Project Manager Sales

SIDDHARTH B. DESHMUKH

*** ***** ******* *****, *** 1004 Home: 832-***-****

Chicago, IL 60611 Email: **********@*****.***

EDUCATION

THE UNIVERSITY OF CHICAGO BOOTH SCHOOL OF BUSINESS Chicago, IL

Master of Business Administration (Concentration - Finance, Strategy) Sep 2010 – Dec 2012

• Skills: Financial Modeling, Market Research, Competitive Analysis, New Product Strategy, Business Development

• Strategy Lab: Created business development and brand strategy for a late-stage enterprise software startup; performed

market research, competitive analysis to differentiate its product offerings; analyzed target market for growth prospects

• GMAT: 750 (98 percentile) Co-Chair Booth India Club; Active member of Booth Consulting Club, Booth Marketing Club

UNIVERSITY OF MUMBAI Mumbai, India

Bachelor of Electronics Engineering Aug 1995 – Jun 1999

PROFESSIONAL EXPERIENCE

SEARS HOLDINGS CORPORATION Chicago, IL

Sr. Product Manager – Integrated Retail Labs Jun 2013 – present

• Developed an android based kiosk platform for assisting in customers decision making process by rendering merchandise

information, reviews, promotions, and product comparisons; resulted in sales lift of ~7.3% in Sears Home Appliances area

o Identified platform requirements by analyzing in-store customer interactions and interviewing store associates

o Led 6-member UX/engineering team to develop the product in collaboration with the Sears Online Business Unit

o Partnered with external agencies such as Consumer Reports to provide relevant product reviews and ratings info

o Launched the product-level kiosk platform; rolled out more than 2,750 units in 65+ Sears stores nationwide

o Set up a 4-member support team to monitor the platform and address any grievances from the store associates

• Spearheaded KMART’s in-store dynamic pricing strategy execution and digital price sign product rollout in 3-pilot stores

o Created the business plan for using electronic shelf labels for driving in-store price changes from corporate HQ

o Developed digital price sign product; provided leadership to cross-functional teams comprising of merchants,

pricing experts, engineering, store operations, marketing, and legal to rollout the product in the stores

o A/B tested the effectiveness of the digital price sign by analyzing the sales impact across the different store areas

• Created a business case for in-store digital signs displaying relevant, timely promotional videos; convinced management

to sponsor the project using the potential AD revenue, operational savings, and sales lift figures

UNIPLUS CONSULTANTS Washington, DC

SOLE CLIENT: SOCIETY FOR WORLDWIDE INTERBANK FINANCIAL TELECOMMUNICATION (SWIFT)

Sr. Product Manager – Security Infrastructure Group Sep 2009 – Dec 2011

• Led the development of a cloud-based digital identity product for banks resulting in an annual revenue of $1.2M

o Identified customer and market needs using primary and secondary research; translated the needs into product

requirement specifications for a multi-bank personal digital identity product; planned for a product release

o Performed market sizing studies in collaboration with product marketing team to determine product viability

o Managed the product development using LEAN/Agile methodology; worked as Product Owner on Scrum team

o Co-authored vendor RFPs, evaluated proposals, and made recommendations to management on vendor selection

o Demonstrated beta product to customers; used voice of customer feedback to further refine the product

• Launched a new web based security credential (certificates and roles) management product for member banks

o Conceived a web-based product; authored PRD; and developed product roadmap based on customer preferences

o Managed the product development and launch in collaboration with engineering and product marketing teams

Technology Lead Nov 2005 – Aug 2009

• Architected and managed the security framework used for securing the firm’s messaging and network infrastructure

INFOSYS TECHNOLOGIES Houston, TX/Calgary, Canada/Bangalore, India

Project Manager Aug 2002 – Nov 2005

• Executed pilot phase of $3M project to manage post M&A integration for a leading oilfield service provider; led a 5-

member team; managed all aspects of the engagement from client relationship to project planning and execution

TATA INSTITUTE OF FUNDAMENTAL RESEARCH Mumbai, India

Scientific Officer, R&D Aug 2000 – Jul 2002

• Conceptualized cost-effective payment system for providing financial services and promoting e-commerce in rural India

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