From

Sanjeev Kumar

Mahavir colony,sai chak,beur jail patna

State- Bihar

To

GM (MKTG),

Dear sir,

Sub:- application for a Suitable position in Sales / mktg for the asm.

I have come to learn from reliable sources that you are having some vacancies in

Marketing/sales dept.in your esteemed organization. I take the liberty of sending my

candidature for a suitable position.

I am enclosing hear with my bio-data for your kind consideration. If u give a chance, i assure

you, sir, that i shall prove my self worthy of your choice .

Awaiting to response from you at an early date

Thanking you

Yours faithfully

Sanjeev kumar

ASM,BEGUSARAI

SANJEEVKUMAR

Mobile: __9304801071_,_9334331935

Synopsis

A Marketing professional with a nine and half year of rich experience in Business Development, Sales & Marketing,

Channel Management.

Currently working with STAR CEMENT as AREA SALES MANAGER (BEGUSARAI) )BIHAR.

Loking a area of BEGUSARA,SAHARSA.

worked with Jaypee Cement Senior SALES Executive Dhanbad.

WORKED AT GAYA AND JEHANABAD(THREE YEAR),DEHRI.

Worked in FINOLEX INDUSTRIES LTD (ASSISTANT MANAGER SALES) IN PATNA (HANDLING BIHAR,for

three year).

Worked with hindware in patna.

Currently in CEMENT division, looking after the distribution network of Dist of BUGUSARAU,SAHARSA of BIHAR.

The foremost responsibility of the position is to service the channel partners of the organisation, attending to their

requirements and orders, and addressing their complaints and claims, thereby ensuring dealer satisfaction at the

highest level.

Developing the existing distribution network and creating a distribution channel in new markets to enhance the sale.

An effective communicator with excellent relationship building & interpersonal skills. Strong analytical, problem

solving & organizational abilities.

Reporting to the DY GM (marketing ) patna.

Key Areas Handled

Business Development

Managing marketing operations for achieving increased growth and profitability.

Undertaking sales promotion activities like Dealers meets, retailers meet and consumers meet to educate the

customers about the product.

Regularly conducting contractors and Architects meet to enhance the brand image of the product.

Channel Management

Identify & network with dealers/ retailers, resulting in market penetration & reach as evaluating performance &

monitoring their sales and marketing activities.

Managing of planning over 80 dealers& 2 cnf.

Setting up area wise dedicated channel network for effectively accomplishing targets.

Attaching retailers with the dealers for enhanced sales and revenue generation.

Organizing dealers meet and retailers meets at regular periods to enhance our brand awareness.

Heading various distribution related functions and monitor the performance of channel network as well as payment

& order follow up with distributor.

Client Relationship Management

Managing customer service operations & ensuring customer satisfaction by prompt delivery & after sales service.

Instructing the team to meet the end customers and educating them about the product

Maintaining cordial relations with customers and providing them prompt after sales service to sustain of the

profitability the business.

Sales & Collections

Managing the sales & collection operations thereby achieving sales/maximizing profit in assigned territory and

augmenting business.

On an average planning to handling a sales upto 5000 mt .

Tracking competitor activities & providing valuable inputs & new features addition for fine tuning the selling and the

marketing strategies. Competition mapping for comparison of products, quality, price and market risks, and

opportunities

Team Management

Leading & monitoring the performance of team members to ensure efficiency & meeting of individual & group

targets.

Handling a team of three from marketing and 3 engineer.

Conducting informal meeting at regular intervals with the team where they can come up with their professional and

personal problems and needs.

Identifying & implementing strategies for building team effectiveness by promoting a spirit of cooperation between

team members.

Regular meeting to review target achievement and define action plan to achieve targets.

Understanding and fulfilling the training needs of my team and inculcating confidence and self belief in them.

Organizational Experience

Key Deliverables

Experience in managing operations and developing new markets for business excellence of Cement [ turn

over7000mt/month] looking after areas .

Looking to plan after the dealer & cnf network in three district .

Have to regularly penetrate new markets by appointing new dealers and strengthing the existing distribution

network by attaching more retailers with the dealers.

Have to regularly devise new brand promotion strategies.

Responsible for target setting, credit analyzing, dealer and retailer commission and discounts.

Achievements

Appointed 30 new dealer thus strengthen the market position and the dealar network at gaya.

Have been successful in increasing the sales of:

Cement in gaya from 1200mT/month to 3500 MT/month

Dehri I have sold 2500mt per month.

Danbad I have sold 4500 mt per month.

Star cement: I ve made 20 dealer at begusarai & khagaria.

Star cement average 1200 MT I ve sold.

Academic Project

1. Summer Training (Final Year M.B.A):

Organization : Hindustan Coca Cola beverages pvt ltd., Dilshad

Garden, Delhi.

Project profile : Market potential of carbonated soft drink In offices.

Project description : I did my market research and sales promotion for Carbonated

soft drink in offices in CP market in DELHI .

2. Winter Training (First Year M.B.A):

Organization : Hindustan Coca Cola beverage pvt ltd in patna.

Project profile : Marketing mix of kinley soda.

Project Description : I did my market research for Kinley Soda in Patna market.

Industrial Visit

Project Title : Environmental Study

Organization : Indo Afrique Paper Mill Ltd, Pune

Key Learning : Studied the methodology for the preparation of paper and the recycling process of wastewater

and material scrap.

Other Qualification

(18 MONTH COURSE) advance Diploma in network in computing from NIIT

Educational Credentials

Two year full time MBA in Marketing form Bharati Vidyapeeth Deemed University’s Institute of

Management & Entrepreneurship Development, Pune in the Year 2003 2005

.

B.A (ECO)(h) from Patna University, Patna in the Year.

Sr. Secondary from C.B.S.E,from central school Patna .

Secondary from C.B.S.E, from central school Patna .

Personal Details

Date of birth : 02 jan1979

Father’s name : Shri. Nagendra jha

Adress : MOH+POST: BEUR JAIL,PATNA

SEX : M ale

Mari tal Status : mar ried

Hobbies : Cricket, Net Surfing, Talking

Achievements

Captain of Bihar athletic team in Gwalior in(M.P) in 1995 1996 in RIHAND(U.P)

Coordinator of ECONOMIC TIMES CLUB.

Active member of PLACEMENT CELL of our college.

Secretary of Marketing Forum in college.

Participated in corporate presentation in Mumbai in campus recruitment program.

REGARDS

SANJEEV KUMAR

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