VISHAL CHHABRA
*/**,**** *, *.C.F Colony,
Chembur, Mumbai,400074 Mobile: 098********
acbadu@r.postjobfree.com
CAREER OBJECTIVE
Actively seeking an opportunity to lead projects/client accounts that focus on Marketing transformation and systems
innovation. This will give me the privilege to share my own experience of driving marketing performance f or the overall
advancement of company’s business objectives.
SUMMARY
3 years experience in management capacity support for B2B Marketing projects. Areas of expertise include:-
Competitor analysis, Customer relationship management, Event co-ordination, Segmentation, Strategic planning
and execution, New Product development & launch, Demand Generation, Campaign Management, E-mail
Marketing, Social Media Research & Analysis.
Proven Project Management skills through 2 years experience as Project Manager includes Team management;
Vendor Relationship management and Quality Assurance.
I am a self -motivated, highly organized and detail-oriented individual who adapts quick to changes at work. Being
a strong communicator with excellent verbal, written and presentation skills, I enjoy team work and thrive on
working in a fast paced environment.
MARKETING EXPERIENCE
Marketing Manager, ATLSystems (London,UK) – Marketing IT Systems July 2012-September 2013
Responsibilities
Planned & implemented marketing activities and strategies.
Involved in e-mail marketing campaigns to assist in monthly sales lead generation
Assisted with campaign building & press releases & dealt with media contacts f or advertising.
Day-to-day communication with clients to ensure smooth running of new and existing accounts.
Researched, evaluated and implemented promotional and sponsorship opportunities in line with clients’
objectives, and with consideration of brand values and guidelines.
Constantly developed and updated personal knowledge of clients, product and internal policies.
Made use of industry contacts to develop ATL’s reputation and client base.
Representated company at relevant conferences and exhibitions
Liaised with strategic partners, managed relationships with internal stakeholders and key customers.
Delivered product demonstration, pricing and USPs to prospect customers
Logged and progressed all new leads / potential sales enquiries via Salesforce CRM.
Managed marketing budget and identified advertising opportunities .
Achievements
Maximised opportunity for revenue generation through streamlined customer segmentation. This propelled the
sales by c.40 % in 5 months.
Optimised marketing budget for at Pharmacy Show Exhibition at National Exhibition Centre(Birmingham) and
generated ROI of £6000(approx Rs.4,80,000)
Marketing Analyst, Digital-MR (London, UK) - Social Media Market Research Internship Feb 2011-June 2012
Responsibilities
Analysed consumer views on blogs, discussion forums and social media.
Monitored brands on the Social Media (Facebook, Twitter, LinkedIn) and delivered Insights f or clients in UK and
US from banking and telecom sector.
Liaised with new and existing clients over the phone.
Managed and maintained database of potential clients.
Identified, researched and targeted new business prospects
Developed strong work relationship with prospective new clients
Achievements
Successfully generated new sales lead and increased sales by 20% through direct, regular follow up with
prospective clients for new business execution.
Consistently delivered social media reports to clients before deadlines.
Marketing Executive, Galaxy Telecommunications (India) - T elecom Aug 2008-Sep 2009
Responsibilities
Responsible for customer segmentation, identifying and qualifying new business, focusing on strategic
account/territory development
Achievements
Undertook a strategic initiative to improve customer’s response tracking methodology by the use of ‘esyPlanner’
as company preferred software. This increased new product sales to existing customers by c.20%
PROJECT MANAGEMENT
Projects Engineer, Vodafone-Essar Ltd (India) - T elecom Aug 2006-Aug 2008
Responsibilities
Compiled information for various network related projects to be used by other team members.
Managed and completed the projects on time and under budget by effectively co-ordinating with suppliers,
vendors and contractors.
Achievements
Efficiently managed stock monitoring from suppliers and prevented over £800(approx.Rs.64,000) pounds a month
after every project completion.
Track record in effective troubleshooting network-related client queries, in compliance with company’s standards
and procedures.
ACADEMIC QUALIFICATIONS
MBA - Oxford Brookes University (UK) Sept 2009-Jan 2011
Modules Included:
Global market research & development; Strategic information Management; Organisation Innovation and
Change, Entrepreneurship, Leadership& Development, Global business strategy
BEng- Mumbai University, (India) (First Class) June 2002- July 2006
Bachelor’s degree in Electronics and Telecommunication
IT SKILLS
Microsoft Office skills, with advanced levels in MS Project, Excel, PowerPoint, Word and Sharepoint
OTHER INTERESTS
Languages known : English, Hindi,
Interests : Reading, swimming, playing lawn tennis, surfing internet, travelling,
Networking with people
-REFERENCES AVAILABLE ON REQUEST -