Manager Marketing

MARCO DE'MEDICI

**** ** ** ***** #*** ( Fort Lauderdale, FL 33311 954-***-**** (

*************@**.***

CAREER SUMMARY

. 15+ years of advancement and expertise in data analysis, business

analysis and systems software

. Interpersonal communicator, presenter and negotiator working with senior

management and IT departments

. Proven record in improving department inefficiencies and reducing costs

by implementing value-added systems, software and processes

. Advanced in digital marketing with platforms such as Google Analytics,

Facebook, Twitter, Google+, marketing

EDUCATION

University OF Miami, Coral Gables, university of miami

Florida Bachelor of Science, May 1986

Master of Business Administration, Psychology and Chemistry

December 1999 GPA 3.5/4.0

Finance, International Marketing and

Business

GPA 3.7/4.0

Nominated as Speaker of the Class

EXPERIENCE

FRANKLIN TEMPLETON INVESTMENTS, Fort Lauderdale, Florida

Manager, Investment Research, 2007-2009

. Developed report generation systems and business analysis models in MS

Access, Excel and Oracle for the Investment Research department to

increase efficiencies and eliminate inaccuracies

. Engineered performance statistical analysis to develop financial and

budgetary models for

measuring performance impact and increasing stock portfolio returns

. Created automated spreadsheets using Visual Basic for Applications to

assist with portfolio support of over 120 accounts with a net value of

$120 billion dollars

. Led a team of over 100 individuals to reengineer a UNIX database into a

GUI browser based database system,

a $10 million project

Supervisor, Research and Data Technology, 2003-2007

. Led a team of business analysts to upgrade and refine database processes

eliminating 40% of third party data costs

. Established new protocols to cross check the integrity of data in data

warehouses across multiple departments

. Developed a real time broker commission system relational database

reducing fund allocation time by 75%

. Evaluated the IT helpdesk and Portfolio department interaction process

and created a system of rapid IT support for PCs and Executives

. Redefined training parameters for financial analysts and created

comprehensive training program for new hires

Research Systems Business Analyst, 2000-2003

. Analyzed internal data warehouses and incorporated third party data

sources to expand securities information

by over 300%

. Reevaluated data queries and streamlined SQL code to reduce report

generation time over 50%

. Served as the technical consultant to IT department to reduce lead time

for UAT testing and project implementation

. Created an online shopping system for thousands of statistical analysis

presentation slides in MS Access

Senior Graphic Designer, 1996-2000

. Redesigned outdated marketing materials and reformatted them to

streamline production time

. Recruited to be main software lead to improve and to educate department

on use of all graphic design software

. Manipulated interactive software with BI tools to provide department a

more comprehensive view of all marketing lead sources, campaigns and

fund performance.

. Established standardized guidelines for production times and reduced

time to press

OFFICE DEPOT CORPORATE, Delray Beach, Florida

Catalog Manager, 1995-1996

. Implemented the Pindar Quark publishing system to reduce catalog

creation time by 75%

. Automated database zoned pricing and publishing for catalogs for 70

retail zones reducing time to press and allowing creation of 4 more 800

page catalogs per year

. Established back end product database to store over 12,000 product

descriptions and imagery

. Implement marketing project plans and tracked success of catalog

marketing

Graphic Designer, 1994-1995

. Create and maintain catalog databases and catalog page layouts

. Redesign all collateral materials for retail advertising and marketing

consistent with a marketing plan

computer SKILLS

SERVER APPLICATIONS: MICROSOFT EXCHANGE, IIS, AND SQL SERVER

Desktop Applications: Advanced User of Excel, Word, Powerpoint, Quark,

Photoshop, Illustrator, Acrobat

Database: Oracle, Microsoft Access and Filemaker, Sharepoint

Languages: SQL, HTML Intermediate Visual Basic, VBA for Applications

OPERATING SYSTEMS: WINDOWS NT, WINDOWS 8, DOS, UNIX AND LINUX

SKILLS

. EXCELLENT PROBLEM SOLVING AND EXCEL-BASED MODELING SKILLS

. Strong communication and presentation skills in Powerpoint

. Marketing communications and event planning

. Project management experience throughout 13 years at Franklin Templeton

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