Global Sales, OEM Sales, Channel Sales, Business Development, and Marketing
Executive with Engineering Background and over 20 years experience in
successfully prospecting and closing high profit sales both as an
individual and as a sales manager with full P&L responsibility. Experience
in delivery of rapid growth and strategic management in fast changing
environments - includes developing new markets and products, broadening
involvement with existing relationships and establishing new strategic
partnerships. (M&A), Operating across multiple cultures and Product
Management expertise. Building and maintaining a strong global Sales and
Marketing team that consistently achieves above budget record sales and
profits.
Career Experience
Director, Sales and Marketing. Spinner Atlanta Inc. January
2011- Present
A subsidiary of Spinner GmbH Corporate in Munich, Germany (150mE),
Spinner Atlanta manufactures and sells RF and Microwave interconnect
components, Cables and systems to the Military/Aerospace, Test and
Measurement, wireless, and Broadcast industries.
Leading the Sales and Marketing team of seven direct employees and the
reps organization. In charge of forecasting, Stocking, make or buy
decision, pricing and Sales Plan. In charge of the full P&L for
(Products/ Logistics and supports). Setting up Distribution channel
sales and incentive programs.
Some of the focused customers are (Alliance, Tessco, Hutton, Talley,
ALU, Ericsson, NSN, T-Mobile, Sprint Honeywell Aerospace, Orbit, ETS,
Raytheon, GD, NG, L3 and BAE, Exillis, LMCO, Army, NSN, NK, Agilent,
Anritsu, ALU, Viasat, GD, RFS, Smiths, Motorola, AT&T, Verizon,
Sprint, Rogers, TELUS, and others.)
Sr. Business Consultant, Wireless Business Consultant. January
2009 - December 2010
Provides consultancy for Smiths Interconnect and others in sales and
marketing leadership, strategic alliances, negotiations, new business
development, M&A, channel Sales development, business planning, and
product positioning.
Smiths Industries plc.
2004- 2009
PolyPhaser Corporation VP, Global Sales and Marketing
2006- 2009
. A division of Smiths Industries, PolyPhaser is a leader in the RF and
Microwave, Data, and DC filters to protect infrastructure from
lightning effects. Leading the sales and marketing team resulted in
increased sales by 18% in the first year and 29% in the second year on
a global basis; by focusing on global Channel partners & Distributors
(Tessco, Alliance, Harger, Talley, Hutton and others) Carriers and
OEMs ( Alcatel-Lucent, AB Nera, Ericsson, NEC, NSN, Motorola, ZTE,
Nortel Networks, Reliance, AT&T, Sprint, Telefonica, Vodaphone and
others)
. In- charge of Forecasting, Pricing, market strategies and responsible
for a global team of 20 Sales, Global Sales Reps, Marketing Managers
and three Application Engineers with full P&L.
. Increased the gross margin of the top 80% sales by 15 points, and
manage to maintain the gross margin of the lower 20%. Responsible for
new product developments and products transfer to Smiths global
facilities.
. Presented a BP for the India plant and grew the market from two digits
to over $1M in the first year of production.
TECOM Industries Ltd., Sr. Director of Marketing and Sales
2004- 2006
A division of Smiths Industries TECOM is a leader in the antenna and
antenna systems in the Mil/Aerospace (L3, BAE, Raytheon, EMS, Harris,
Lockheed, Navy, and DOD). Leading the company products to other MIL
and Industrial segments (RFID/ Assets tracking/Medical
telemetry/Utilities read management) that led to new products and 40%
sales increase to ($14M).
Successfully closed multi year contracts with Iridium and Globalstar
($10.5M).
Developing and implementing global sales strategies, forecast,
identifying, and recommending new product opportunities.
Manage to define new market segment and closed $2.7M additional
business in 04 with a CAGR of 25%. Increased total sales by 50% for
multi year supply resulting in higher product margins of 15% YoY.
Overseeing customers in North America, and the penetration and
development within the wireless OEM, Industrial and carriers segment.
Manage the sales reps and the web site.
Business Development Consultant.
2002-2004
Managed over-the-air repeaters for CDMA, iDEN, GSM and RF
distribution systems using Fiber optics and data transport product
lines channel distributions.
Worked in partnership with sales executives to initiate leads and to
direct new business pre-proposal efforts to successfully capture
business opportunities and turn them into purchase orders.
Successfully completed sales include a $1.5MM for repeaters and in-
building RF distribution systems.
