Sales Manager

JEFFREY GREEN, B.Sc.

** ****** *****, ********, *******

289-***-****/ cell: 905-***-****

ca.linkedin.com/in/jeffreygreen5249

****************@*****.***

twitter: @jeffgreen5249

PROFILE

National Sales Manager, Key Accounts Manager, National Accounts

Executive

History of delivering quota-surpassing performance across diverse markets

through relentless customer focus and disciplined sales strategies

execution.

Expert in consultative and solutions selling with proven ability to

identify and capitalize on business building opportunities while gaining

buy in from groups with differing agendas. Know for devising comprehensive

programs to expand product listings and build quality pipelines to increase

both dollar and unit volumes with a focus on high quality client attention.

Expert in communicating with strong and focused listening skills to

customers needs then devising solutions to meet specific objectives, and

build customer's trust and respect. Extremely savvy in establishing strong

negotiating positioning, articulating values, and exploiting new business

opportunities with both Canadian and U.S. markets.

KEY STRENGTHS

-Market Identification, Qualification, Analysis & Capture - Mentoring

and Coaching

- Partnership & Alliance Formation with Executive Groups - Business

Reengineering

- Multi-Million Dollar Sales and Product Forecasting -Profit

Maximization

- Manufacturing Representation, Networking, Hiring and Supervision In

Canada& U.S.

PROFESSIONAL EXPERIENCE

Nedlaw Canada, (Building and Roofing Products, Green Roofs, Living Walls)

2014 - Present

National Sales Manager Canadian and Northern U.S Markets

Sought out by CEO for a newly -created role to Reengineer Sales Process and

customize vast product line offerings for both B2B new specialty U.S &

Canadian markets Big Box Markets and Specialty markets in Canada.

. Increase Sales Representation and Manufacture's Distribution Network in

both Canadian and U.S. Markets, coach, assist, set targets and review in

product awareness and distribution channels.

. Creating sales team KPI to track new client development, growth, market

trends and total sales generated, and rewarding teams staff performance

on both metrics.

. Plan, Organize and Hold both Regional and National Sales Seminars and

Business Meetings to ensure product awareness, trends, Sales Strategies

and Targets are on target with corporate goals.

. Analyze and Prepare detailed business reports and provide feedback to

Senior Management, Marketing, Sales Teams and Distribution network.

. Designed and Developed a strong Brand awareness by strong sales tools to

assist in product awareness and closure. Developed both Sales

Presentation kits plus Electronic presentation seminars for key

industries plus National tradeshow branding in both Canadian and U.S.

markets Sales

. Strengthened National presents with key affiliated association and

network groups and strategize and implemented a customer loyalty programs

. Driving Sales in new markets and territories not represented by

representation, Interviewed and negotiated new territory coverage with

potential representation.

Continues...

JEFFREY GREEN

3M Building Products, (Commercial, Residential,

Energy/Architectural/Security/Filtration)

Sales/National Accounts Manager 2000 - 2013

Parachuted into this B2B/CPG solutions provider to establish robust

processes to turn around results. Trusted to revolutionize sales

performance by managing sales force development, sales strategy creation,

and key account management for Fortune 500 organizations.

. 18% increase in profitability in 2013 by creating sales team KPI to track

margins and total sales generated, and rewarding sales staff performance

on both metrics.

. 40% increase in closure rate 2012, and between 20% to 25% increase

between 2005 by maintaining a keen sense of marketplace intelligence and

understanding tends and compensation to provide market leading

perspectives, trends, tools and techniques that develop and promote

success.

. Doubled sales team in 10 years by hiring key sales leaders and

implementing strong sales programs, education material and sales

presentation kits to key channel markets with a strong emphasis but on

partnering.

. 22% increase in product awareness with strong marketing programs by

strategizing and implementing strong customer loyalty, new client

retention and advertising campaigns to multiple markets. Also introduced

consumer rebate programs to reduce season trends and keep sales momentum

driving forward. Founded a culture based on the philosophy of "Educate,

Validate, and Close".

