Design Engineering

David Moore, Senior Design Director, Innovation & Strategy

******@****-****.*** +1-415-***-****

SUMMARY

A versatile and visionary director with quantifiable expertise building effective teams and transforming technologies into successful human-centered experiences. Leading strategic UI/UX design teams, creating award winning innovations that have launched successful products and form companies.

EXPERIENCE

Senior Design Strategy Consultant: Zero Nine Design & Development, LLC San Francisco, CA Apr 2016 – present 3 yrs 2 mo

Transforming emerging technologies into next generation products and services. Expertise in product development, innovation strategies, UI/UX, market research, mathematical psychology and implicit valuations, Segmentation & Conjoint for human-centered design.

• SRI International: creating multi-divisional Innovation Lab within SRI’s Advanced Global Innovation Center. User research and market analysis,

• Specialized Bicycles: building tech-safety team, urban e-bike Rider Behavior Study, responding sensor network and mobile app.

• Google Life Sciences: IP and design strategy for command/control console, computer vision display and data-visualization.

Senior Designer & Strategy Consultant, VERB div/Google Life Sciences Mt. View, CA Nov 2015 – Sep 2017 1 yrs 11 mos

Envisioned, designed and developed human-centered interface UI/U, customer analytics, Net-Promoter Score and X and O data. Key player in IP creation and forming partnership with J&J, Google Life Sciences ($350M) that created “Verb Surgical, Inc”.

• Lead multi-disciplinary teams, created IP, user testing, usability benchmarking.

• Designed wearable Immersive 3D Headset Display, HD imaging VR. UI/UX.

• Lead user testing w/KOLs ergonomics, headset, hand-mounted controller. Lead Designer, SRI International Robotics

Menlo Park, CA Oct 2010 – Oct 2015 5 yrs 1 mo

Built and managed industrial design engineering team (15+) developing concepts to fully functioning systems integrating UI/UX, ergonomics, human machine interface.

• Created UI/UX, wearable 3D HD optic headset, console & vision system.

• Design Lead: Articulating Robotic Hand, 1st Place DARPA Award, $9M funding.

• Design Lead: Bio-Conformal Suit for DARPA funded $5M, raised $10M funding. Principal Designer, Zero-Nine Design, LLC, Co-Founder San Francisco, CA Apr 2001 – Sep 2010 9 yrs 6 mo

A creative services agency design for consumer focused and technology based companies and brands.

• The North Face: Lead Footwear & Equipment teams, market share up 4 years.

• Easton Bell Sports: Creative Lead, sensor-based vehicle safety technologies.

• Philips Medical Design: Lead engineering team, next-gen defibrillator UI/UX.

• Nike: Design & Global Marketing Design Strategy “1 Digital Day” presentation. PROFESSIONAL DEVELOPMENT

Feb 2018 – Exec. Leadership Training II: “Executive Leadership”, Oxford, England Feb 2017 – Executive Leadership Training: “Effective Leadership”, Oxford, England Aug 2016 – Executive Leadership Retreat: “Innovation & Leadership”, Burren, Ireland Sep 2014 – MIT Sloan School of Management: “AI/Machine Learning: Online Course Sep 2013 – MIT School of Engineering “Quantitative Engineering” Online Course EDUCATION

Stanford University, Certificate, Advanced Project Management Center for Professional Development, Palo Alto, CA 2007 - 2008 Art Center College of Design, BSc Industrial Design Industrial Design & Product Design, Pasadena, CA 1990 - 1993 SPEAKING ENGAGEMENTS

Apr 2018 – Blockchain Financial Summit: Guest Speaker, San Francisco, CA Nov 2016 - ’17 – American Manufacturing Summit: Keynote Speaker, San Diego Apr 2016 – Doha Innovation Summit: Keynote Speaker, Doha, Qatar Apr 2012 – Elite Innovation Retreat: Keynote Speaker with author Robert Tucker May 2011 – UC Berkeley Haas School: Guest Speaker, Innovation Entrepreneurship Sep 2006 - ‘08 – Stanford University GSE Design Program: Guest Instructor Mar 2004 - -05 – Stanford University School of Engineering: ME396 Lecturer TEACHING

Guest Instructor: Stanford University, Design Program, Jan 2010 - present Guest Lecturer: SF State University, Intl. MBA, