BRYAN C WEBB, BASC, P. ENG., CIM

***-**** ******** **, ************, ON L0S 1S1

289-***-**** ● acaoba@r.postjobfree.com ● http://ca.linkedin.com/in/bryanwebb

B2B SALES & MARKETING LEADER

Making it easy to buy complex B2B industrial solutions…

Tenacious pioneer who thrives in a dynamic environment; adaptable to change while

working well with others

Leads by example with a style that is both consultative & collaborative but decisive

Excellent interpersonal & communications skills; oral, written & presentation with global

experience

Known for developing a WIN-WIN approach for customers by providing creative

solutions

A consummate networker, building lasting relationships using integrity, extensive skills

& LinkedIn

Two of my many LinkedIn Recommendations:

~ Mike Whatling: As a board member of the Niagara Industrial Association, Bryan has taken

the initiative on many of our projects. As a team member, I cannot stress enough how his

hard work and dedication has made this association a success.

~ Frank Feather: Bryan Webb is a technically-minded executive and savvy entrepreneur --

and one of the most pleasant and helpful people you could ever wish to meet or do

business with. He has an uncanny knack for simplifying complexity and delivering highly-

competitive leading-edge solutions.

CORE BUSINESS EXPERTISE

Leadership People/Team Management Operations

Business Development Budgeting, P&L Resource Management

Contract Negotiations Training & Development Press & Public Relations

Strategic Planning Product Launch Marketing: B2B+Technical

RFI/RFQ/RFP expertise Technical Presentations Sales: Direct/VAR/Channel

Electronics Engineering Trade Shows/Conferences Social Media Savvy

PROFESSIONAL EXPERIENCES

Secretary/Board Member, Niagara Workforce Planning Board 2012 ~ present

NWPB is a local labour market planning organization delivering research to identify

employment trends & targeting workforce needs that bring people together:

Selected by the Board for my industrial & manufacturing expertise and local B2B

connections.

Elected to Secretary (Signing Officer) on the Executive Committee within first 6 months.

Involved in strategic planning & general budgeting for the organization.

Participated in local TEDx program as well as other local labour initiatives.

Mentor, Niagara Immigrant Employment Council, St Catharines, ON 2010 ~ present

Mentoring professionals new to Canada:

Mentored engineers from Philippines, Dubai, Sri Lanka, India, El Salvador, China and

Japan.

Won award for most effective mentor in 2010 and continue to be a top mentor.

Chair/Board Member, Niagara Industrial Association (NIA), St Catharines 2009 ~ 2013

Focused on issues affecting Niagara industry; advocates initiatives to enable continued

growth & industrial development:

BRYAN C WEBB, BASC, P. ENG., CIM PAGE 2 OF 3

Grew association from ~45 to over 100 members.

Involved in strategic planning & budgeting (grew surplus by 25%) for the organization.

Organized yearly trade show conferences to promote local manufacturers and

networking opportunities; grew in attendance and exhibitors each year.

President, Norton Scientific Inc, Vineland Station, ON 2010 ~ 2012

Analytical Instruments - Manufacturing & Sales:

Co-founded analytical instrumentation company to design/build 2nd generation Protein

Aggregation Monitor (PAM) for use in early stage drug discovery chemistry labs.

Crafted 3-year Business Plan with market penetration strategies & financials/forecasts

of $2,750,000 sales with $1,600,000 profit margin (58%).

Sourced numerous vendors for PAM parts & negotiated contracts to reduce production

costs by 31% to $750 (was targeted at ~$1,000).

First 25 units of the $9K PAM units outsourced except for final assembly & test done in-

house.

Raised $125,000 in seed money from F&F; instrumental in getting company listed on

Frankfurt Borse FQB within 14 months to raise another $150,000.

Sourced & negotiated 8 reps in USA (DC, East & West Coasts), Europe (UK), Japan,

India & Taiwan.

Sold/shipped first production units to Queens University plus reps in Japan, India &

Taiwan.

Started collaborating with GE Health for OEM deal plus Harvard Medical School for

standardized protein analysis applications.

Still on the Board as an advisor/consultant.

Sales Manager, AZZ Blenkhorn & Sawle, St Catharines, ON 2008 ~ 2009

Power Distribution (Switchgear) & Integrated Modular Steel Buildings:

Successfully managed 5 Independent Sales Reps, 2 Inside Sales & 3 Proposals Group

staff.

