STEVEN D. RANCK

*** ******** *****

Lewisburg, PA 17837

570-***-****

acbtiz@r.postjobfree.com

http://www.linkedin.com/in/stevendranck

OBJECTIVE: To obtain an executive position in strategy or

business development to help chart the future of a growing

organization.

WORK EXPERIENCE:

Brodart Company, Supplies & Furnishings Division, McElhattan, PA

2012

Product Marketing Manager

. Provide leadership & direction for product management

department

. Define product strategy & roadmap

. Research & evaluate customer needs, insights & new product

opportunities

. Manage new product development, including 2 new product

lines

. Established value pricing strategy & implemented new

pricing tools

. Developed and implemented a sales analysis process

. Implemented new vendor management process

Textron Lycoming, Williamsport, PA

2004-2011

Product Manager, New Product Development

. Managed team in the development & launch of global service

center network to support of new product launches

. Prepared business & market assessments & plans in support

of new product development

. Innovation Award recipient for creation of New Product

Development Business Forecasting Tool

. Key participant in annual company strategic planning, China

strategy, & multiple business acquisition plans.

. Managed company's global brand & advertising plan, budget &

agency relationship.

Keystone Care Physical Therapy, Milton, PA

2002-2004

Marketing Director

. Developed marketing plan & materials for multi-faceted

market.

. Managed expansion into new, larger location.

. Achieved 50% increase in patient activity within 6 months.

. Obtained credentialing for major health insurance provider.

Bucknell Small Business Development Center, Lewisburg, PA

1998-2002

Business Analyst

. Assisted entrepreneurs develop strategies to fund, create

or expand their businesses.

. Co-developed the center's nationally recognized new product

development system.

. Created & implemented a 3-year phased student assistant

program.

. Served on multiple county & chamber marketing & development

committees.

. Prepared & presented seminars & workshops for the small

business community.

EDUCATION: Bucknell University, Lewisburg, PA

M.S.B.A. Business Management

Bloomsburg University, Bloomsburg, PA

B.S. Business Administration / Marketing

ADDITIONAL:

. Six Sigma Lean Green Belt

. Chairman, Kelly Township Board of Supervisors, Lewisburg,

PA 1992-2005

. Environmental Committee, General Aviation Manufacturers

Assoc. 2008-2011

. Advisory Board of the Susquehanna Council Boy Scouts of

America - Member

. Life member of the National Eagle Scout Association.

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