urszula miezio
*** ****** ****** + philadelphia, pa 19106
215-***-**** + **********@*****.***
profile:
Diverse business management and strategic marketing professional
experienced in growing businesses. Proven experience leading cross-
functional business teams. Develop and commercialize new products which
focus on the voice of the customer while keeping focus on the fundamental
cost analysis. Insightful market researcher with ability to uncover key
market needs and tailor benefits that resonate with the customer.
Strong interpersonal and mentoring skills. I get involved, make things
happen, and have fun doing it!
. Strategic Planning
. Business Development
. Product Commercialization
. Product Management
. Sales Forecasting
. Product Pricing
. Market Analysis
. Regulatory Affairs
. Project Management
professional experience:
Arkema Chemical Inc, King of Prussia, PA
Commercial Development Manager - Energy, Building, & Construction
2010 - 2012
. Developed comprehensive business strategies for Wire & Cable,
Rotomolding, and Well Stimulation markets. Competitive analysis
supported a 15% price increase across our $35 million organic peroxide
crosslinking chemical for specialty polymer plastic additive business.
. Lead new product teams to commercialize 3 products to existing markets
replacing legacy products and increased product portfolio
profitability.
. Identified $20million product opportunity in Oil & Gas market for
Hydraulic Fracturing breaker in this new-to-us market through
extensive market research and analysis. Developed introductory
product currently in Stage 4 of Stage-Gate commercialization process.
Lead sales team to penetrate new customers. Established key
partnerships with Formulators and Service Providers, to incorporate
products directly in to their proven recipes. Developed comprehensive
business strategy to expand to full line of patentable breaker
products.
. Spearheaded Idea Bank. Analyzed and stopped four(4) underperforming
product developments projects saving company millions in development
costs in unjustifiable projects.
Consultant, BASF Catalysts, Iselin, NJ
Funding Consultant 2009 - 2009
. Lead funding campaign to capitalize on Federal ARRA stimulus grants
for EPA's Clean Diesel Program to reduce air pollution. Collaborated
with key government and nonprofit stakeholders to build partnership on
air quality initiatives and deliver successful grant applications to
support sales.
Johnson Matthey Environmental Catalysts, Malvern, PA
Market Manager - Diesel Emissions Catalyst 2003 - 2008
. Developed comprehensive business strategies for Environmental Catalyst
Division for Heavy Duty Diesel Retrofit Emission Control products.
. Developed strategic plans which directed $20million business from a
single market, to multiple markets and products increasing sales by
over 100% over 5 years.
. Lead cross-functional teams to commercialize 2 product offerings.
Coordinated internal business flow from supply chain thru distribution
network including engineering design procedures, sales and order
process flow, inventory management, production to delivery,
installation, and warranty flowback. Designed training program for
sales distribution network.
. Marketing plan for product launch including PR, press exposure,
collateral and website support.
. Lead division's funding initiative to capitalize on new emerging
market opportunities. Awarded record 5 of 6 R&D grants for JM new
product technology development for over $2 million.
. Implemented new sales program across our distribution network to
update sales approach from reactive to proactive sales. Designed
database model to support program implementation across our
distribution channel.
. Participated in EPA Retrofit Federal Advisory Committee and state
sponsored workgroups to recommend action plans for successful emission
control implementation.
urszula miezio
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ICI - Polyurethanes Division, West Deptford, NJ
Product Manager - Appliance & Insulation 1999 - 2002
. Leader of Appliance business team for polyurethane insulation component
in Construction Products Division with P&L responsibility for $50 million
business. Ensured strategic fit for global vision for rigid insulation
in appliance & construction markets.
. Developed the long-term strategy for North and South American markets
focusing on customer needs and market analysis within our business-to-
business market. Implemented tactical plan, by functional role, with
quantifiable milestones. Targeted new compatible customers, tailored our
products to meet customer needs, and reduced costs. Increased sales by
20%.
. Analyzed costs and improved financial profitability through product
portfolio shift. Reduced working capital.
. Supported sales through cost analysis and value-pricing strategy.
. Conducted pull-thru product promotion through Industry Promotion
Committee for national associations including branding programs, consumer
and sales educational tools, press releases, industry presentations and
website development.
ICI - Polyurethanes Division, West Deptford, NJ
Account Manager - Insulation & Packaging 1997 -1999
. Managed roofing & construction insulation, and packaging accounts
exceeding $90 million in revenues, including pricing and sales
forecasting.
. Developed customer relationships and coordinated internal resources to
support customer needs.
. Researched construction insulation market for formal marketing report for
strategic business analysis. Refocused strategy to capitalize on new
business.
. Leader of national customer service improvement team adding value through
innovative customer service practices.
ICI - Chloralkali Division, Wilmington, DE
Technical Support Engineer - Chloralkali 1993 - 1997
. Provided technical support and regulatory guidance to US chloralkali
customers. Oversaw US leased bulk terminals and ensured import shipment
safety and quality.
. Promoted Product Stewardship and Responsible Care program through
customer audits resulting in reduced business risk.
. Worked with plant operations, research, and commercial group to implement
growing customer quality and regulatory requirements.
The PQ Corporation, Valley Forge, PA
Process Engineer - Zeolite 1991 - 1993
. Lead Engineer for commissioning and start-up teams for two facilities.
Participated in start-ups of three additional facilities.
Responsibilities included capital project design & implementation,
preparing equipment and interlock descriptions, deriving material
balances for plant scale-up, and providing technical support to satellite
operations.
education:
Drexel University
Master of Business Administration, June, 1998
Drexel University
BS Chemical Engineering, June, 1991
additional information:
Fluent in Polish. Conversant in Portuguese. Backpacked around the world.
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