DEVENDRA BHASKAR TAYADE
Mobile: +971-**-******* / +971-**-******* / +971-*-*******
E-Mail: acbb8g@r.postjobfree.com / acbb8g@r.postjobfree.com
Managerial Level Executive
[pic]Dynamic result oriented professional with a strong track record of
performance in Sales & Marketing / Business Development to meet
organizational revenue objectives. Utilize keen analysis & insights to
drive improvements & implementation of best practices. Superior
interpersonal skills, capable of resolving multiple & complex issues & a
team player motivating staff to peak performance
Extensive business background in National & International environments.
Evolved strategies that reached out to global markets & customer repeatedly
produced, improved, sustained top & bottom line growth in dynamic and
rapidly changing global markets
Location Preferences: GCC / South East Asia / Europe
PROFILE SUMMARY
. Dynamic career of over 19 years reflecting pioneering experience and
year-on-year success in achieving revenue and business growth
objectives such as Strategy Planning, Profit Centre Operations, Sales
& Marketing, Channel Marketing, Project Management, Operations
Management, Product Promotions & Launches, Mentoring / Training,
People Management
. Worked in renowned groups like Kangaroo Plastics Middle East LLC, Sturdy
Products UAE Ltd., Sunrise Plastech F.Z.C., Supreme Industries Ltd.,
Hitachi Appliances Ltd. and Nilkamal Plastics Ltd.
. Extensive experience with highly engineered systems, which require deep
understanding of critical business drivers in multiple markets &
industries. Established large volume & high profit accounts with
excellent levels of retention and loyalty.
. Spearheading budgeting, developing new markets, providing training &
development and efficient in formulating strategic sales plans
. Deftly maintained effective business network within Bahrain, Cameroon,
Egypt, Ethiopia, Gabon, India, Kenya, KSA, Kuwait, Lebanon, Malaysia,
Nigeria, Oman, Qatar, South Africa, Spain Sri Lanka, Syria, Tanzania, UK
& USA.
. Qualified MBA - Marketing, which seeks to leverage experience and
business acumen as well as learn from accomplished peers, while
continuing to work in the industry. Skilful developer of strategic sales
& marketing programmes that continually surpass expectations.
. Delivered improvements in quality, market positioning, and business
growth.
. A team player with excellent communication, leadership, decision making &
building relations with key corporate decision makers.
WORK EXPERIENCE
M/s National Plastics & Building Mat Ind. LLC, Sharjah /UAE as Sales &
Marketing Manager (Since Sep'12):
Role:
. Steering responsibilities as a Profit Centre to direct operational
activities for business development of N.P.I range of uPVC, CPVC, PPR, PE
& Acoustic range of Pipes & Fittings along with promoting N.P.I (Fitco)
range of Industrial Adhesive.
. Developed Sales Budget & Strategy Planning in coordination with Senior
Management & developing new markets for NPI Pipes & Fittings / Fitco
Adhesives within GCC, African, Europe & Asian markets.
. Working towards expanding product application in different market
segments entailing plumbing, irrigation, electrical, mechanical, tube
well, air-conditioning industry.
. Imparting training & development to the Sub-ordinates, providing them
with regular feedback on market intelligence, sales opportunities,
enquiry generation and order negotiations till finalisation.
. Supervising the introduction of process information system for delivering
easy transferred of data & information.
. Executing performance based schemes for team members to attaining
increase in sales & business objectives
. Administering the performance of team members for increasing the
efficiency in process operations and meeting individual & group targets
Accomplishments:
. Proved successful in developing new business network in Afghanistan,
Iraq, KSA, Qatar, Oman, Kuwait, Bahrain, Cameroon, Ethiopia, Nigeria &
Tanzania
. Efficiently attained 8% sales growth by implementing price revision
during 4th Quarter of financial year 2012
. Spearheaded initiative to focus on customer needs & services by expanding
Customer Follow-up Network & developed support network towards monitoring
& follow-ups on payments.
. Initiated process information system for easy transfer of data &
information to monitor sales performance, tendering process, NEWOM,
merchandising activities, inventory control & contract pricing.
. Introduced Customer Feedback Form to retain loyal customers.
. Successfully devised efficient marketing strategy and improved product
awareness & business growth, conducted market research, trend &
competitor analysis for market identification & penetration.
M/s Kangaroo Plastics Middle East LLC, Dubai / UAE as Head of Sales (Jun'10-
Aug'12):
Products Handled: KPML range of products including PE Sheets, Detectable &
Non Detectable Warning Tapes, Piling Sleeves for Ductile Iron Pipes,
Printed & Unprinted PE Shrink Film, Green House Film, PE Multilayer Films,
Laminated Films, PE Stretch Labels for Cans & Bottles, Fancy Printed
Shopping Bags, Fertilizer Bags, Potting Soil, Aluminium Lids, Garbage Bags,
Cable Tiles, Cable Protection Tapes & Geo-Membranes.
Accomplishments:
. Steered initiatives for developing new markets within Africa, Europe, GCC
& South East Asia covering range of sectors, namely, construction, food &
beverages, industrial, agriculture, specialties, environmental, safety &
material handling.
. Essayed a key role in identifying new product application in different
market segments within the domestic & international markets for the
Polyethylene / PET Film range.
. Registered sales growth of 18% in 2011 and worked towards prices revision
for boosting the bottom-line profit margins of the company.
. Deftly initiated relation management process to build & maintain
effective business relations with major clientele
. Successfully oversaw the process of generating institutional and B2B
sales within the region via alliances / direct sales to institutions.
