ensure the

advisors fully understand the products, process and 'Party Plan' method.

. Conduct regular training on Skin Care products, Facials and Colour make-

up application to the Beauty Advisors.

. Conduct regular performance appraisals to ensure performance standards

are constantly adhered to by the Beauty Advisors.

. Review sales results for the advisors, to ensure that the Beauty

Strategy is a success.

. Manage day to day operational issues including contingency planning, to

pre-empt sickness or other staffing issues.

. Promotion to National Field Sales Trainer role.

Key Achievements

. Recruited seventeen Beauty Advisors,+2 versus personal target

. Sales increase +25% versus target

February 2001 - October 2003

Avon Cosmetics Ltd

Area Sales

Manager, home based

The main focus of this role was to identify, recruit and train self-

employed Representatives. Additionally the retention and continued

motivation of around 450 self-employed Representatives.

Responsibilities

. Success in varied lead generation and conversion techniques - cold

calling, referrals, incentives, telemarketing, and adverts.

. Deliver stretch sales targets, and develop new business (10 new

Representative contracts per week.)

Key Achievements

. 705,000 Gross Sales turnover (2002)

. Sales increase of 54,000 on prior year. Resulting in over achievement

the year's area forecast of Staff, Orders and Sales.

. Achievement of Sales Incentive, the prize - five days in Los Angeles,

and recognition at the National Sales Conference.

KEY SKILLS & TRAINING

. Sales Development Programme covering a structured sales approach, buying

signals, closing skills, listening and questioning techniques.

. Training courses: Emotional Intelligence, Performing with Presence, and

Coaching, Feedback & Performance Appraisals

. Trained by Avon Cosmetics: Skin Types, Facial Techniques & Colour Makeup

Application

. Skill Level: Excellent in MS Word, Excel, PowerPoint, Internet Explorer

& Lotus Notes.

EDUCATION & QUALIFICATIONS

. Higher National Diploma Photography & Design.

. 2 A Levels in English and Photography.

. 9 GCSEs including Mathematics and English.

PROFESSIONAL BODIES

. Licentiateship Qualification to 'The British Institute of

Professional Photography'

INTERESTS

. My husband & 2 children

. Cooking & entertaining friends at home

. Exotic Holidays, Photography, Yoga & Pilates

. Enthusiastic reader of crime fiction, James Patterson, Michael

Connelly & Dan Brown.

Contact this candidate