Narciso Mera
** ********** *****, *********, ** 08867 *****@**********.*** 908 938-
0604
MARKETING - BUSINESS DEVELOPMENT EXECUTIVE
Proven record of success in Product Line Management, Marketing, and
International Business Development with extensive knowledge of enterprise
and telecommunications markets. Excellent track record in defining and
driving execution of highly integrated/differentiated hardware and software
solutions targeting the consumer, enterprise, telecommunications, and
industrial markets. Very successful in developing strong, collaborative
relationships with domestic and international Tier 1 customers. Respected
as a strong leader by engineering, sales, and customers.
Core Competencies Include:
. Defining and leading execution of highly valued products and solutions
for the target markets/applications.
. International business development - North America, China, EMEA, Japan,
Korea, Taiwan
. Driving products from concept, through development, market launch, to end
of life.
. Managing technically-challenging projects with aggressive timelines and
tight budget constraints.
. Developing long term, collaborative relationships with strategic
customers.
. Outstanding communications and interpersonal skills and understanding of
market and customer requirements.
PROFESSIONAL EXPERIENCE
Enpirion Inc. (recently acquired by Altera) June 2008 - May 2013
Technology leader in highly integrated DC-DC power management solutions.
Vice President of Marketing and Applications responsible for product line
strategy and applications support
. Grew sales 300% while replacing all legacy business.
. Reshaped product strategy, market focus, and company branding to fuel
growth and company valuation.
. Secured Tier1 design-ins including: Cisco, Dell, Foxconn, HP, Hitachi,
Intel, IBM, NetAp, Sandisk, Toshiba.
. Defined and implemented best practices for opportunity tracking, market
analysis, forecasting, and product validation.
. Led engagement, technical due diligence, and market analysis that
resulted in Altera acquisition of company at a market premium - valuation
of seven times current sales.
LSI Inc., formerly Agere Systems June 2002 - May 2008
$2B producer of semiconductors and software for networking and storage,
mobile networks, and client computing.
Senior Director of Product Line Management for Networking Products
October 2006 - May 2008
. Managed staff of twelve product line managers responsible for $300
Million Network Processors, Advanced Communication Processors, Digital
Signal Processors (DSP), and Framer hardware and software solutions
business.
. Responsible for entire product life cycle from concept, business case,
requirements definition, customer design win, market launch, and mature
product management.
. Personally established collaborative working relationships with Cisco,
Ericsson, and Huawei resulting in broad, multi-product platform wins
valued at $100M/year.
. Drove strategic shift in product focus to address the need for increased
intelligence at the network edge to support the emergence of triple play
services and smart phones.
. Due diligence leader for Tarari acquisition - deep packet
inspection processors.
Director of Product Line Management for Digital Signal Processors
February 2004 - October 2006
. Managed marketing, applications, and software groups responsible for $100
Million Digital Signal Processor business.
. Defined innovative DSP architecture to address multiple markets with
single hardware and software development.
. Saved company's Digital Signal Processor business when key IP provider
was about to dissolve - recruited key engineering talent to secure our
destiny and deliver on customer commitments and product roadmap.
Narciso Mera
Page Two
Director of Systems Applications Engineering for Networking Products
January 2003 - February 2004
. Integrated six applications groups (Digital Signal Processors, Network
Processors, ATM Processors, Switches, Framers, and Mappers) and drove
systems focus to develop multi-product solutions, enabling sales to
capture more customer content.
. Defined and implemented common practices including customer support and
Help Desk System.
Director of Segment Marketing for Networking Products June 2002 - January
2003
. Brought together five different product groups and directed focus on
solution selling into target accounts.
. Shifted product strategy from core network equipment to wire line and
wireless access equipment timed with the build-out of the network edge,
resulting in a tenfold increase in market opportunity.
. Implemented common practices for market analysis, business case
development, product strategy and definition.
Lucent Technologies, formerly AT&T February 1985 - June 2002
$30B producer of telecommunications equipment and semiconductors.
Director of Marketing and Applications for Digital Signal Processors
September 1995 - June 2002
. Managed internal startup focused on DSP solutions for wireless
infrastructure.
. Achieved Number One market share in DSPs for wireless base stations (70%)
telecom media gateways (45%) while developing deep relationships with
engineering and business teams at all Tier 1 telecom OEMs.
. Defined and drove implementation of industry's first multi-core processor
architecture, a major competitive advantage.
. Products achieved over $1 Billion in revenues.
Director of Multimedia Applications May 1993 - September 1995
. Managed team of hardware and software engineers responsible for
production ready hardware reference designs, driver development, DSP
algorithm development, system test and debug, hardware and software
technical support.
. Coordinated multiple internal and external partners to create industry's
first product supporting concurrent voice, fax/data modem, answering
machine, and gaming in one integrated solution. Product shipped via PC
OEMs and retailers.
. Defined and drove implementation of world's first controller-less modem
and first PC integrated modem solution. Both became industry standards
and generated over $3 Billion in revenues for the company.
MTS responsible for microprocessor and DSP applications February 1985 -
May 1993
. Provided customer technical support of AT&T's Digital Signal Processor
and 32-bit microprocessor product lines.
. Developed DSP algorithms, application notes, and training courses for PC
multimedia applications.
EDUCATION & PROFESSIONAL DEVELOPMENT
. M.S. in Computer Science, New Jersey Institute of Technology. Graduated
with 3.7/4.0 GPA.
. B.S. in Electrical Engineering, Ohio Institute of Technology. Graduated
with 3.8/4.0 GPA.
. AT&T Internal Education - Programming, Operating Systems, Processors,
Signals and Systems, Mini MBA.
. National Technological University - Graduate courses in Computer
Architectures and Graphics, Communications.
Patents: 1 issued, 1 pending
Languages: Fluent Spanish