Jennifer Masson
*** ********** ****, *******, ** M6G 2P3
Phone: 416-***-**** - Email: **************@*******.***
PROFESSIONAL HIGHLIGHTS
PROFESSIONAL
• Planned and facilitated new product launches under tight timelines ($75M+ brands portfolio)
• Coordinated up to 100 projects and 12 cross-functional teams across North America and Asia
• Responsible for key partner relationship management, US and Canada markets ($30M+ brands portfolio)
• Implemented and contributed to new process improvements
• Managed the brand channel process, including building P&L scenarios
• Supervised two Projects Administrators
• Trilingual: English, French, Spanish
WORK EXPERIENCE
2011 to 2013
Spin Master Toys Toronto -
Canada
Brand Manager – New Business Development
Acted as liaison between internal brand teams and external partners to direct and manage the
relationship on select brands
Created a manual to streamline the joint product development process between Spin Master and
external partners for the introduction of new products to the US and Canadian markets
Negotiated pricing with partners and managed the internal competitive pricing process
Administered the critical path analysis process, ensuring all timelines are adhered to, all details
are properly recorded, and that all parties are informed of relevant information where required
Liaised with internal departments ( Brand Marketing, Industrial Design, Graphic Design, Sales,
Operations, Licensing) both nationally and internationally at all stages of product development to
ensure the smooth running of all projects
Led the channel management process to create special offers (special items & special packs) for
key retailers, developed pricing / P&L scenarios, administered special items executive approvals
2007 to 2010
Spin Master Toys Toronto -
Canada
New Toy Planner – Product Development
Managed complex product development schedules across multiple launch seasons: successfully
handled up to 100+ projects at once, from concept to mass production start
Defined scope of projects established key milestones and created schedules to drive to 100% on-
time new products introduction
Led weekly reviews with cross-functional product development teams (Brand Marketing, Product
Design, Packaging Design, Engineering, Quality) to monitor project status and ensure ownership
of next steps is clear to team members at all times
Acted as a bridge between our Toronto head office and our Hong Kong and China teams to
facilitate communication and drive to timely resolution of issues
Identified development issues and coordinated with teams to implement corrective action plans in
order to get back on schedule while maintaining product integrity
Monitored process inefficiencies and implemented improvement solutions, ensuring that
corrective actions are permanent and effective to result in shortened development cycle.
Managed licensing approval process for product (Disney, Nickelodeon, Hit entertainment etc.)
Managed and coached two Projects Administrators
Jennifer Masson
2006 to 2007
Spin Master Toys Toronto -
Canada
Demand Planner
Planned and placed domestic purchase requisitions to support customer requirements through
continuous analysis of forecasts, while optimizing inventory levels
Performed inventory analysis to manage all phases of product life cycle, from product introduction to phase out
planning
Worked closely with sales, marketing and product development teams to pro-actively identify
product availability issues with new launches and provide solutions to close supply gaps
Liaised with Asia office to develop production and capacity plans with vendors, in line with global
forecast requirements
2005 to 2006
Virgin Mobile Canada Toronto -
Canada
Retail Care Specialist
Responsible for order and return management (orders, defective returns, recalls and claims).
Communicated product shortage/outages and recommended/implemented allocation strategy to
minimize impact to customer
Built training material and continuously coached warehouse personnel on existing and new
processes
Weekly running, preparation and distribution of operational reports
2004 to 2005
GE Healthcare Europe Paris
- France
Supply Chain Analyst
Monitored and analyzed issues that impact inventory accuracy
Assisted in driving solutions for supply chain issues by working directly with suppliers,
communicating parts scheduling needs to ensure customer and business requirements are met
Identified potential problems in the parts delivery process and worked to resolve them before it
affected customers, reducing backorders by 50%
EDUCATION
2007
University of Toronto – Project Management Institute
Project Management Essentials – PMI registered course
2001 to 2004
University of Ottawa - School of Management
Bachelor of Commerce – Honours option International Management
OTHER
OTHER
Languages: French – fluent, Spanish – read, written & spoken – 5 years of study and several trips to Spain,
Portuguese – basic understanding and communication
Computer Skills – MS Office, MS Project, SAP, SharePoint, PeopleSoft, Oracle
International experience – Worked in North America, Europe and Asia
LinkedIn recommendations - http://www.linkedin.com/pub/jennifer-masson/3/a64/a7