!
Who I am +34-605****** (Spain)
+35-964****** (Portugal)
Resume and relevant information
+1-213-***-**** (US)
Tamara Edo Serrano PR/ EVENTS/ COMMUNICATION/
! ADVERTISING
*********@*****.***
Master studies in Advertising and PR
Level of Studies:
Nurture from different backgrounds, cultures, lifestyles
Objectives:
TAMARA EDO SEPTEMBER 2012
and work to grow up professionally and personally.
Achievements:
! Experience abroad:
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Sales Expert Accreditation, 2013 Leonardo Programm Amitour Rome, Italy.
Wedding Planner Certificate Event and PR department.
6 different courses in Events, California State University Los Angeles.
Protocol and Public Relations. ELP program. TOEFL test.
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Two times semi-finalist in
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McCann-Erikson, Creativitat en Viu
Web design certificate, 2012 4 months Erasmus Internship
Volunteer work in Midnight Mission, Leo Burnett Iberia Lisbon, Portugal.
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Downtown Los Angeles.
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Serving food to homeless people. http://
www.midnightmission.org 2011 6 months
Leo Burnett Iberia Madrid.
Vaughan intensive course, Madrid.
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2010 One month Oxford English School
Dublin, Ireland.
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From 2007 to 2012: Unversity studies in
Aadvertising and PR in UJI,
Universitat Jaume I.Castellón. Universitat
Cardenal Herrera (CEU) Valencia.
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2006 One month and half Intensive summer
course. Stratford-upon-Avon
Birmingham,UK.
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2002 One month English Summer Program
Penzance, Corwall. England.
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! !
Listening Reading Spoken Spoken GLOBAL
! interaction production
European level !
English C.2 C.2 B.2 C.1 C.1
"Fare sempre
Spanish
quello che C.2 C.2 C.2 C.2 C.2
voi VIAGGIARE Italian A.2 B.1 A.2 A.2 A.2,VIVERE,RIDERE.
French
.la vita è troppo A.2 B.1 A.1 A.1 A.2
breve goderlo!" Catalán C.2 C.2 C.2 C.2 C.2
Valenciano
Portugués C.1 C.1 B.1 B.1 B.2 Common European Framework of Reference for Languages
! “Let's talk?” LinkedIn,Twitter, Skype: Fb: Tamara_edo/Tamara.edo
May/ Oct 2013
Amitour, Rome (Italy)
PR-Events Department: Organizing events all over Italy. Manage pre-event, event and post-event.
TAMARA EDO NOVEMBER 2013
Dailiy work
August/ Dec 2012
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Nrs group World Wide- Vilareal (Spain)
Marketing Department: launching online campaigns: seo, banners, and display. Ads in Facebook,
Google and Sapo.
Searching new online advertising spaces for business partner, Casino 440, in Australia, Canada, New
Zealand, Portugal, Brazil, Tonga, Tuvalu, Vanuatu, Fiji, Solomon Islands, Mariana Islands .. and more.
March/ June 2012
!
Erasmus Internship Leo Burnett Iberia- Lisboa (Portugal)
Account Department: Prepare Budgets, dealing with clients, receive briefings, help with the follow of
the campaings, daily work...
Clients: Fiat Group (Arbat, Fiat, Alfa Romeo, Lancia), Banco Atlántico, Kellogg's, Axa, Samsung.
Leo Burnett Iberia- Madrid (Spain)
April/ Sept 2012
Events Department: Prepare Budgets, dealing with clients/ providers, following every process of the campaign
(recibing brief, meetings with every departments, meetings with providers, meetings with clients, giving OK to
AF Following the complete process of the event ( client s objectives, meetings with creatives and providers,
supplier management, supervise the event and post-event)
Clients: kellogs, Axa, Play Station, Fiat Group, Humankind, Blackberry, Carrera, Jeep, Junkers, Orange,
Portfolio Night, Vips, Zilian.
