Sales Representative
Resume:
CHRIS MCALEER
** ********* **** *******, ** M*Z *V7 416-***-**** **********************@*****.*** HIGHLY ACCOMPLISHED professional with an entrepreneurial spirit, and 20+ years of blended success in sales management, operations, national and regional key accounts, along with B2B new business development, in alignment with a company’s strategic goals. Demonstrates proficiencies in strategizing client procurement and developing account specific plans to ensure the achievement of challenging revenue targets. Leverages expertise in partnership, team, and business development, harnessing the necessary skills to uphold operational efficiency, client satisfaction and compliance with short- and long-term objectives. Possesses an insatiable thirst for growth, both personally, and professionally. AREAS OF EXPERTISE
New Business Development
Sales Management
National Account Management
Channel & Funnel Management
Consultative Sales
Collaboration
Strategic Planning & Forecasting
Relationship Management
Business Process
Marketing
P&L
Problem Solving
Technical Proficiencies: Sales Force, PowerPoint, Word, Excel, Outlook PROFESSIONAL EXPERIENCE
TELUS Communications (Contract) 2017- present
Solutions Consultant - B2B
Skillful and innovative telecommunications sales representative, targeting the business sector through both outside and inside campaigns. Through consultative approach, adept at gaining customer confidence, and providing solutions that fit their needs and budget. Able to function well independently or as a strong member of a sales team.
Comret Credit Inc. 2003 – 2017
PRESIDENT
Provide consummate operations management, including sales strategy, sales management, new business development and marketing plans, as well as corporate budget administration and P&L management, ensuring alignment with revenue targets for this boutique credit agency.
Hire, mentor, and provide direction and support to eight direct reports ensuring sales, and performance success with aggressive business objectives.
Conduct weekly review and strategy meetings to assist with employee development and success.
Monthly “work with” days with sales staff, or as needed.
Guide sales team in organically expanding account base through various procurement strategies, including new client prospecting, cold calling and door knocking.
Create KPI’s for each division to ensure attainment of goals and to utilize as a teaching and growth platform.
Work openly with the Ministry of Government and Consumer Services to ensure all compliance guidelines as set out by the Ministry are being adhered to.
Generate profitable top-line revenue growth through enhancing operational efficiency and effectiveness.
Establish strong partnerships with corporate clients to support the achievement of growth targets.
Created and implemented The Exceptional A/R Program. A business model designed to deliver incremental profit through reduction of DSO and write-off, while increasing sales and cash velocity
CHRIS MCALEER PAGE 2
PROFESSIONAL EXPERIENCE CONTINUED
Develop, implement and sustain a comprehensive and lucrative Finance Division, enabling programming specific to the Airline industry, while strengthening a targeted revenue stream.
Provide ongoing training with staff to enhance their ability to manage client portfolios.
Apply knowledge in recruitment and selection to identify high performing team members, to support revenue growth and improve Profit and Loss.
Accomplishment Highlights
Built business generating in excess of $600K in annual revenue
Guide sales team in execution of sales strategy and organic outsource initiatives resulting in revenue increase of 200% within the first year followed by 10% annual growth.
Built and coached team that continually exceeded sales and revenue targets
Through working as a true business partner, created a strong referral network by continually exceeding client expectations and defined goals.
Through customized programs and refining business process, led the outsourcing division to success in delivering incremental profit to various clients through increasing cash flow, and reducing write-off. Bacardi-Martini Canada Limited
NATIONAL ACCOUNTS MANAGER 2000 – 2003
Oversee the effective strategy and execution of new business development for the National & Regional chain account channel, as well as delivering incremental volume, and key brand distribution within existing accounts.
In compliance with the Liquor Control Board(s) requirements, developed strategic business plans, including comprehensive P&L, forecasting, and account programs.
Secured exclusive listings with National and Regional chain accounts, as well as key accounts in Ontario.
Fostered account retention and incremental sales through creative customized marketing strategies, defining each account’s requirements and objectives to uphold growth objectives.
Facilitated meet and greet events with client and internal marketing departments to foster relationship growth, and identify brand opportunities.
Develop customized program aimed at volume sell through, and brand development.
Collaborated with Regional Managers to secure distribution in key market channels throughout Toronto, Montreal, and Vancouver, in line with corporate expansion goals and revenue targets.
Developed and rolled out successful on-premise strategy and presentation templates for Area Managers throughout Canada.
Worked closely with Area Managers to ensure compliance with program initiatives. Accomplishment Highlights
Organically increased revenue by 600% by executing the growth strategies and business plan Continues on Page 3
CHRIS MCALEER PAGE 3
PROFESSIONAL EXPERIENCE CONTINUED
Bacardi-Martini Canada Limited
REGIONAL MANAGER 1996 – 2000
Managed the portfolio of 33 Bacardi-Martini brands across 47 LCBO outlets, collaborating with industry professionals, including distributors, licensee and retailers to achieve and exceed company brand and revenue objectives.
Presented engaging marketing and shelf initiative programs to support the attainment of 100% distribution and revenue targets.
Oversaw the execution of in-store merchandising in compliance with pre-approved product displays and negotiated ad-hoc floor space.
Applied strong communication skills to secure and manage relationships with third-party OP channels.
Created and led the on premise promotional team of 10 reports, to conduct on premise events and brand launches.
Accomplishment Highlights
Facilitated consistent increase of core brands market share by 7-10% annually.
Increased seasonal beverage volume to the second largest volume territory in Canada.
Through relationship building, oversaw a significant 700% escalation of volume within the on-premise portfolio.
1989-1996 National Credit Manager - Canadian Parking Equipment International Time Recorder EDUCATION
Marketing
York University
(2 years complete)
Key Account Management
York University
(Certificate)
Business Management
Humber College
(Diploma)
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