ALEXANDRA SULLIVAN
***** ****** ***** **, **********, New York 13626
*********.*********@*****.***
PUBLIC RELATIONS/COMMUNICATIONS SPECIALIST EVENT PLANNER
QUALIFICATIONS PROFILE
Highly organized, motivated, and self-starter, offering excellent skills in planning and organizing various events, complemented with excellent customer service and communication skills. Skilled at building long-term, productive relationships as well as in resolving complex issues. Capable of remaining calm under pressure.
- Adept at creating and implementing effective strategies and plans.
- Expert in marketing and advertisement, with outstanding talents in facilitating different events and developing creative projects while assuring their on-time completion.
- Recognized for exceptional work ethic as well as outstanding ability to thrive under high-pressure and fast-paced environments without compromising results.
CAREER OVERVIEW
Events Planning Advertisements and Marketing
- Displayed effectiveness in developing creative advertising campaigns
- Administered various press coverage and managed the entire master schedule
- Completed the compilation of press clips into monthly reports as well as all data to produce press release, progress reports, and product description
- Spearheaded the organization of RSVPs for events
- Provided assistance during photo shoots for lookbooks
- Demonstrated expertise in working for the Mara Hoffman: Miami Fashion Week, with responsibilities of producing seating charts; dealing with press backstage; planning the after-party event; and helping in model fittings
- Brought major contribution in diverse focus groups in creating a new brand
- Conducted assessment and provided suggestions of ideas for a new website format; and produced a new layout for various information pamphlets
- Constructed and employed effective marketing strategies which included a TV commercial
Management and Administrative Functions
- Created and maintained progress reports, submittals, payroll, and invoices
- Directly managed all major accounts as well as itemized payroll and other financial reports
- Took charge of writing various contracts as well as in finalizing bookings
- Led the phone conferences and accurately processed information from meetings
- Gave expert recommendations for the improvement of operations
- Directed the discussion of a new strategy for focus within the hospital
- Assisted the manager in performing inventory control and ordering
- Carried out restructuring of the company policies
- Rendered direct supervision with the purchasing of garments and layout of store space
- Performed organization of documents that tracked the company’s success
- Supported the development of the business plan and inventory strategy for all merchandise
Customer Service
- Ensured quick response to all e-mails to establish favorable company image toward customer service
- Exemplified proficiency in providing prompt and efficient service
Personnel Management
- Monitored the daily performance of the staff and the operations
- Facilitated employee orientation to familiarize them with the system and procedure updates and policies
Communication and Professionalism
- Served as the correspondent between subcontractors and contractors
- Guaranteed precision in auditing internal and external communication of the company
- Directly worked with local businesses for the promotion of business and collection of donations
WORK HISTORY
Account Manager - POWIS CONTRACTING INC., COPENHAGEN, NY: Jan 2013–Present
Manager - THREE C’S LIMOUSINE, COPENHAGEN, NY: Dec 2013–Present
Assistant - PEOPLE’S REVOLUTION, NEW YORK, NY: Apr 2012–Jul 2012
Manager/Owner - C3 DESIGN, CARTHAGE, NY: Sep 2009–May 2012
Consultant - SUNFEATHER NATURAL SOAP COMPANY, POTSDAM, NY: Jan 2010–May 2010
Head of Public Relations - CANTON-POTSDAM HOSPITAL, POTSDAM, NY: Jan 2010–May 2010
Manager/Owner - COZY COUNTRY CORNER, LOWVILLE, NY: Sep 2009–May 2010
EDUCATION
Bachelor of Science in Communications and Media,
External Field of Business and Pre-Physical Therapy - May 2011
CLARKSON UNIVERSITY, POTSDAM, NY
Overall GPA: 3.71 Study abroad: Rome, Italy
Relevant Courses:
Digital Photography Mass Media and Society
Entrepreneurship, Management, and Organizations Digital Video Production
ACTIVITIES
Head of Marketing - Freshmen Business KnightLife (Clarkson University): 2007–2008
TECHNICAL ACUMEN
Microsoft Office Applications: Word, PowerPoint, Excel, Publisher SAP
Adobe Creative Suite: Photoshop, InDesign, Illustrator, and Dreamweaver Fashion GPS