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Event Group- Castellón (Spain)
Sept 2008 /April 2012
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Stewardess, PR and instructor of children events.
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Coordination of: Sport events, fairs congress, Summer s schools, summer camps and some
activities for kids.
Clients: municipalities of Castellón and Valencia's provinces, Vilareal FC, Club Groget (by Vilareal
FC), Divertilandia, Mar de jocs, Padel indoor...
Jan 2009 /March 2011
SINÉRESIS Valencia (Spain)
Stewardess and brand image
Inform about the product, to urge the test and buy it. The promotions are as much of stand as of
image of the brands. Work with brands like: Befeeter, Larios, Ron Matusalen, Glent Grant... (Diageo
group and more)
Sept 2008 /Abril 2012
Mobile Marketing System(MMS)/ Kitmaker- Vilareal (Spain)
Marketing department
Market s research, following of clients, launches of new products …
Feb 2006 – 2009
3GSM Mobile World Congress.- Barcelona (Spain)
PR during the fair dates
Picking up of clients to the stand and inform about the brand.
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Sept/Nov 2005
9º SCHOLASTIC Disney Channel (TV game show) - Valencia, España
Art Stewardess Agency. Madrid
Stewardess, To take care of that all the children were kind and participate following the dynamics of
the program.
! “Let's talk?” LinkedIn,Twitter, Skype: Fb: Tamara_edo/Tamara.edo
How this experience made me grow? What this experience gave me?
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Understanding the client context
TAMARA EDO NOVEMBER 2013
Passion, curiosity, diligence, resource-fullness
Deconstruction synthesis vision clarity
Logic, persuasion and presentation skills
Deep understanding of universal human and branding truths
Strategic documents (positioning, creative, brief…)
Insightful consumer brand and competitive research
Knowledge of research methodologies and branding processes
Strong relationship with a creative, account team and client
dose of curiosity, logic, persuasion and knowledge of consumer trends and research
methodologies and processes supported brand all in a close relationship with the creative,
account managers and customers.
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Social skills
Communication Team work
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Development of communicative Developing different projects.
University's years has
abilities in the accomplishment of
presentations/submissions in classes facilitated me to improve my capacities
with of negotiation and cooperation.
more than 80 people. Since I started my The success of the group's projects
degree, we realized during this academic's years
had more than 2 or 3 presentations per depended in great measurement of the
week of participation and motivation of each
one of the team components.
projects and class' stuff. In addition, my
! labor experience has allowed me a great The group experience adopted a basic
ability to coordinate, inform and culture including planning,
(Click to watch the video) Outdoor persuade the clients. organization, coordination and
! commitment of all.
Jeep’s Campaign
Technical skills
“when a brand became an icon?”
Solution of problems Technical skills and
competences
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Development of the analysis's capacity
and diagnosis. Capacity of innovate. Able to
! suggest, originate, manage,
coordinate and spread all type of
Organizational skills and communication action and advertising
competences campaigns.
! Computer skills and
Competitive abilities to lead
competences
departments where the creativity is key,
or in the areas of marketing,advertising
Word, Excel, Access, Power Point,
or communication.
outlook,Microsoft Office Picture
Manager, Photoshop, Dreamweaver,
Moreover each of those experiences
Freehand, QuarkXPress, Illustrator,
provided me a suitable formation in
Adobe Premier Pro, Adobe Bridge,
values and ethics,capacity of social
Photoscape.
analysis, critical thought,commitment of
Google Adwords, Google Analytics,
overcoming, communicative skill in
Google Earth, Google maps, gmail,
Spanish and English language, abilities
Google Docs, Google books, Google
of management of human equipment
Sites, Google calendar, Google Insights
and leadership, keys for a complete
for search, Google Picasa, Alexa.
! formation and differential.
“Let's talk?” LinkedIn,Twitter, Skype: Fb: Tamara_edo/Tamara.edo