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Manager Marketing

Location:
Charlotte, NC
Posted:
February 25, 2014

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Resume:

704-***-****

accuhz@r.postjobfree.com

Robbi K. Ott

**** ******* ***** **.

Charlotte, NC 28277

Summary of Qualifications

A highly self- motivated leader with extensive background in integrated marketing; supporting and growing new

business development opportunities, building internal and customer relationships, strategic event planning with

excellent management, organizational and interpersonal skills. Major strengths in budget/cost control, venue research,

negotiating, planning and execution of marketing campaigns. An energetic, creative and dedicated professional who

functions well both independently and as part of a team.

Work Experience

Madelli Communications and Event Planning- Marketing Contractor hired to support marketing strategy and event

planning. Cvent experience

- M Squared Consulting, Inc 2008 to present

- Xactly Corp

- Monitor Group

- Rearden

- Merced

- Zebra Technologies

- Tata

- Kony Solutions

Accenture 1994 to 2008

Charlotte, NC

Senior Marketing Manager

• Planned and executed all logistics for international events and tradeshows in Australia, Spain, France,

England, Sweden, Portugal, Denmark, Germany, Holland and USA.

• Managed transitions on four workforces into one Global Events organization; supervisor and career counselor

to team-which included six marketing managers and 18 junior planners and numerous outside consultants.

• Managed and implemented all aspects of Global ERP programs and events such as SAPPHIRE, SAP

Symposiums, Gartner, Oracle Open World, IBM World, Dream Force, Salesforce.com, and multiple other

senior level executive events.

• Created successful Global Leadership Council Conferences for our SAP, Oracle, and CRM clients and senior

executives annually, which realized multi- million dollars in new business and additional client work.

• Built lengthy beneficial business relationships over the past 13 years with leading partners and alliances such

as Hewlett- Packard, SAP, Oracle, Microsoft, Intel and Sun Microsystems.

• Accelerated relationship building and secured sponsorship funds with Accenture alliance partners through

specific marketing driven events.

• Negotiated hotel and outside vendor contracts for significant cost savings: typical savings per event:

$200,000. Executive Internal Leadership Development program realized savings of $947,000

• Managed attrition charges and secured credit for future programs.

• Developed booth staff training programs. Defined supplier strategy.

• Functioned as team member for strategy, development of content, secured nationally known key-note

speakers

• Conducted Site Inspections for hotels, resorts, conference centers globally and made selections for internal

events. Planned and executed special events including golf tournaments, spouse programs, and team building.

704-***-****

accuhz@r.postjobfree.com

Robbi K. Ott

6842 Charter Hills Rd.

Charlotte, NC 28277

• Member of design team for award winning “Solution’s Pub” booth for tradeshows. Designed multiple other

tradeshow booths and have worked extensively with other third-party suppliers on all logistics surrounding

tradeshows.

704-***-****

accuhz@r.postjobfree.com

Robbi K. Ott

6842 Charter Hills Rd.

Charlotte, NC 28277

Price Waterhouse 1992 to 1994

Charlotte, NC

Southeast MCS Manufacturing Marketing Manager

Atlantic Tax and Audit Industry Marketing Manager

• Developed and implemented marketing and sales programs which increased the Firm’s market visibility,

market share and net revenue.

• Designed target marketing programs to penetrate specific company and market segments which fit the Firm’s

overall objectives.

• Planned special events and seminars which increased Price Waterhouse’s image.

• Designed a lotus notes lead tracking database program to track sales and prospect information.

• Co-editor of quarterly Manufacturing newsletter sent to 3200 clients and prospects.

• Member of Business Process Transformation (reengineering) Task Force.

A.T. Kearney, Inc. 1989 to 1992

Dallas, TX

Research Associate/Marketing Coordinator

• Coordinated business development and marketing plans for the Southwest region and functioned as the

company’s meeting and event planner.

• Team member of EDS Customer Satisfaction and Total Quality Management engagement.

• Planned and executed all phases of Executive Briefing programs.

• Developed annual plans for corporate sponsorships, civic and cultural associations, Dallas Chamber of

Commerce functions and other community relations.

• Scheduled prospective client meetings with CEO’s and executive level management of Fortune 500

companies.

Education

• The University of Iowa, Iowa City, IA

• BA Degree in Communication Studies and Journalism

Professional Memberships

• American Marketing Association

• Trade Show Exhibitors Association

• Meeting Professionals International

• ALHI Board of Meeting Planners



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