Sales Marketing

DAN S. MOSRIE

*** ******** ***** #*

Tampa, Florida 33606

C: 813-***-**** H: 813-***-****

*********@*****.***

PROFESSIONAL EXPERIENCE:

VITALZ / BIZVIBE

**** - *******

Senior Consultant

The Vitalz Healthcare Platform provides customizable, cost-effective

software and services that enable providers to connect and collaborate

online with patients, providers, pharmacies and other third parties. The

BizVibe platform allows for customers or patients to write a review of the

services they have received from the physician's office or a business. This

solution allows for the capture of feedback at the point of sale. The

information can then be utilized as an internal operations tool or as a

marketing tool to be pushed to the business website or social media outlets

. Design and implement post sales and account management protocols used

by the organization

. Assist in the growth of the organization through the development of

strategic relationships in different vertical markets

. Gather and present intelligence on potential health care industry

clients and competitors

. Developed demonstration platform and health care organizations

simulation for HIMSS 2011 and 2012

. Develop all aspects of the functional area's organizational support and

capabilities.

. Develop and coordinated budget preparation guidance for Executive Team

. Proposition and marketing campaign development for the Vitalz/BizVibe

platform

. Present Vitalz/BizVibe platform and demonstrated software capabilities

to potential health care & other business vertical clients

. Provide consulting and market evaluation for potential customers

related to health care and businesses for BizVibe's marketing software

implementation

. Assisted in the development of the marketing and launch of BizVibe

. Advise Senior Leadership Team on the development and management of

Channel Referral Partners for the BizVibe solution

. Develop and implement the Client Services and Corporate Training

division of BizVibe

. Instrumental in determining short and long-term resource requirements

for Client Services Team and designed responsibilities among each team

member

. Implement CRM software in order to provide case management to

accurately document client issues that require escalation to BizVibe

Software Development Team

. Manage all operations of the Vitalz subsidiary, BizVibe, including

business development, marketing, financials and software development

AMEDISYS HOME HEALTHCARE

2009-2010

Account Executive/Clinical Liaison-Consultant

Amedisys provides clinical support and home health care to patients

requiring continued medical care after discharge from the hospital, wound

care center or outpatient surgical center. Amedisys also provides these

services to senior living facilities and hospice organizations across the

nation.

. Individually developed and grew market share in North East Florida

territory

. Developed relationship with Mayo Clinic as home health provider of

disease management programs

. Clinical Consultant/Liaison and Care Team Conference member for

existing Amedisys Disease Management patients

. Responsible for developing, interviewing and ultimately placing Medical

Director in Orange Park agency

. Developed marketing strategies in order to deliver messages related to

patient benefits of disease management programs

. Team lead for COPD/Cardiac training program for Business Development

Team

. Worked directly with nurse consultants marketing to hospitals, senior

living and hospice facilities assessing patients for admission into

disease management programs.

. Community and patient in-service educator on various disease management

programs

. Managed over 100% of organization and agency goals

. Worked with medical staff to develop initial tentative conclusions to

appropriate referral sources on treatment outcomes.

. Explained program services, requirements, policies and procedures, and

obtained pertinent bio psychosocial history and other case information

to be incorporated in the file and presented to treatment team as

background for planning indicated services. Documented interviews, and

evaluated the relevance of information collected pertaining to the

problem described by the client

ASTRA ZENECA PHARMACEUTICALS

2007-2009

Pharmaceutical Sales Specialist

AstraZeneca has a broad range of medicines designed to combat disease in

six therapeutic areas. Responsibilities included calling on key targeted

physicians to ensure implementation of sales and marketing plan for

AstraZeneca branded products.

. Individually managed and grew market share in a large territory

. Appointed Symbicort team lead for district during launch of new asthma

therapy

. Increased product awareness by marketing pulmonary function assessment

device

. Developed marketing strategies to deliver a stronger message related to

patient benefit of AstraZeneca branded products

. Increased territory penetration and market share by implementing

business model change

. Maintained over 113% of territory goals

RELIANT PHARMACEUTICALS

2006-2007

Primary Care Representative

Reliant Pharmaceuticals was a pharmaceutical company that specialized in

the development, commercialization and marketing of prescription

therapeutic products before purchase by Glaxo Smith Kline. Responsibilities

included calling on key targeted physicians to ensure implementation of

sales and marketing plan for Reliant Pharmaceuticals branded products.

. Maintained over 100% of territory goals

. Increased NRx market share of Omacor in territory over 100%

. Received award for largest increase in market share during a thirteen

week call period

. Clinical educator during regional Plan of Action meetings

BOEHRINGER INGELHEIM PHARMACEUTICALS

2002-2006

Primary Care / Specialty Representative

Boehringer Ingelheim is a multibillion dollar pharmaceutical research and

development company located in Ingelheim Germany with over 135 affiliated

companies throughout the globe. Responsibilities included calling on key

targeted physicians, Pharmacies and hospitals to ensure implementation of

sales and marketing plan for Boehringer Ingelheim branded products.

Primary Care Representative

. Maintained over 100% sales goal in territory

. Consistently in top 15% of Presidents Club while in territory

. Awarded district representative of the year for 2003

. Promoted to Specialty Representative

Specialty Representative Neurology/Urology

. Grew market share by calling on key specialty physicians in

Georgia/Florida territory

. Worked with 3 districts in territory to ensure continuity of sales and

marketing plan

. Maintained over 100% of sales goals

. Maintained in top 15% of Presidents Club while in territory

. Awarded Silver Chalice twice for meeting sales goals in the top 20%

. Elected by Regional District Managers to attend Management Development

Program

EDUCATION:

MBA/Health Care Management, University of Phoenix, Jacksonville, Fl.,

February 2011

B.A., Psychology, University of South Florida, Tampa, FL, December 1996

REFERENCES:

Personal and professional references available upon request.

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