H A S H E M A T I Y E H
(***) *** – **** ********@*****.*** 52 Burwell Cres. Toronto, L3P 6T4.
LinkedIn: https://www.linkedin.com/in/hatiyeh/
EMPLOYMENT
MUNDO (Toronto, Canada)
MUNDO is a global leader in digital performance marketing and user acquisition. MUNDO operates in over 12- countries, and works with over 5,000 advertisers and 76,000 publishers
Senior Business Development Manager
June 2016 – Present
• Prospect, call, close, and managed oversaw entire lifecycle for 400+ clients and 1,000s of digital performance campaigns
• Top sales performer, driving an average of 20% above target, generating over $4mm/year in gross revenue
• Work closely with various MUNDO stakeholders to deliver custom campaign creative, campaign traffic, and client success
• Leverage a wide range of sales methodologies (SPIN, Challenger, etc.) to close new business and solve client challenges
ICM CONSULTING AND MEDIA CORP
Online digital media agency and marketing consulting firm offering full service solutions, relationships with major affiliate networks, core competency in online conversion and lead generation Business Development Manager
August 2014 – May 2016
• Sourced and solicited SMB ecommerce retailers using BANT and consultative methodologies and raw determination to connect with key decision makers
• Reported directly to EVP Ecommerce Strategy
• Generated pipeline average of 230% vs. sales team average
• Attended trade shows such as DX3, Digital Media Summit and Store, consistently exceeding lofty targets for new opportunities
411.CA (YELLOW PAGES GROUP) Toronto, Canada411.ca Canadian local Search engine connects you to Canada's businesses, find a person or reverse look Inside Sales Representative
February 2011 – August 2014
• Achieved 120% of the quota consistently, generating average of $2 – 2.5K in monthly recurring revenue (average of 30 – 40 new acquisitions)
• Top performer selling Online Advertising to SMBs via cold-calls
• Leveraged expertise with consultative selling (SPIN) and presentation skills to bring home high-value clients, consistently beating targets
• Focused verticals such as Hotels, Legal services, real-estate, financial services and retail.
• Accurately processed customer transactions in Netsuite CRM such as orders, quotes and lead updates
• Increased sales and average sale size by of cross-selling, up-selling, add-on selling and collaborating with marketing for promotional sale items Other Positions WSI (Territory Manager)
CAA South Central Ontario (Emergency roadside and dispatch coordinator) Inside/Outside Sales – Account Executive – Business Development
• Business to Business (B2B) • SMB and Enterprise selling • Performance marketing (CPI, CPA, CPL etc.)
• Monthly Requiring Revenue (MRR) • Account Management • Microsoft Office
• Creating and Presenting Proposals • Pipeline Management • CRM (salesforce, Pipeline Deals, Netsuite)
• ROI Modeling/forecasting •Knowledge of adtech (RTB, DSP, SSP) • Diverse sales toolkit
(Challenger, BANT, SPIN)
EDUCATION
Georgian College (Tourism Management)
2003 – 2006