Carol Anderson-Snelten
Business Owner/ Investigating New Opportunities
acawhq@r.postjobfree.com
Summary
Persuasive business development professional successful at establishing and
maintaining key partnerships with corporate decision makers. As well as
expertise in generating significant company growth through lead generation,
customer service and sales and marketing techniques. Highly effective at
creating, building and nurturing professional business relationships. Promotes
products with the collective corporate goal of increasing market share.
Experience
President at Woof Meow Give Me My Chow Inc.
December 2005 - 2012 (7 years)
The building of my own business, responsible for sales, marketing, internet
marketing, financials, and daily operations. Maintained and grew my business within a local 10
mile geographical radius of my home. Increased revenues on a yearly basis. Gain a wealth of
knowledge in respect to start up operations, search engine optimization, all aspects of marketing,
closing out months, accounts payable, and accounts receivable. A decision was made to close the
business due to an influx of competition during the recession.
Business Development Manager at IDM Group, Division of American Reprographics Company
2006 - 2008 (2 years)
Maintained and grew a local geographical territory with 9 metro Chicago locations. Sold
reprographic services, large format color printing, document management solutions, as well as
capital equipment into the architectural, engineering and construction community. Also consulted
with customers to identify and evaluate their specific needs and requirements. A recommendation
was then made to provide the most appropriate technology and solutions. Negotiated leases and
signed customers into 3 to 5 year agreements. Consistently increased territory revenues.
President at General Contractor
2002 - 2003 (1 year)
Acted as the general contractor of my own home where I currently live. Negotiated a loan agreement
managed and maintained a project schedule, as well as the bid process.
Quick and precise decision making was necessary to complete the project within the loan time frame.
Managed materials and people needed for the projects completion, as well as managing the subcontractors to
insure that construction was done according to my intentions. Stayed within budget and saved thousands.
Customer Business Manager at Eastman Kodak
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1996 - 2002 (6 years)
Generated a 10% to 12% territory growth per year selling consumables and capital equipment into the
commercial printing industry. Solution based selling strategies. Maintained a customer base of 3 million plus.
Meet and exceeded quota through distribution channel relations as well as dealer sales support, and marketing
support. Also sold direct through building customer relationships. Negotiated financial leases on capital
equipment with current customer base as well as new business. Signed customers into 3 to 5 year agreements.
Technical Sales Application Specialist at Agfa a Division of Bayer
1991 - 1996 (5 years)
Assisted in the training of Agfa’s electronics distribution channel to increase sales. Provided demonstration of
electronic products as well as pre and post sales support. Trouble shooting hardware as well as software
issues. Products included desktop entry level to advanced level scanners, film recorders, imagesetters and
such. Also worked in Agfa’s photo division with responsibilities including, integrating Agfa’s Photo
Electronic Imaging System that was to be sold into the One Hour Mini Photo Lab environment. As well as
integrating a professional version of the system that was to be sold into the Professional Photo Lab
environment. Implemented and designed a marketing package for the system as well as being responsible for
sales for half the U.S.
Desktop Operator at Artner Sherman Graphics
1991 - 1993 (2 years)
Desktop Operator, preparing electronic files for output to press.
Certifications
Social Media Graduate Certification
Drury University - 2012
HTML
McHenry County College 2013
Skills & Expertise
B2B
New Business Development
Trade Shows
Lease Options
Channel Management
Account Management
Accounts Payable
Accounts Receivable
Social Media
Social Networking
Social Media Marketing
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Marketing Strategy
Training & Development
SSAS
Document Management
Construction Management
Consumables Sales
Start-ups
Accounting
Advertising
Online Marketing
Channel Partners
Sales
Employee Training
Sales Operations
Marketing
SEO
Management
Entrepreneurship
Selling
Solution Selling
Training
Direct Marketing
Budgets
Education
Drury University
Social Media Graduate Certificate, Marketing, 2012 - 2012
University of Wisconsin-Oshkosh
BFA, Commercial Graphics/Printing, 1981 - 1985
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Carol Anderson-Snelten
Business Owner/ Investigating New Opportunities
acawhq@r.postjobfree.com
Contact Carol on LinkedIn
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