. Expanded the national distribution network by 11% in 2012, creating the

"One Team" brand and dealer-level KPI, in addition to improving

communications programs to increase sales.

. Sparked an 11% annual portfolio growth, driving provincial and national

performance guidelines while owning P&L for Ontario & GTA business.

. 24% surge in average sale 2013, by creating value-added services,

positioning the company as a key advisor and leveraging a solutions-

oriented consultative sales style to enhance customer satisfaction,

Account Ownership.

. Lead team and personally managed national accounts, shifting the

organizational focus from small independent business strategies to

Fortune 500 leaders in financial services (Corporate & Branch level),

retail, food services, and education.

. Created account management and project management templates, founded on

lessons learned and best practices to improve coordination of Solutions

Selling.

. Helmed awareness-boosting strategies by creating a mandate to partner

with influential market leaders and go-to market on innovative building

solutions projects, connecting solutions with key client business brands.

. Lead contracts on $MM accounts, liaising with commercial, financial, and

industrial leaders, establishing partnerships in solutions development to

improve project alignment with organizational brands.

. Championed presentations and marketing programs, developing email blasts,

incentive programs, and direct sales campaigns to increase business

sustainability and ease peak period project congestion

Commercial Advertising /Ad-A-Day (Stationary/Office Supplies/Corporate

Advertising/Printed Solutions)

NATIONAL ACCOUNTS EXECUTIVE (National Business Development)

1994-2000

Hired to lead new business launch in the GTA, reporting directly to the

U.S. President and directing marketing, promotions, sales and special

events services for clients in insurance and financial industries. Earned

accolades for exceptional sales leadership and personal performance

results, including securing membership in the Presidents Platinum Sales

Club (1998-2000) and grooming a team of Representatives to have 3 staff

achieve Presidents Silver and Gold Club. Directed innovative sales &

marketing programs to boost sales by +40% annually beating forecast.

Early experience includes: SENIOR ACCOUNTS TECHNICIAN (Automotive) Canadian

Tire Corporation 1988-1990

EDUCATION & PROFESSIONAL DEVELOPMENT

BUSINESS ADMINISTRATION COURSE, Schulich School of Business, 2010

BACHELORS OF SCIENCE, (BUSINESS ADMINISTRATION), DeVry University 1990 -

1994

Automotive Mechanics, Centennial College, 1985 -1988

Continuing Computer Skilled Refresher Courses

BOMA representative ( Member of IFMA, ARIDO, BOMA, TCA, IIDEX, CANASA, OAA

and past member of PPAC

Coach for Meadowvale Hockey and Erin Mills Soccer Association, Supporter of

JDRF, Biking, Automotive Restoration, Traveling and spending quality time

with family.

EXPERTISE

In/Out Sales Team Management

KPI, P&L & Process Improvements

New Product & Market Penetration

CRM, Pipeline Management

Value Add & Strategic Partnership

New Bus. Development / Analysis

SMART Goal/Target Methodology

Forecasting & Trend Analysis

Presentations & Public Speaking

Customer Service Excellence

Spin Selling, Negotiation & Closing

Direct and Indirect Sales Channels

BY THE NUMBERS

+40% Closure Rate, 2012

+11% YOY Sales Growth Last 3 YRS

+22% Increase In Awareness, 2012

+24% Surge In Average Sale, 2013

Multiple $1.2MM+ Account Leadership, 2010,2011,2012,2013

+18% Profitability Improvement, 2013

+11% Dealer Network Increase, 2012

12+ Outside & Inside Sales Staff Leadership

KEY MARKETS

B2B/B2R/CPG/Distibution

Energy/Security

Construction/ Building Supplies

Architects/Designers/Engineers

Government (all levels)

Financial & Large Corporations

Automotive, Commercial /Industrial

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