Ethan Rocker
Internet Marketer, Web Designer & Sales Professional
New York, NY 10016
accew0@r.postjobfree.com
EDUCATION
Purchase College, Purchase, NY
Bachelor of Arts, December 2010 GPA 3.22
Major: Studio Production Minor: Psychology
New York Real Estate Institute, 2010
EXPERIENCE
Fair Pattern, New York, NY
8/2012 - present
SEO Strategist
. Assisted in the creation of both a long and short term SEO strategy
for clients.
. Measured and analyzed organic search campaign metrics, and developed
methods for optimization and improvement .
. Created a healthy link profile for client websites consisting of high
PR and relevance.
. Reviewed rankings and linking data using various 3rd party platforms
such as Majestic SEO, SerpFox, Google Analytics, and SEO Moz.
. Guided clients in creating SEO-friendly content for their website with
good keyword density.
. Kept company up-to-date with the latest developments in SEO industry
by following industry leading blogs such as
Source-Wave.com, MattCutts.com, and Money-Mindset.net.
. Managed client communication through email and phone support.
. Provided phone and in-person presentations of SEO services and their
benefits to clients.
. Helped with the training of clients on how to manage their new website
through their backend CMS (Wordpress, Joomla, & custom CMS systems).
. Assessed existing SEO strategies and introduced new tactics based on
industry trends.
. Partnered with 3rd party authority websites to create guest posts and
press releases.
. Implemented list-building strategies for client websites, both on-page
and off-page.
Thrillbucket.com / Roxxster.com, New York, NY
2/2012 - present
Founder
. Planned and designed two e-commerce websites-one featuring high-end
experiences and vacation packages (thrillbucket.com) and the other
featuring fashion recommendations from featured users (roxxster.com).
. Completed a thorough user-interface, monetization, and online
marketing strategy.
. Marketing practices used include SEO (search engine optimzation),
email marketing, list building, and promotional incentives through
social media.
Ambassador Media Group / Thump Local, New York, NY
3/2011 - 8/2012
Senior Account Manager
. Generated, analyzed, and communicated digital sales proposals to
potential clients.
. Worked with the operations team to optimize and implement successful,
revenue-generating digital SEO and PPC campaigns.
. Exhibited a strong track record of setting up appointments, giving
effective presentations, and closing deals.
. Established a strong network of local contacts through the use of
effective B2B, cold calling, and face-to-face networking techniques.
. Provided great customer service to my existing clients.
. Products consisted of Google, Yahoo, & Bing advertising campaign
management, sponsored placement on the ThumpLocal.com directory, and
Search Engine Optimization services.
New York Times, New York, NY 1/2010
- 2/2011
Digital Sales Representative
. Successfully expanded The New York Times digital subscriber base by
promoting special offers and discounts to both new and current
subscribers through face-to-face marketing tactics at national
conferences and events.
. Assisted in setting up the display and marketing pieces to help
generate interest.
. Handled any technical issues that occurred with their digital system
during the sign-up process.
. Position involves a large amount of communication, sales, and people-
skills.
TECHNOLOGY
. In depth knowledge of website design, CMS platforms (Wordpress &
Joomla), user experience (UX), article marketing, digital media
marketing, social media marketing, and search engine marketing (PPC
and SEO), and email marketing.
. Proficiency in Microsoft Office Suite: Excel, Word, Powerpoint,
Outlook.
. Extensive experience with CRM software such as Zoho CRM, Pipedrive &
Sugar CRM.
Ethan Rocker's Portfolio
SEO RESULTS
Website: www.HaloCapitalGroup.com
Google Page Rank: 4
Domain Authority: 29
Wordpress Backend (halocapitalgroup.com):
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Website Traffic Statistics
Here are the traffic statistics for my website
http://www.halocapitalgroup.com for the last month. I reached 1,280 unique
visitors between the period of December 27, 2013 and January 27, 2014,
solely from SEO strategies & practices. I'm currently averaging around 60
unique visitors per day.
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1st Page Results
Search Term: Theresa Caputo Appointment
Niche: Psychics
Current Position: 4th spot on google
Exact Monthly Search Volume: 9,900
Compeition: Medium
URL: http://halocapitalgroup.com/how-to-schedule-a-theresa-caputo-
appointment
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Search Term: Hotel Loans
Niche: Business Loans
Current Position: 7th spot on google
Exact Monthly Search Volume: 210
Competition: High
URL: http://halocapitalgroup.com/hotel-financing-and-loans
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Search Term: Hotel Financing
Niche: Business Loans
Current Position: 3rd spot on google
Exact Monthly Search Volume: 480
Competition: High
URL: http://halocapitalgroup.com/hotel-financing-and-loans
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Search Term: Semi Truck Financing
Niche: Business Loans
Current Position: 10th spot on google
Exact Monthly Search Volume: 590
Competition: High
URL: http://halocapitalgroup.com/financing-for-commercial-semi-trucks
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Search Term: Taxi Loan
Niche: Business Loans
Current Position: 4th spot on google
Exact Monthly Search Volume: 90
Competition: High
URL: http://halocapitalgroup.com/taxi-loans-and-financing
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On Page Optimization & Site Design
URL: www.halocapitalgroup.com
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URL: http://halocapitalgroup.com/unsecured-loans-for-business
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URL: http://halocapitalgroup.com/financing-for-commercial-semi-trucks
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OTHER WEB DESIGN PROJECTS.
SITE: http://thrillbucket.com
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SITE: http://www.roxxster.com
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LOGO WORK.
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