Management Project

PETTY FIELDS

**** **** ***** ****** • Brooklyn, NY 11236 • 718-***-**** (Cell) • acd44o@r.postjobfree.com

IT and Digital Technology Leader with extensive experience working in the financial services industry supporting

corporate and business functions in the development, delivery and support of mission-critical, internet and intranet-

enabled websites that are cost effective and aligned with architectural and engineering standards and best practices. A

results-oriented, decisive leader with proven success integrating and managing digital content technologies and leading

multiple projects from inception to completion following software development lifecycle and project management

methodologies. Builds strong relationships with cross-functional leaders across the organizations and is recognized for

thorough planning and execution.

• Proven track record of successfully delivering large-scale, multi-year digital initiatives utilizing cross-

functional teams and ensuring compatibility across digital platforms, browsers and devices.

• Extensive hands-on experience as an application developer leveraging Java, JSPs, Servlets, Web Services (SOAP

and REST), XML, ANT, Eclipse, SQL Server and ASP technologies.

• Skilled general manager adept at budget management, organization building, talent development and project

management.

• Ability to identify potential business opportunities, deliver innovative business solutions using emerging

technologies to meet those needs, and lead aggressive website builds and launches on a global basis.

PROFESSIONAL EXPERIENCE

PRUDENTIAL FINANCIAL, Newark, NJ 2001 to 2013

VP, Digital Content Technology Systems (2012 to 2013)

Accountable for system architecture design and development of highly available and scalable digital content technology,

comprised of Vignette/OpenText Web Content Management, Aprimo Marketing Resource Management, Google Search

Appliance, and Offline Explorer archive systems. Managed 17 domestic/offshore technology professionals supporting 6

lines of business, 55 mobile optimized intranet/internet websites within an n-tier Java/WebSphere and Portal framework.

Maintained critical vendor relationships, influenced product direction, and exploited functionality. Reported to the

CIO/VP Information Systems.

• Spearheaded a 2-year initiative designed to upgrade the Content Management System; data structure redesign and

data migration, quality testing for all tiers, adoption by 6 business units, and final launch. Supported all legacy code,

servers, storage and software, with little or no impact on the daily activities of business partners.

• Led all content management and delivery, website search, marketing resource management, archiving, and front-end

initiatives with an emphasis on quality systems development and timely delivery. Led a 3-year, $3 million project

working with 7 system teams to consolidate and redesign the highly-regulated Prudential Investment Portal websites.

• Developed a 24x7 system support initiative with the CIO that increased the amount of leverage for off-shore Java

and MRM developers. Effort resulted in the development of true off-shore subject-matter experts and high-

performance leaders for the first time in department history, and saved 40% ($672,000) due to salary differentials.

• Led enterprise initiatives evaluating Web Content Management, Marketing Resource Management, and Digital Asset

Management; completing market scans, 100 client interviews, and Requests for Proposals within a 1-month period

versus the standard of 6 months. Initiatives are currently on target for implementation by the end of CY2013.

• Re-engineered the system infrastructure and deployment process, improving system availability from 95% to 99.9%,

and supported capacity, performance and security SLAs while remaining within the $2.5 million budget.

• Planned, coordinated and executed quality control on new software releases for in-house and cloud based

applications prior to client delivery, reducing potential implementation risk and improving client satisfaction.

Director, Web Content Management Systems (2010 to 2012)

Served as a technical leader and application owner for Prudential’s standard Content Management and Delivery

Platforms. Provided the vision and direction for developing the corporate infrastructure and its applications, and ensured

designs could be integrated with Prudential’s standard IBM WebSphere Portal. Led 11 domestic and offshore developers

with a $1+ million annual infrastructure budget. Reported to the Vice President, Information Systems.

PETTY FIELDS Page 2

PROFESSIONAL EXPERIENCE (continued)

• Identified a need, negotiated costs, and formed a 2-person offshore infrastructure team, replacing the existing in-

house e-Commerce role and cutting support costs 40% ($55,000) for the version 8 Content Management System.

• Slashed time-to-market up to 50% by employing fast-cycle methodologies and focusing on the product delivery

value chain, thereby allowing system initiation requests to meet required weekly releases and SLA commitments.

• Member of Prudential’s Open Source Committee responsible for ensuring best coding practices among all eBusiness

development system platforms. Employed the Palamida scanning tool across the entire U.S. enterprise.

Consulting Manager Systems, Content Delivery Application (2006 to 2010)

Application owner for the Websphere-based content delivery application. Provided comprehensive consultation to 6

business units across the organization, IT management, and high-level IT engineers on all 5 phases of the software

development life-cycle processes. Maintained and published metrics. Reported to the Director of Information Systems.

• Created a standardized RAD environment for code development and established packaging guidelines, allowing for

cleaner application code and reducing the time required to set-up a development environment by 4 days.

• Analyzed the performance of the Java programming code, leveraging both SQL trace and WILY. Replaced classes

of inefficient logic along with database table schema and stored procedures, slashing processing time by a full 33%.

• Expanded content-delivery application capabilities by supporting the display of dynamic data via web-service call

with static data served from Dynacache, thereby creating opportunities for the eBusiness Development Group.

• Created detailed project plans with well-defined tasks and milestones. Communicated day-to-day project progress to

management.

Systems Analyst & Development Specialist (2003 to 2006)

Member of the 7-person content management team responsible for developing the Java/J2EE applications and utilizing

the MVC model with the Java Server Pages. Coded new or modified programs, reused existing code by exploiting

program development software alternatives and/or integrated purchased solutions. Reported to the Team Lead.

• Participated in project planning sessions with the content management team to analyze business requirements and

translate business requirements into functional specs. Performed code review and unit tested the application.

Project Leader (2001 to 2003)

Completed multiple initiatives leveraging the Vignette Content Management V5 application with ASP technologies.

• Owned a major interface (ICAF XML) which was integral for the re-launch of the Prudential.com site. Overhauled

navigation logic utilizing database versus application code, eliminating releases for future navigation changes.

Computer Programmer - Prudential Securities (1996 to 2001)

Completed programming assignments to support business objectives, leveraging COBOL and CICS technologies.

• Received the Beyond the Horizon Into the New Millennium award for the seamless switch in support of Y2K.

EDUCATION & PROFESSIONAL DEVELOPMENT

Accounting • Association of Accounting Technicians (Distinction) • Herman Marcano and Associates, Trinidad, WI

Computer Programming • The Chubb Institute, Jersey City, NJ

From Managing to Leading Others & Leading for Shareholder Value • Sponsored by Prudential Insurance

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