Resume – Karl Chen
Karl Chen
***** ***** ***, *********, ** 95014
Cellphone: 408-***-****, Email: acc6ju@r.postjobfree.com
Objective
Seeking a position in product marketing or business development with an organization where I can utilize my skills
and experience to improve revenue, marketing operations, increase profitability and enhance growth.
Qualifications and Background
Capable of creating business plan for new product, application and market segment.
Develop and execute marketing plan for worldwide product launch with cross functional groups.
Experience in managing product line P&L, product line lifecycle and fiscal revenue plan.
Understand intimately Asian culture, speak fluent Chinese and operate successfully in Asian business
environment.
Education
The University of Texas at Austin, 1995,
Bachelor of Science in Electrical Engineering
Professional Experience
__2011 – 2013
Car accident recovery
Fully recovered, start to look for job in 2014
__2009 – 2011
National Taiwan University
Graduate Course Credit Program (EMBA) in Business Administration
__ _2007 – 2009
Silicon Storage Technology (Sunnyvale, CA)
Senior Business Planning Manager
Identify and recommend specific flash memory business, product and marketing strategies. Develop a long term
business view by identifying and analyzing key customers feedbacks and market information.
Author and present business plan to C-level executives.
Develop business strategies to achieve key business priorities, provide key business insights based on
market segment, customer and competitor analysis.
Conduct flash memory market sizing, new product costing analysis, production capacity and demand
forecast analysis.
Perform competitive analysis, industry research, market sizing.
CKT International Co. Ltd. (Taiwan) 2004 - 2007
Co-founder and Business Development Manager
Formulate CKT international Co. Ltd. wine business plan and strategies to established wine brand recognition and to
compete against dominant competitors in fast changing consumer, retail market environment during economic
recession.
Resume – Karl Chen
Develop relationships with major retail chain, five-star hotels and restaurants.
Successfully penetrate wine brands into major retail chain, Carrefour, five-star hotels and restaurants
which made product top selling brand in the high-end market segment.
Institute pricing scheme which increase profit margin and sales by 20% for new wine varietals.
Work with US promotional agency in Taiwan to promote US wine and gain third party endorsements.
Agilent (Santa Clara, CA) 2000 - 2004
Product Manager
Worldwide product management of integrated gate-drive, intelligent power module and isolated linear sensing
products.
Act as project manager and manage marketing plans for new current sensing products which are chosen as
“The Hot 100 Products of 2003” by EDN magazine.
Work with cross functional teams and through customer visits to define, develop and market new products.
Drive design-in activities for next generation industrial networking platforms at key accounts.
Manage and develop new product introduction, pricing guideline, marketing plans for market penetration.
Siliconix (Santa Clara, CA) 1998 - 2000
Product Marketing Engineer
Worldwide product management of low-power MOSFET and JFET product lines. Develop new product introduction
package, rolling demand forecast and product allocation.
Contribute strategies and directions which were adopted into business unit’s five-year strategic business plan.
Manage product lines’ P&L, products through entire product lifecycle, demand forecast, price guideline.
Develop and manage marketing programs and promotional activities to promote existing and new business in
support of fiscal year plan.
Develop new product introduction package, rolling demand forecast and product allocation.
Drive design-in activities at major PC ODM/OEM and mobile handset manufacturers’ next generation
platforms which accounted for 11% of 1999 and 25% of 2000’s total revenue.
Siemens (Singapore) _ 1995 - 1998
Software Engineer
Design, develop and test smart card transaction protocol and mobile payment, e-commerce application
software. Develop verification software and hardware systems for automotive application microcontrollers.
Implement various customizations and features for network security, e-commerce applications
Improve module design and features in C/C++ based on customer feedbacks.
Lead cross functional team and work with subcontractor to resolve critical multi-million dollar production
line-stop problem involving automotive microcontroller products.
Support smart card systems and applications by developing software tools and scripts.
Publish Paper
L. K. Han, D. Wristers, T. S. Chen, C. Lin, K. Chen, J. Folford, and D. L. Kwong, “Suppressed Boron Penetration
in P+-Poly PMOSFETs with NO-nitrided SiO2 Gate Dielectrics,” 1995 International Symposium on VLSI
Technology, Systems and Applications