Kenneth L. Seddon
** ******* **., **********, ** 03104
*******@*******.***
Senior professional with customer service, business management, domestic/international
business development, marketing and sales experience. Significant career record
successfully integrating technical resources into sales organization, building effective sales
support resources and generating highest levels of sales and profitability. Consistently
successful in identifying and capitalizing upon new business development opportunities to
drive earnings growth, expand market penetration and strategically win market share in a
competitive environment while focusing on customer needs and corporate objectives.
Establish short term and long range strategic business plans and develop objectives to
ensure business results are exceeded.
PROFESSIONAL EXPERIENCE
Xerox Corporation, Boston MA 1985
2001
Director Technical Operations
I was responsibility for creating, developing and maintaining the Technical Operations division for
Xerox of New England. Managed the delivery of pre and post sales technical support. Created,
maintained and enhanced customer relationship management (CRM) programs and Professional
Services Marketing programs. Recruited, trained and managed a staff of 8 direct reports and 95
indirect reports.
• Led multi functional strategic planning process to outline business initiatives to achieve
seamless integration of technical operations.
• Managed and achieved a Professional Services budget of $60 million through marketing
Professional Services.
• Drive new equipment sales and consulting revenue through allocation and direction of
technical sales resources.
• Managed annual sales budget of $275 million and payroll budget of $7 million.
• Recognized as consistently overachieving sales plan with the highest levels of employee
satisfaction while being below plan on expenses.
• Prepared budget, sales forecast, proposals and negotiated contracts.
• Established and maintained high level of key customer relationships to ensure sales
strategies were implemented based on customer needs to overachieve sales objectives.
Creo Americas 2001 –
2005
Director Customer Service & Solutions Business
Planned and implemented service sales forecast objectives and strategies to maximize revenues and
profits. I managed a regional staff of 8 managers as well as a support staff of 23.
• Developed and led the service sales process and exceeded Customer Support revenue
targets by 6.25%
• Initiated and managed new product offerings for Customer Service.
• Created a Professional Consulting Services group
• Monitored service sales performance of regions against established revenue/profit goals
achieving a 39% profit margin.
• Coached, developed, and trained regional business managers, district service managers, and
business administration manager
• Worked closely with service management to insure maximization of revenues and profits by
cutting cost and increasing efficiencies of field personnel
Kenneth L. Seddon Page 2
Wiggins Airways 2006 2006
Director Business Development
Reporting directly to the Vice President of Avionics and Maintenance. As Business Development
Director I was responsible for establishing and building relationships with prospective and existing
customers. I lead the efforts to identify and qualify new and follow on opportunities for maintenance
and avionics sales in the form of upgrades or new systems. I lead efforts to win new Federal
Government contracts and major subcontract opportunities through relationships, understanding the
clients’ needs, proposal development, formulation of win strategies, and teaming. I also supported
strategic planning, maintain a growing pipeline of opportunities, and help increase the market
visibility and reputation of the Company. As Business Development Director, I had a proven track
record of success winning services type contracts with Federal Government agencies. I also had
excellent relations within industry and a track record of success in establishing effective and
productive teaming relationships. Some of my responsibilities are as follows:
• Meet or exceed assigned sales goals of the annual budget and business plan for the
Company;
• Implement effective sales and business development strategies to acquire new general
aviation and corporate customers for the Maintenance and Avionics Department;
Tire Warehouse: 2007 – 2008
Store Manager
Managed and supervised all phases of retail store operations, including sales and profitability,
customer service, inventory control, personnel matters and store maintenance. Performed all day to
day store operations. Managed a team of 5 technicians. Hired, trained and evaluated employee
performance.
VIP AUTO: 2008 2009
Store Manager
Managed and supervised all phases of retail store operations, including sales and profitability,
customer service, inventory control, personnel matters and store maintenance. Performed all day to
day store operations. Managed a team of 7 technicians. Hired, trained and evaluated employee
performance.
THE UPS STORE:
2010 2012
Store Assistant Manager
Managed all retail store operations. Responsible for accurate and timely shipping of
customer’s packages. Also responsible for hiring and training of sales associates,
maintaining the POS system, printing, copying and packing. Responsible for nightly closing
task including cashing out of POS and bank deposits.
AFFILIATIONS:
Member of The Association For Services Management International (AFSMI)
•
Member of The Minute Man Chapter of (AFSM)
•
Member of the Aircraft Owners and Pilots Association (AOPA)
•
Member of Association of Support Professionals (ASP)
•
EDUCATION:
• MBA (Business Management) Southern New Hampshire University, Manchester,
NH
• BA (Business management) Nathaniel Hawthorne College, Antrim, NH
• AAS (Electrical Engineering) New Hampshire Technical College,
Manchester, NH
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