. Maintained effective business network within Bahrain, Cameroon, Egypt,
Ethiopia, Gabon, India, Kenya, KSA, Kuwait, Lebanon, Malaysia, Nigeria,
Oman, Qatar, South Africa, Spain Sri Lanka, Syria, Tanzania, UK & USA.
M/s Sturdy Products UAE Ltd, Ras Al Khaimah /UAE as Business Development
Manager (Dec'07-May'10):
Accomplishments:
. Essayed a key role in developing & launching a new range of Injection &
Roto Moulding products range in Specialties, Ablution & Composter in
domestic & international markets.
. Developed strategic sales plan in coordination with Senior Management
from Ireland & registered annual sales growth by 18% during 2010 with
recurring profits.
. Successfully executed various performance based schemes & contributed 11%
increase in sales in 2009.
. Recognised for introducing Customer Feedback Form to retain loyal
customers.
. Developed profitable business network in Qatar, Oman, Bahrain, Kuwait,
KSA, Jordan, Ireland, Malaysia, Ethiopia & Tanzania.
M/s Sunrise Plastech F.Z.C., UAE as General Manager - Operations (Jan'03-
Nov'07):
Accomplishments:
. Proved pivotal in positioning the company as a leading player in Garden
Furniture, Blow Moulding & Material Handling Systems with recurring
profits.
. Achieved annual sales growth by 32% during financial year 2007.
. Developed and launching new range of Injection & Blow Moulded products
along with sourcing of new trading goods from global market to introduce
them in the domestic markets.
. Successfully got ISO 9001:2000 Quality Management Systems for the company
in 2005 (Approved by TUV-CERT as Internal Auditor & Management
Representative).
. Received Best Internal Auditor Award during Internal Auditor Course by
TUV CERT (Dubai) in 2005.
. Developed distribution network in KSA, Qatar, Oman, Kuwait, Bahrain,
Cameroon, Ethiopia, Gabon, Nigeria, South Africa, Portugal, Spain, South
Africa, Sri Lanka, Tanzania, Hong Kong, UK & USA.
PREVIOUS ASSIGNMENTS
M/s Supreme Industries Ltd, Mumbai / India as Product Manager - FP, RP &
MLS (Feb'99-Nov'02):
Accomplishments:
. Deftly developed markets for Supreme conceptual Thermoforming and
Multilayer Sheets in domestic & international markets and steered sales
for Food Service-ware & Multilayer Sheets products.
. Proved successful in developing new segmented markets within sectors like
Dairies, Oil, Confectionery, Beverages, Pesticide, Oral Care & Cosmetics
& Industrial Components.
. Introduced conceptual new range of Architectural Designed Multi Layer
Polystyrene Sheets & promoted them in national & international markets.
. Efficiently executed all export & factory coordination entailing product
costing product development, vendor management, export documents & client
development.
. Significant contribution in achieving an increase of 23% in sales during
financial year 2001.
. Successfully worked with major clients like Gujarat Milk Federation
(Amul), Mother Dairies, Rasna India, Red Label, Semi-Government Dairies
etc.
M/s Hitachi Appliances Ltd., Mumbai / India, as Area Sales Manager
(Nov'96-Jan'99):
Accomplishments:
. Steered the activities for achieving territorial sales of Amtrex-Hitachi
range of the Window, Splits, Ductable & VRV Air-conditioning System.
. Essayed a key role in replacing the Franchise Network by the Sales &
Service Dealer Network for the Channel -1 that resulted in 32% increase
in sales during FY 1998.
. Pivotal role in developing major account network, Govt. business in North
/ South Maharashtra & Goa.
. Successfully reduced the credit period from 30 days to advance payment in
1999.
. Boosted the sales by 126% through execution of performance based schemes
in 2000.
. Efficiently organised Architect & Builders Meet to enhance business share
during FY 2000-2001.
. Served key clients like MTNL, State Bank of India, Bank of Maharashtra,
Ajinkaya Tara Sugar Mill and Indian Railways.
. Recognised for achieving 58% increase in sales during the financial year
2000.
M/s Nilkamal Plastics Ltd., Mumbai / India, India as Area Sales Manager
(Jun'94-Oct'96):
Accomplishments:
. Registered 56% increase in the sales during the financial year 1995.
. Successfully developed wholesale distributor's network in Western, South
& Central Mumbai.
. Deftly organised Distributors & Dealers Meet at Nilkamal Factory during
1995.
. Conceptualised the Corporate Gifting Concept to tie-up with major
corporate.
. Significant contribution towards making the Mumbai Team as a Best Team
during 1995.
. Credited for rolling out numerous promotional activities related to
product display.
. Successfully developed clients like Indian Navy (INS Hamla & Shivaji),
CSD, Railways and International Airport.
EDUCATION
1994 MBA (Marketing) from Institute of Management & Research, Maharashtra
1991 B.Sc. (Chemistry) from Nowrojee Wadia College, Maharashtra
ADDITIONAL COURSES
. Polypropylene Properties, Processing & Application - by SABIC, UAE in
2004
. Advance Information Management on BCC, DOC, LAN, Windows, Word, Excel &
FoxPro (Interactive) from Bits Computer Education, Mumbai in 1995
. Dbase Plus III Command & Programming from Perfect Computers, Pune in 1990
CERTIFICATIONS
. Certificate Course in Roto Moulded Processing from Tank Engineering,
Ireland in 2009
. TUV-CERT Internal Auditor Course for ISO 9001-2000 Quality Management
System in 2003
PERSONAL DETAILS
Date of Birth : 1st June, 1968
Current Address : P.O. Box. No. 1943, Sharjah, UAE
Languages Known : English, Hindi, Marathi, Gujarati & Arabic