Collated, analyzed & disseminated to various company stakeholders, details on active

sales initiatives to optimize decision making while negotiating multi-million dollar

switchgear & modular building contracts with companies such as Enbridge & DeBeers

as well as engineering (EPC) firms.

Created all new marketing materials for new owners: web, print, trade shows,

presentations.

Developed new sales/marketing strategy plus tactics to penetrate oil sands market;

results were starting to show a 12% growth when the 2008 recession hit; most projects

were cancelled.

Consultant, Test Point Marketing, Vineland Station, ON 2004 ~ 2008

Provide technical product marketing & business development services on contract

(examples):

~Machine Vision Company:

Retained to source new markets for visual inspection provider; secured 4 new

opportunities in the solar cells/panel, contact lens, finished coins & MEMS business

sectors.

Performed in-depth competitive analysis, demographic studies, collated customer

buying trends & devised marketing strategies to boost the clients profile & generate

additional revenue.

Prepared & submitted to the clients' senior management, comprehensive reports based

on multiple solutions to optimize their performance & penetrate new markets as defined

& researched.

~Supply Chain Collaboration Software Company:

Retained for Business Development for software tool ranging from $50,000 to

$250,000.

Provided web/print marketing advice plus telemarketing scripting

Secured 3 new clients in 1 month.

Reviewed, updated, simplified & enhanced PPT presentation materials.

BRYAN C WEBB, BASC, P. ENG., CIM PAGE 3 OF 3

Marketing Manager, Microsys Technologies Inc., Mississauga, ON 2000 ~ 2003

Global marketing & sales of automotive crash & airbag test systems:

Created/delivered marketing initiatives leading to an unprecedented 50% sales growth

in excess of $5,000,000 in 3 years, supplying competitive services to Tier I, II & III

automotive companies.

Transitioned product line from a systems integrator for hire into a fully-fledged

commercialized company in the airbag & automotive crash test market.

Redesigned logo, brand, brand names (SureFire™ & PowerPlay™) & various

marketing collateral in print/web format creating a consistent “look & feel” message.

Authoured & presented technical papers on airbag/seatbelt testing at global trade

shows.

Represented the company across Europe & Asia at various trade shows, conferences &

potential client meetings to share technical product knowledge & solutions.

Sourced & contracted new agents/distributors in the USA, Japan, Brazil, Europe &

China; wrote & negotiated contracts, facilitated technical training sessions to new

representatives.

Managed product launches & roll-outs for customers & employees.

Devised technical curriculum & presented training seminars in automated test

equipment, imaging/imager control, electronic test & measurement (T&M) & data

acquisition.

District Sales Manager, National Instruments, San Jose, CA/Cambridge, ON 1991 ~ 1999

Data acquisition & instrument control via PC hardware & software:

Propelled sales for the electronic instrument control, data acquisition, motion, imaging

tool, programming tool & systems company by 42%, exceeding quota by 29% in first 6

months.

Established the Canadian sales functions with a colleague; devised sales & marketing

strategies to compete with well-known global brands including Agilent (HP) & Tektronix.

Prepared & presented technical seminars to clients focusing on Industrial Automation,

Imaging, VXI, T&M, DAQ & industrial programming in LabVIEW & LabWindows/CVI.

Conceived, established & inaugurated the National Instrument Silicon Valley Alliance

group, a group of like-minded & skilled independent professionals using NI products.

“Circle of Excellence” (Ruby & Gold Levels) Awards for consistently exceeding sales

goals.

Provided ongoing product, marketing & sales support to distributors & system

integrators.

Acted as the prime resource to disseminate company info to the Canadian media.

AFFILIATIONS

Board Member/Secretary; Niagara Workforce Planning Board (NWPB) 2012 ~

Chair (2011-2012) & Board Member; Niagara Industrial Association (NIA) 2009 ~ 2013

NIEC Mentoring; Mentoring professionals new to Canada 2008 ~

Many LinkedIn Professional Groups (local & global) 2008 ~

Volunteer/Member; HAPPEN, Executive Networking organization 2006 ~

Professional Engineers of Ontario (PEO); registered professional engineer 1976 ~

EDUCATION

Certificate in Management, Canadian Institute of Management, York University 1986

Bachelor of Applied Science, University of Waterloo, Waterloo, ON, Canada 1974

Major: Electronics Engineering Minor: Management Science

Ongoing courses - too many to mention

Contact this candidate