Kimberly Stoner Cater
Kenosha, WI 53144
708-***-**** **************@*****.***
SUMMARY
Results-oriented Project Management professional with a unique blend of
experience in direct marketing, sales operations, and process efficiency.
Dedicated team member who is adaptable, highly-productive and well-
organized with a proven track record of successfully implementing new
clients' direct mail strategies, increasing processing efficiencies,
consistently meeting deadlines, and providing excellent customer service.
PROFESSIONAL EXPERIENCE
EXPERIAN MARKETING SOLUTIONS, Schaumburg, IL 2000 - 2013
Solution & Sales Support Specialist - Lead 2012 - 2013
Supported 50+ member sales staff in analyzing and identifying opportunities
that aligned with solution suite of data management services and cross-
channel marketing solutions and contributed toward top-line revenue goals.
Created and updated solution content and collateral for use in
presentations, proposals and RFPs.
. Analyzed client solution requirements, ensuring proposed solution
addressed client challenges and met desired client goals.
. Managed development and implementation of client's business across
multiple solutions, products, or service areas, ensuring processing was
ready to go live and accurately set-up based on client's needs.
. Collaborated with Pricing, Sales, Technology, Product Management and
Production teams, as well as other business units, ensuring feasible,
efficient, and profitable solutions were designed for clients.
. Assisted product marketing with design, specifications and sales strategy
for Cross-Channel Identity Resolution product, resulting in sales of over
$3M during the first year of release.
. Designed and documented direct marketing solutions, allowing sales to
quickly respond to RFPs, client up-sell opportunities and prospective
client leads.
. Developed team activity tracking mechanisms, repeatable templates,
process checklists, and system of record storage structure through team
SharePoint site, providing team with a foundation of reference
information that promoted collaboration and reduced redundant work.
. Implemented and maintained SharePoint 2010 team website, meeting need for
a single repository of shared documentation.
. Contributed to Statements of Work; incorporating all in-scope / out-of-
scope items, assumptions and deliverables which guaranteed all parties
received accurate outlines for impending processing.
Business Implementation Analyst - Expert 2005 - 2012
Provided expert-level support to 100+ production team members. Advised
clients and internal personnel on resolving technical issues and maximizing
product effectiveness. Led projects for development, testing, and
implementation of internal system solutions. Executed client audits,
identifying system and labor savings and ensuring accurate processing.
. Participated in strategic initiatives, developing new or improved
solutions, products, and services with focused responsibility on ensuring
client satisfaction.
Kimberly Stoner Cater **************@*****.*** Page Two
EXPERIAN MARKETING SOLUTIONS (Continued)
. Recommended processing change during client audit that reduced client's
annual processing volume by 234M records.
. Developed and implemented training to educate personnel on system,
processing and reporting changes that resulted from system enhancements /
migration of merge processing.
. Increased efficiency of processing QA by creating single comprehensive
merge report that reduced number of reports to be checked from 3 to 1.
. Re-designed interaction reports, resulting in new online user interface
compatibility and report querying capabilities.
. Established standardized procedures for new and existing clients' product
testing, diminishing turnaround time by over 50%.
Senior Project Consultant 2003 - 2005
Maintained responsibilities of customer service representative while taking
on additional tasks including, account lead for clients such as Eddie Bauer
and REI. Organized, facilitated and documented weekly status calls between
production teams and clients. Provided effective solutions to specialized
projects, allowing clients to reach marketing objectives. Educated direct
marketers on products and services designed to help process more
efficiently while maximizing spend.
. Identified inefficiency with a client's processing stream that upon
modification reduced processing schedule by 5 days.
. Created customized scheduling templates used by clients and production
teams when planning projects, assuring necessary time was allocated to
all steps of the project.
. Selected as team representative for monthly cross-team summit to
collaborate on process improvements, best practices and industry changes
/ updates.
Customer Service Representative 2000 - 2003
Managed up to 5 clients and executed 6-12 overlapping direct mail marketing
campaigns that included segmentation, list hygiene, merge / purge, and
postal qualification, meeting 5-30 day turnaround times. Effectively
communicated client requests, schedules and project status to production
team.
. Worked with internal and external vendors, ensuring client's requests and
needs were met.
THE ASHLEY GROUP, Lake Bluff, IL 1999 - 2000
Account Representative
CHICAGOLAND APARTMENT GUIDE, Oakbrook, IL 1998 - 1999
Customer Service Representative
COMPUTER SKILLS
Microsoft Office, Outlook, SharePoint 2010, PowerPoint, Visio
Education / PROFESSIONAL DEVELOPMENT
BS, Business Administration, Marketing, University of Illinois, Urbana-
Champaign, IL
Pennebaker Direct & Interactive Marketing Certification, DePaul University,
Chicago, IL