Manager Sales

Gianluigi Tattoli

Personal information

Nationality: Italian

Date and place of birth: 20.12.1986

Address: Via Cortivallo 29, Lugano, Svizzera

Telephone: +41-789****** ; +39-393*******

E-mail: **********@*****.***

Linkedin: http://www.linkedin.com/pub/gianluigi-tattoli/41/63/442

Education

Sep 2011 - Apr 2014 Master of Science in Marketing - faculty of Economics and faculty of Communication

Università della Svizzera italiana - USI - Lugano (CH)

Thesis in Branding: "Managing brand value over time"

Sep 2010 - Mar 2011 Erasmus program

Universytet of Szczecinsky, Szczecin (Poland)

2007-2011 Laurea in Marketing e comunicazione - Faculty of Economics

Università degli studi di Bari - Bari (italy)

Thesis in Statistics: "il mercato delle auto in italia nell'ultimo decennio" - grade

107/110

2001-2005 Scientific high school degree

Liceo Scientifico A.Scacchi - Bari (Italy)

Professional experience

Sep 2013 - Feb 2014 Nissan International SA, Rolle (Switzerland)

Product manager C segment and Crossover trainee

Support Product marketing team for successful New Product launch & strong product

performance across Europe contributing to Nissan Europe Mid Term Plan.

Main Tasks & Responsibilities:

• Tracking of new product launch performance

• Tracking of product’s monthly performance in Europe versus Business Plan (Volume &

segment share, Profit, Price positioning, Discounts, Customer orders trend) and

prepare presentation material as support for action plans.

• Support Product Manager in Business Plan preparation

• Support Product Manager in major Product milestones preparation

• Provide Ad hoc studies to support European business cases approval (eg competitors

benchmark: performance, line-up & price movements, discount offers, etc

• European Customer profile analysis: Understand customer demographics /

motivations / needs evolutions as well as Conquest & Loyalty trends.

• Update Product Marketing Platform content with all relevant data (business

objectives, customer profile, conquest / Loyalty…)

• Support event organization

• Product trials management: Support Nissan Europe Departments & Nissan branches

needs

• New GT-R NISMO and new QASHQAI launch activities

Feb 2013 - Jun 2013 Academy - Celesia group, Oleggio (NO), Italy

Field project collaboration

Develop a communication program for the healthcare information flow among italian

institution

Feb 2012 - Jun 2012 Henkel Italia, Lugano (Swiss)

Marketing project collaboration for Henkel Italia

Develop marketing campaign for Bref Power Balls and consumer behaviour research

Feb 2007 - Jun 2010 Telebari srl - "Verde di Rabbia", Bari (Italy)

Actor and journalist (part time)

Character for a Tv program and advertisements;

more than 20 videos for a social responsibility tv program called "VERDE DI RABBIA"

showing what is good and what is bad in our town.

Satirical journalist for Regional and Municipal election live Tv shows.

2006 Ecomotori (magazine), Bari (Italy)

Cars journalist (part time)

write for a section of the magazine about cars and young; 6 articles on how is the

young's favorite model and some car's test.

2005-2010 Emmeti srl (cars dealer) - family business, Bari (Italy)

Lotus cars sales manager and marketing manager (part time)

Manage and control the Lotus brand, organizing events and promotions (10 big events

on track and 3 meetings)

Founder of "Lotus Club Puglia" (lotus car's owners club);

In charge of Lotus customers service about sale and after sales.

Managing the business' website and the club's forum.

Skoda cars sellers and marketing manager

responsible for developing advertising and sales promotion

Propose and develop marketing strategy of the company, creating advertisements,

events and promotions (i.e. promoting the dealers name viral on youtube with some

funny video and with some events as the "notte bianca" which consists in to be open all

night with buffet and music free)

Language skills

Italian Mothertongue

English fluent

French Basic

Polish Basic

Spanish Basic

Technical skills

Excellent knowledge of Windows and Mac OSX system

Excellent knowledge of Excel, Word,Outlook, Pages and Numbers

Excellent skills in Power point and Keynote (good creativity and ability to synthesize)

Good knowledge in mTab and Jato v4.5

Excellent skills of Adobe Photoshop and Dreamweaver (creating and managing comapany's website)

Great passion for videomaking and editing programs (Finalcut - iMovie - Studio15)

managing a personal youtube channel with more than 20 videos and more than 100.000 visits

Good knowledge of social network (Facebook, Twitter and Instagram), managing company's Facebook fan page

and twitter profile

Extracurricular activities / other info

Sail: part of the "Circolo della Vela Bari" agonistic sailing team from 1992 to 2011 with high result (i.e. 2nd place

at "VIII Zona" regional Optimist championship 2000 - 3rd place at Italian selection for "L'Equipe" European

championship and part of the "l'Equipe class" Italian team in 2001 - 1st position at Dubai Youth Match race

championship 2006)

Sailing instructor for "children summer camp" (2007)

Automotive: achieved the National License C of sport driving and participated to some car's races and tests with

good results.

Judo: 2010 - achieved the I DAN

Interests and hobbies

Automotive world, Football and sailing

Contact this candidate