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Sales Representative

Location:
Depew, NY
Posted:
May 06, 2014

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Resume:

John R. McKenna

** ******** **

716-***-****

Williamsville, NY 14221

acd0ke@r.postjobfree.com

Senior Level Sales Professional

Accomplished sales representative, distribution manager with over 20 years

of driving business volume, growth, and distribution networks through

product knowledge and strong client relationships. Consumer educator,

using fact-based, consultative sales approach, in addition to strong

prospecting, and closing skills.

Competencies

Customer Service Communication Skills Purchasing

Sales Logistics Performance Management

Professional Experience

Pepsi Cola Beverages Co., Cheektowaga, NY

2011 - Present

PepsiCo Inc. is an American multinational food and beverage corporation

with interests in the manufacturing, marketing and distribution of grain-

based snack foods, beverages, and other products

Bulk Contract Representative

Service all major programs, promotions and big box stores to include

Walmart, Wegmans, and Tops

. Implement promotional adds and monitor in store activity based on

product sales

. Ensure all products are inventoried and displayed appropriately to

increase consumer sales

Lemac Packaging Company, Buffalo, NY

2008-2011

Leading distributor of shipping, industrial and packaging materials to

businesses throughout North America.

Sales Representative/Packaging Specialist

Managed 500 plus accounts, promoting packaging products to industrial,

hospital, and food service organizations.

. Performed daily inside/outside sales calls which resulted in nine new

business clients monthly; doubling established goal

. Developed new business and expanded existing sales to current clients

. Identified methods for reducing tolls and fuel usage which lowered

company cost annually

. Maintained client retention rate of 95% through effective

communication, frequent visitation, prompt response to needs and

pricing innovations

. Expanded business relationships by growing opportunities within the

Food Service Industry

McKenna & Sons, Williamsville, NY

2006 - 2008

An import/export trucking company comprised shpped and receive pericable

goods into Canada and the US

Owner & President

Oversaw all aspects of business, including sales, purchasing and supplier

negotiations. Grew startup to include 3trucks and 4 support personnel

. Responsible for hiring and developing new employees

John R. McKenna

Page 2

. Conducted annual performance reviews based on established goals

. Complied with New York State Department of Transportation regulations

. Obtained new clients and established rates.

C.H. Wright Distributing Corp., Rochester, NY

2004 - 2006

Leading

distributor in wholesale beverage industry for over 65 years

Area Distribution Representative

Managed client base of over 385 within Erie and Niagara Counties which

included Buffalo Brew Pub, T.G.I. Friday's, Buffalo Wild Wings, and other

smaller eateries

. Generated new business and developed clientele to include over

75clients

. Opened 60 new profitable draft lines to include Guinness, Yuengling,

and Yuengling Black & Tan; received first place sales award

. Maintained client retention rate of 80% through effective

communication, frequent visitation, prompt issue resolution

PepsiCo, Inc., Cheektowaga, NY

1988 - 2003

PepsiCo Inc. is an

American multinational food and beverage corporation with interests in the

manufacturing, marketing and distribution of grain-based snack foods,

beverages, and other products

Lead Sales/Account Manager

Prepared, developed, and executed business plans, selling to over 325 high

volume supermarkets and retail establishments generating $4 million

annually. Client base included Tops, Wegmans, Quality Markets, Kmart,

Walgreens, Walmart, Wilson Farms, and Rite Aid.

. Designed, developed, and implemented marketing programs for food and

beverage promotions

. Successfully maximized product visibility by securing prime locations

within stores which resulted in increased sales by 23% during holidays

and sporting events

. Delivered product presentations to clients and assisted and advised of

those products that would best suit client needs and customer demands

Sales Trainer

Facilitated and enhanced group/individual performance levels through one-on-

one coaching and motivation

. Instructed underperforming representatives while encouraging overall

achievement of goals

. Communicated in a clear and concise manner sales information while at

the same time prioritizing multiple projects

Education

BA, Communications. State University College at Buffalo, Buffalo, NY

Sales Training

Expanding Accounts (1995), Developing Sales Leads (1992), Sales Training

1999



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