Daniela Lovera Resume Continuation
Daniela Lovera
***** ** **** ******, *******, FL 33027
Contact Number: 786-***-**** ● E mail: daniela ******@*******.***
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Professional Value Offered
“Driving strong and sustainable financial gains through leveraging corporate potential,
enhancing top notch marketing solutions, quality improvement, and project management”
“Coordinated business and marketing strategies, resulting in an average
monthly sales volume increase of 18% over same month previous year”
“Consistently increased efficiency, lead generation, profit margins
and customer satisfaction ratings through efficient operational changes in management”
Results driven professional with proven ability to drive business growth as demonstrated in project management. Progressive experience in
project management, business development and marketing. Forge strong collaborative relationships with internal and external business
partners, and clientele to deliver profitable solutions vital in driving sales, attracting and maintaining customers, and building a solid
corporate brand. Special talent for enhancing corporate marketability through integrating online and offline channel interactions to create a
more profitable and satisfying customer experience. A well rounded combination of expertise and goal oriented mindset drive me to
challenging and dynamic roles in business development and international business to business markets. I am fully bilingual in Spanish and
English, as well as culturally diverse which allows me to successfully act as a bridge between Latin American clients, partners and their
American counterparts. Earned solid reputation for demonstrating stellar organizational/planning skills and for being enthusiastic, efficient,
and hands on with a ‘can do’ spirit.
Specialties:
● Strategic Planning ● Project Management ● Interactive Marketing ● Process Improvement
● Corporate Brand Development ● Team Building & Leadership ● Customer Relationship Management
● Brand Positioning and Product Management ● Process and Quality Improvement
● Web Project Management ● Problem Identification and Resolution
Relevant Marketing and Management Experiences
Associate Business Development Manager August 2012 – October 2013
Nittomax Corporation Latin America, Miami, FL
• As Project Manager, served as day to day contact for clients and guided marketing and sales teams on strategy, and messaging that were
aligned with clients' goals and objectives. Implemented and coordinated all direct e mail marketing and social media functions, addressing
customer preferences to determine focus of sales efforts which increased lead generation and response rate by 65%.
• Provided logistics input for all supporting documentation needed for Air/Ocean freight shipments and ensured quality and timely
completion of all required paperwork in order to meet the established cut offs pertaining to each airline and/or freight forward.
Supervised shipments and processed outgoing customer Air/Ocean freight invoices.
• Strong communication, customer service and organizational skills that improved customer satisfaction by 35% and realized 100% on time
delivery of assigned projects.
• Initially contracted as Marketing Coordinator (Sept 2010 – Apr 2011) to direct web redesign, logo and optimization of organic search.
Worked with web designer and web master to generate and produce all content information for the website. Supervised a staff of 8
team members and coordinated all direct e mail materials as well as the database development/maintenance enhancing sales growth
by 18% over same month previous year.
Regional Channel Marketing Manager Associate: Latin America & Consumer May 2011 June 2012
Cubix Latin America, LLC, Doral, FL
• Managed corporate marketing functions, overseeing a $30K budget and a 12 member team. Provided support and marketing input to brand
management, corporate positioning, and product management.
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Daniela Lovera Resume Continuation
• Expanded 55% of the customer base by consistently delivering goal surpassing marketing results and ensuring complete customer
satisfaction. Contributed in the implementation and development of customer reward programs such as “Cubix Partner Club.”
• Leveraged strengths in cost effective marketing management and vendor negotiations to end the year with an average of 15% under budget
(without compromising business growth goals). Provided administrative and financial support in preparing marketing reports for the
CFO, delivered accurate and timely monthly direct marketing reports, and effectively communicated results to management across
marketing department.
• Managed cross functional units, directed creative teams and managed projects from inception to implementation for integrated campaigns
(social, website, email, fashion catalog execution and direct mail).
• Coordinated and composed the marketing communication materials and programs to be consistent with Latin American standards
including websites, advertising, promotions and rewards. Increased monthly website traffic by 75% and served as the key contact for
communication requests from the 7 regional sites and for all vendors involved in direct e mail execution.
Assistant Retail Store Manager Mar 2010 – Aug 2010
Forever 21, Inc., Miami, FL
• Improved the overall operation and performance of employees, including merchandising, supervision, training and loss prevention to
ensure efficient daily operations.
• Revitalized the store culture focused on the customer by improving the buying experience that resulted in customer satisfaction rating
of 90%.
• Ensured that all standards were being followed including floor sets, cleanliness, marketing and sales promotions as well as effectively
employee scheduling to meet payroll objectives.
Fundraising Marketing and Development Intern Sept 2009 – Feb 2010
The Victory Center, Inc. Autism Speaks, Miami, FL
• Contributed with the development and implementation of marketing activities and extended support in developing highly profitable
fundraising events of $100K for children with autism and similar disorders.
• Set up marketing and communication materials including but not limited to general and program specific brochures, event invitations,
letters, electronic marketing and slideshows as required.
• Successfully completed fundraising marketing functions for the organization, securing 20% more public awareness over five months.
Assistant Manager May 2005 – June 2009
Sodexo, Spartanburg, SC
• Maintained excellent customer relations with faculty, staff, students, departments, as well as internal and external clients. Selected by
Regional Manager for special customer service training assignment that improved customer retention by 14%.
• Responsible for the attendance and weekly payroll for all employees; including execution of disciplinary action based on attendance
guidelines.
• Directly supervised 12 members of staff within a single functional or operational area including but not limited to planning and
assigning employee work schedules, adjustments, and advancement.
Education
Masters of Business Administration, Management and Human Resource Management (2013)
Millennia Atlantic University GPA: 3.8
Bachelors in Business Administration, Finance (2012)
Florida International University gpa: 3.5
Bachelors in Business Administration, Business Administration and Management (2009)
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University of South Carolina Upstate GPA: 3.7
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