Planned, organized, and directed short and long-range business
development objectives to ensure achievement of quotas and cost
effectiveness.
. Manage Global Channel distribution for professional products (LNB,
DRO, antennas,) $149M.
OEMs & Distributors sales activities along with new business
ventures.
Cut overhead costs by 10% through streamlining.
Increased direct sales coverage by over 300%.
ALCATEL. 1984 -
2002
THOMSON MULTIMEDIA/ Division of ALCATEL - Sr. Director, Network Access
Components 2000 - 2002
Created a new division for Thomson focusing on Network Access
Components (Embedded Antennas, Silicon tuners, MMICS, LNBs, and others
ASICS) to accommodate Broadband technologies and standards like
IEE802.11a&b, IEE1394, HyperLANs for (PDAs, Mobile, LMDS, MMDS, Satellite,
Cable, DSL) that led to $75M additional revenues.
Interfaced with several worldwide THOMSON locations, managed
analysts, and market research teams located throughout Europe.
Conducted due diligence for several successfully concluded or under
review acquisitions allowing for cost-effective rapid introduction of new
product lines.
Maintained a seat in the Entrepreneur's Committee.
RFS/CELWAVE (a division of ALCATEL) - Phoenix, AZ
(1994-2000)
Product Manager of WDCS and Active Devices
1997-2000
Responsible for marketing management of CELWAVE Active products and
Services including Repeaters, Power and Low Noise Amplifiers, Power
Dividers, and Integrated Products in the Americas and Asia.
Introduced several Power Amplifiers & Integrated products to OEMs
(Alcatel, Motorola, and Lucent) for the digital wireless market and
generated over $5M in revenues the first year.
Increased In-Building CELWAVE product sales by 45% the first year and
67% in the second year to reach $4M by selling overall performance
solution to OEMs and carriers and introduced new In- Building partners
to CELWAVE RF and generate over $1.5M additional sales the first year.
Senior International Regional Manager
1994-1997
Obtained orders and exceeded business objectives from the Region of
Egypt, Israel, Turkey, South Africa, and Korea.
Obtained qualified supplier status and won the initial order of $1M
from Telsim Cellular in Turkey.
Improved the on-going annual supply Contract for Antennas, Cables,
and RF Amplifiers to Cellcom, Israel by 120%. Improved Motorola Sales in
Israel by 140%.
Successfully closed Vodacom in South Africa and sole Supplier status
for Remote tuned variable tilt antennas and diplexers with an initial
order of $3.6 M and a contract for up to $15 M over 3 years.
Developed new markets in the Middle East, Africa, and West Asia.
Attained the first worldwide new product sales reward and generated
over $3.5M for the new products initial sales the first year.
Received the "CELWAVE 1996 Pace Setter award" (For 175% over quota
Sales) for the top Sales Manager; CELWAVE Worldwide award.
Director, Project Development: CANAC TELECOM - Toronto, Canada
1992-1994
Responsible for International marketing and business development in
Africa, Asia, Europe, Latin America and the Middle East leading proposal
teams, selecting and negotiating with agents and subcontractors.
Recognized an international telecommunications opportunity in the
high growth Latin American market and implemented a strategy to bid
on a nationwide telecommunications network for an electrical authority.
Successfully negotiated a joint venture agreement with a local
partner and won a contract worth more than $6 million in a market where
there had been no prior presence.
Researched and identified a major opportunity in the Middle East to
complete a $10M proposal for the Egypt and Jordan Electrical
Authorities. Identified, selected, and negotiated with subcontractors and
agents.
Established a joint venture with a major European telecommunications
company jointly preparing a $10 M proposal for the Kuwaiti Government.
Project Manager/Systems Engineer: ALCATEL CANADA NSD - Ontario,
Canada. 1990-1992
Responsible for projects including scheduling, cost control, customer
interface, and engineering, managing subcontractors, contract
administration and coordination among various departments.
Contributed to the sale of $8 million of digital microwave radios and
light wave equipment and managed and coordinated the installation and
acceptance of approximately $12 million of digital microwave radio
networks in Canada.
Project Engineer/Project Manager: ALCATEL INTERNATIONAL
1984-1990
Held several positions for Alcatel in the Digital Microwave Radio
networks and CLEC's Central office from System Engineer, to Project
Engineer to Project Manager.
Education
Bachelor of Science in Electrical Engineering,
MBA Coursework in Management & International business.
University of Alexandria.
Languages
Fluent in Arabic and French.