Evan B. Marshall
**** * ******* *** *******, Illinois 765-***-****
********.*****@*****.***
EDUCATION The Ohio State University Columbus, Ohio
Degree: Bachelor of Science in Human Ecology; Major: Fashion & Retail
Studies
Focus: Marketing, Brand Management, and Advertising
EXPERIENCE
Inner Workings Chicago, Illinois
Brand Delivery Associate September 2012 - September 2013
. Assisted clients by educating/coaching them on the most efficient way
to execute their branding strategy from a print and promotional
standpoint.
. Analyzed clients annual spend and successfully helped them allocate
their marketing budget.
. Acquired 16 new buying accounts.
. Managed the full cycle - from appointment setting to deal closing to
securing repeat business - by uncovering and understanding client
requirements, developing appropriate solutions, and providing top
quality service.
. Created a new company vertical by building Inner Workings as a key cog
within the Neckwear industry. Acquired industry related clients of Two
Guys Bow Ties, Tie Society, Fresh Neck, Skinny Fatties, and the Bowtie
Cause Foundation.
. Grew the book of business for Tie Society. Facilitated the production
process of their new packaging solution. Job entailed collaborating in
design, sourcing the production, and managing the warehousing and
allocation of their inventory.
NATIONAL COLLEGIATE SCOUTING ASSOCIATION Chicago, Illinois
National Scout June 2012 - September 2012
. Evaluated potential clients while demonstrating our company services.
. Achieved $93,430.12 of new revenue in my first three months of
national scouting exceeding my goals.
. Promoted within the first 8 months of initial employment as an entry-
level inside sales representative to my current dual role
responsibilities.
. Exceeded the company average for enrolling new clients within the
first month. Company average is 12 and I had 18.
. Generated new leads through research and references from existing
customers.
. Coordinated the recruitment of several clients by demonstrating our
services to college coaches who I introduced to the company via
networking.
. Served as the liaison between the social media department and the
scouting department. Developed creative new strategies to generate
exposure and revenue for the company. While relaying the new
initiatives to everyone in my department.
Scout Coordinator September 2011 - May 2012
. Generated the initial contact and evaluation of potential clients to
determine if the student athlete is qualified for services.
. Served as a company representative at various events to help promote
and further develop our relationship with clients.
. Recommended by the Vice President of sales to develop a relationship
between the sales department and social media department.
. Ranked in the top 5 members of my team according to number of new
clients generated on a monthly basis.
. For the months of March, April, and May I was designated Team Captain.
Taking on leadership responsibilities when our team lead was out of
the office.
JCPENNEY Dallas, TEXAS
Allocator February 2011 - May 2011
. Allocated the distribution of women's belts and sunglasses to all
1,100 stores.
. Analyzed and proposed the plan of our assortment expansion into
Women's Plus size belts.
. Communicated with suppliers to ensure that they improved their
service level of our merchandise
. Generated weekly program recaps for every segment of our entity
business. Improving our understanding of our business on a weekly
basis
LORD & TAYLOR New York, New York
Executive Trainee July 2010 - October 2010
. Oversaw the shipping statuses for 15 departments within the Modern
Sportswear Division.
. Negotiated product assortments at market appointments for the Spring
2011 season.
. Assisted in the development and launch of the World's largest Calvin
Klein shop, on the 4th floor of the Lord and Taylor flagship store.
. Contributed to improved merchandise flow for 47 stores by
implementing all point of sale markdowns.
. Tracked vendor sales performance by creating reports that analyzed top
sales numbers by style and price points, including key financial
elements such as sell through percents, average unit retails, and
penetration of units to the total business.