Marketing Specialist
Resume:
Laurie Oestreich
Melbourne, FL 32940
****************@*****.***
Skills Profile:
Highly organized
•Ability to multitask
•Professional oral and written communication skills
•Easily adaptable
•Proficient in Microsoft Office programs including Outlook, Word, Excel,
PowerPoint, and Access
•Experienced with consumer survey and email providers Survey Monkey, Constant Contact, Mail Chimp, and Documatix
Employment History
Space Coast Credit Union
8045 N Wickham Road
Melbourne, FL 32940
Marketing Specialist February 2008- September 2013
Managed the purchase, development, and implementation of marketing
projects such as mailings, flyers and brochures, print advertising, billboard, and
radio advertising for this $3B financial institution.
Facilitated the development, creation, production, and updating of retail branch
collateral, including monthly sales promotions for over fifty retail branches
Constantly monitored the performance of advertising efforts to measure
effectiveness of messaging and adjust if needed.
Collaborated with product area managers, directors, and executives to develop
sales targets and promotion plans for various credit union deposit and loan
products.
Communicated with current and potential vendors to ensure all projects are
completed accurately, on time, and within budget.
Worked with outside agency to research, coordinate, and implement monthly
and quarterly media plans to promote the credit union’s products and services.
Worked with web designer to create new and update existing website content. Utilized data contained within various company systems to extract targets for marketing campaigns and initiatives.
Regularly communicated with over fifty retail branch managers via telephone,email, and through internal intranet and blog postings.
Maintained reporting of all campaigns and promotions. Developed messaging for monthly print and electronic member statements, Regularly tracked forecasted, committed, and actual expenses to ensure realistic reporting of marketing budget.
Performed general department administrative duties including report generation
and distribution, employee expense tracking, supply ordering, and meeting
scheduling and preparation.
Member Service Specialist August 2003 – February 2007
Processed various financial transactions for members, including the purchase of money orders, Traveler’s Checks, Visa Gift Cards, and Teller Checks
Performed consumer loan closings. Referred members to obtain additional credit union products and services.
Publix Supermarkets, Inc . Melbourne, FL
Customer Service Representative March 2000- November 2003
Processed customer transactions including Florida Lottery and Western Union.
Supervised common area employee schedules to ensure accurate staffing and
daily task completion. Answered and properly routed customer phone calls
Education
Bachelor of Arts Degree, Business Administration
University of Central Florida, Orlando, FL May 2011
Associate of Arts Degree December 2004
Brevard Community College, Melbourne, FL
References
Available upon request
Contact this candidate