Sales Vice President

William P. O’Connor CEBS

**** *** ***** ***** ****** Knobs, Indiana 47119

812-***-**** home 502-***-**** cell

**.***********@*****.***

Institutional I nvestment E xecutive seeking senior level marketing position in asset

management or employee benefits. Major strengths include relationship development with

client direct marketing and presentation skills to consultants and plan fiduciaries.

Consultative marketing approach for asset allocation design targets and appropriate r isk

tolerance determinations.

Recognized presence in marketplace w ith ter r i torial management skills t ransferable to new

opportunity or enterprise in a t ravel dominated position.

Effective leader with driven determination and proven results by implementing sales

s trategies, product material design, business development and industry recognition.

Work Experience

Stonewood Financial Solutions L LC Louisville, Ky. 2012-

p resent Retirement Income Consultant

Implementation of social security optimization and guaranteed retirement income solutions

offered by employee benefit and actuarial consulting fi rm. Clients include corporate

retirement, public funds and Taft Har tley t rustees and members. Customized analysis

accumulated DB, DC, IRA and other savings assets available for repositioning into a myriad

of income generating solutions. Design and assist plan sponsors with fiduciary based

advice to produce meaningful yield/income, principal protection, tax advantaged and long

term care plans for employees from 50-70 years of age.

Todd Veredus Asset Management L LC. Louisville, KY 2006 – 2012

Senior Vice President – Institutional Marketing and Client Service

Developed and implemented local, regional and national sales plans for consultants,

i ndustry conferences and institutional investment management prospects by industry.

Coordinated marketing efforts to include prospect/clients, consultants and industry related

conferences. Init iated third party national network of investment fi rm representatives for

referral opportunities. Actively promoted industry conference membership and

participation at NASRA, NCTR, IFEBP, FPPTA, PAPERS, MAPERS, LAPERS and GAPPT.

P resented at industry conferences on international investing within global asset allocation

s tructures and prepared several articles on correlation between US and international

equities. Identified RFP opportunities and responded to all within t ime horizons.

Continuously developed and updated marketing materials and produced press releases

regarding fi rm updates to industry outlets. Acquired $500 million in assets from public

f unds, Taft Har tley and foundation accounts.

F ifth Third Asset Management. Louisville, KY 2002-2006

Vice President – Regional Director

Marketed institutional management services in a five state area (Kentucky, Tennessee,

I ndiana, I llinois, Missouri) to corporate defined benefit plans, public funds and Taft

H ar tley markets. Focused on $25 million+ opportunities while developing consultant

relationship in each locale. Trained new investment advisors and commercial bankers on

p roducts, target markets and ERISA investment analysis. Developed and instituted

National Bancorp HSA marketing program. Top 10 percent producer of revenue and

acquired asset during tenure with FTAM.

National City Corporation. Louisville, KY 1998-2002

Vice President – Institutional T rust

Marketed Institutional Trust and Corporate T rust Services in southeastern region.

P roducts and services included investment management to Defined Benefit and Defined

Contribution Plans and Corporate Trust Services to public companies. Nominated for Excel

Award in 2001 for Stock Transfer business and in 2000 for securing largest retirement

account in bank history.

U nderwri ters Safety and Claims, Inc. Louisville, KY 1994-1998

Senior Account Executive – Employee Benefit Consultant

Marketed 401k and self funded medical t rusts to major employers in Kentucky, Indiana and

Tennessee. Defined asset allocation strategies for clients and developed PPO networks for

medical/dental plans.

American Bankers Insurance Group. Louisville, KY 1988-1993

Regional Vice President – Senior Group Consultant

Consulted to, managed and t rained more than fifty Humana sales

representatives/managers in Louisville, Lexington, Cincinnati, Chicago and Kansas City.

T raining in group life, dental and disability prospect lines as national business partner

w ith Humana Inc. Exceeded all sales, revenue and profit goals every fiscal year.

E ducation

Rollins College. Winter Park, Florida MBA,

BA

Master of Business Administration and Bachelor of Arts Economics

Professional Designations

Certified Employee Benefit Specialist CEBS

Retirement Plan Associate RPA

Group Benefit Associate GBA

Certified Public Pension Trustee CPPT

Securities L icenses 6/63 Active

Life, Health and Annuity License Active

Professional Associations

National Association of State Retirement Administrators NASRA

National Council on Teacher Retirement NCTR

Southern Conference on Teacher Retirement SCTR

Florida Public Pension Trustee Association FPPTA

Associate Advisory Board FPPTA

M issouri Association of Public Employee Retirement Systems MO-MAPERS

M ichigan Association of Public Employee Retirement Systems M I-MAPERS

International Foundation of Employee Benefit Plans IFEBP

International Society of Certified Employee Benefit Specialists ISCEBS

Louisiana Association of Public Employee Retirement Systems LAPERS

Pennsylvania Association of Public Employee Retirement Systems PAPERS

Georgia Association of Public Pension Trustees GAPPT

Greater Louisville Inc. GLI

Louisville Employee Benefits Council LEBC

Board Memberships/Community Service

Greater Louisville Inc – Economic Development Commit tee

Louisville Sports Commission – Paul Hornung Award Committee/Sports Legends

Commit tee

Prevent Child Abuse, Kentucky – Fundraiser Commit tee

T rini ty High School Foundation – Cont ributing member for 10 years

St. Paul’s Episcopal Church Shepherd’s K i tchen – Worker for 15 years

Recent Published Articles

Voice of FPPTA. “The Role of International Equity in Pension Plan Asset Allocation Design”

The Voice of FPPTA. Fall 2010

“Comparing Emerging Markets and Developed Markets within International Equity

Portfolios”

Fall 2009

"Creating the 3rd Pension Fund for Public Pension Fund Retirees " Fall 2013

Recent Industry Conference Speaker/Moderator

The 3rd Pension.. Retirement Income Optimization FPPTA September 2013

Guaranteed Retirement Income Solutions FPPTA Webinar May 2013

New Normal in Asset Allocation in Pension Funds. FPPTA. Winter 2012

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