Sales Manager

Lisa C. Lueder

**** ******** ***, *** ****, CA **129

408-***-**** **********@*******.***

Energetic, disciplined and results-oriented media/technology/retail sales executive with a strong track record of

successes and with uniquely broad business development & sales experience and contacts in major and

independent studios, mid-size and Fortune 500 companies.

Professional Experience

Rovi Corp., Santa Clara, CA (May 2004-May 2013)

Major Account Manager

Rovi Corporation is a leader in the enhancement, distribution and protection of digital goods to consumers and

content owners across multiple channels and platforms. In 2007 earned “Top Sales Rep” for the entertainment

business unit for exceeding annual quota by 183%. 2012 exceeded annual quota by 126%.

Continue to meet or exceed each quarterly quota. Negotiate several high dollar contracts and develop key strategic

relationships with independent studio executives, business development professionals, marketing and legal

personnel. Present to current and potential customers information on products for digital content piracy protection

solutions. Set up and attend trade show and film festivals –including CES, Sundance Film Festival and SXSW.

Develop “cold call” sales leads and close prospective business at maximum financial return. Develop and

implement an account plan for each assigned existing account where there is an actual or potential revenue

opportunity. Develop and maintain with sales team a detailed personnel and project organization chart for all

relevant sites within all independent studio assigned accounts, identifying the dependencies and key influences

within the organization.

Prepare a written monthly report on each assigned account including recent activities, successes, pipeline/forecast

status, newly identified revenue opportunities, new and continuing issues, and a rolling action plan and forecast

for the account. Provide timely and accurate revenue input into the annual budget and strategic planning activities.

Input data into CRM Salesforce.

Provide continuous and timely feedback relevant to all customer discussions. Manage entertainment technology

resources to insure internal and external customer satisfaction. Maintain familiarity with all Rovi entertainment

technology products.

Macy’s, Palo Alto, CA (October 2004-current)

Star Selling Ambassador, Sales Associate

Work in tandem with management, attend daily sales manager meetings to asses staffing, recovery and

maintenance concerns of the store. Created action plan for day and evening shifts. Trainer for new employee

orientation/on-boarding process.

Ensure proper staffing of departments using a walk report. Assist customers towards open registers. Manage

monetary exchange for registers. Assist associates in resolving customer service issues, system overrides, ensure

register/cash wrap areas are maintained and clean. Coach and mentor floor associates.

Qualcomm Corp. (formerly Snaptrack) Campbell, CA (2003-2004)

Program Manager/Executive Assistant

2

Provided Program Management for prototype SnapTrack product line SnapRac. Managed material procurement

and inventory. Created Bill of Materials & product documentation to input into document system. Kitted materials

for SnapRac build. Ran weekly team meetings with engineering & IT team.

Provided diverse and complex executive-level support to the Vice President of SnapTrack Engineering and

Customer Operations, & Director of Location Technologies Engineering and their staff. Prepared and maintain

corporate presentations. Scheduled and attended executive business meetings. Arranged executive international

and domestic travel. Created & maintained department organizational charts. Prepared and tracked expense

reports and receipts. Manage executives & senior level managers’ calendars.

Behavioral Technology Seattle, WA (2001-2003)

Event Operations Manager

Plan, coordinate and attend workshop/meetings for mental health professionals for continuing education in

behavioral therapy throughout the United States. Scout & locate workshop sites.

Work with location sales managers on contract review and negotiation. Attend strategic planning meetings with

President/CEO, Director of Operations and upper management to address overall company wellness and future

growth. Maintain event spreadsheets and database.

Work closely with the internal marketing project team to produce brochures and marketing collateral for

advertisement of workshops. Coordinate all meals, refreshments and room set-ups for workshop.

Maintain and set up audiovisual equipment. Plan all details to assure a well-run, successful and professional

workshop for staff and participants. Extensive travel, including travel planning and coordination for self and

workshop staff. Attend and participate in national trades shows in the mental health field. Set up and break down

of company booth. Provide company representation throughout tradeshow & workshops.

Education and Awards

SDSU, San Diego, CA –General Studies - Business Administration

Solectron, Milpitas, CA Completed and graduated six-month course for Program Management Certification

Macy’s, Cupertino, CA (October 2004-July 2012) Employee of the Year 2011

Rovi Corp, Sales person of year, 2007. Presidents Club attendee for excellence in sales quota, 2007

Oracle Corp, Certified Thunderbolt Sales training, 7 week course.

References Available Upon Request

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