Brian Willett
Results-oriented rainmaker with consistent success
growing B2B and B2C revenue streams and exceeding goals Profile
Creative sales producer with 15 years of success meeting goals, breaking records and selling to senior and c-level leaders.
Dynamic development coach recognized for creating, selling and delivering high-impact training.
Resourceful entrepreneur who initiates activity to achieve aggressive goals and high standards.
Collaborative problem solver who generates and adopts new ideas to accomplish objectives.
Knowledgeable designer, conductor and implementer of sales and leadership training programs based on adult learning theory and best practices.
Competencies
Direct sales, creative business development
Sales leadership, training and development
Goal achievement
Strategic planning
Marketing strategy, marketing research
Coaching and mentoring
Influencing, negotiation
Education/academic technology
Instructional and curriculum design
Territory sales management
Sales team building and management
Dale Carnegie sales training
Platform sales, public speaking
Futuristic and proactive thinking
Decision making, planning and organizing
SalesForce suite, ActiveCampaign, Hubspot
Vimeo, iMovie, YouTube VC, Adobe, Zoom
Mailchimp, Constant Contact
Experience
Brian Willett September 2018 to Present
Currently looking for the next great company to sell for
Consulting with companies on sales management and sales strategies.
Delivery of final contract requirements for clients. Dale Carnegie Training Company December 2015 to September 2018 Account Executive, Southwest Florida, Sarasota, FL November 2016 to September 2018
Generated leads with c-suite executives through cold calling, thought leadership programs and marketing events, growing lead base by 38%.
Conducted sales presentations to senior leadership teams in person and via video conference.
Closed multiple six-figure deals, doubling territory revenue in less than two years.
Coached business executives to effectively set and achieve goals and sales teams to achieve KPIs.
Identified organizational skills gaps and created training programs to support high performance.
Created and implemented strategies for companies to increase employee engagement and morale.
Delivered sales curriculum in new formats to generate new business. Director, Business Development, Kentuckiana, Louisville, KY December 2015 to November 2016
Led a team of five salespeople responsible for revenue and sales goals for two franchises producing
$1.3 million in revenue.
o Managed daily sales objectives, including meetings, calls and public course enrollments. o Developed trainers according to Dale Carnegie standards. o Coached sales leaders and teams on actionable strategies to meet revenue goals.
Developed and executed marketing strategies to generate qualified prospects. 502-***-****
Dallas, TX
ac9ysk@r.postjobfree.com
Brian Willett
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o Conducted keynote talks to create awareness of services. o Developed and grew relationships with large accounts. o Facilitated thought-leader sales meetings to engage business leaders and executives and increase selling opportunities.
Coached executives using Marshall Goldsmith methods (pre- and post-360 s, stakeholder engagement).
Earned membership in the $1 million sales manager club in 2016. Sullivan University, Louisville, KY August 2004 to December 2015 Sales/Leadership Coach, Kentuckiana January 2013 to December 2015
Served as lead trainer for all public and in-house sales courses for the Dale Carnegie Training Kentuckiana franchise (owned by Sullivan University).
Facilitated all sales-related activities for lead generation including delivery, evaluation and closing.
Conducted sales presentations for senior leaders and executives to create selling opportunities.
Represented Dale Carnegie Training in all government and community activities associated with corporate director of admissions role within Sullivan University system.
Doubled qualified leads received by the sales team and opened 43 new accounts in six months.
Created custom sales training programs specific to higher education, retail, defense and healthcare. Corporate Director of Admissions August 2010 to December 2015
Managed 125 sales/admissions representatives and a $15 million marketing and sales budget.
Increased sales 5% year over year for five-year period.
Developed sales training initiatives for sales/admissions leaders and managers.
Coached leaders and managers to set and hit targets.
Created employee engagement initiatives to foster strong workplace culture. Regional Director of Marketing August 2004 to August 2010
Led all on-campus recruiting initiatives for new enrollments with a $1.2 million budget and 20 staff.
Set all-time enrollment records three consecutive years for high school student admissions.
Increased student population 32% for 2009-2011, reaching an all-time high for on-campus housing.
Developed innovative student recruitment strategy in 2006-2007 that led to double-digit growth. Stride Rite Corporation, Lexington, MA August 2003 to August 2004 Distribution Center Operations Team Leader
Raytheon Missile Systems, Tucson, AZ October 2001 to August 2003 Work Cell Leader and Electronics Technologist
Troubleshot and repaired Phalanx and Sea-Ram weapon systems electronics.
Wrote standard operating procedures for dismantling gun systems. Stride Rite Corporation, Lexington, MA June 2000 to September 2001 Industrial Electronics Technologist, Distribution Center Operations Brian Willett
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Education
MBA, Sullivan University, Louisville, KY, 2006
BSBA, Business Management, Sullivan University, Louisville, KY, 2004
AAS, Electronic Engineering Technology, Rets Electronic Institute, Louisville, KY, 2000 Professional Development and Volunteer Service
Certified, Marshall Goldsmith Stakeholder Centered Coaching, 2015
Certified Dale Carnegie Trainer, Sales Curriculum, Leadership Training for Managers Curriculum, 2014 o Leadership Training for Managers
o Sales Advantage
o High Impact Presentations
o Effective Communications and Leadership (original Dale Carnegie course) o Sales Management Excellence
o Sales Success
Graduate, Leadership Institute, Association of Private Sector Colleges and Universities (APSCU), 2010
Volunteer, Junior Achievement of Kentuckiana, Louisville, KY, 2004-2010 Thought Leadership, Social Media Marketing and Branding
700+ blogs (personal development, book summaries, observations, discipline, habits, success, marketing, sales, etc.) on personal websites:
o http://www.selfdevelopmentaddict.com/
o http://www.brianwillettgroup.com
o http://www.admissionsadvantage.net
Self-published, 7 Ways to More!: Maximize and enjoy what you have while reaching for the next, Brian A. Willett, 2015
Marketing influence: Linkedin, Twitter, YouTube, blogs, Facebook, etc.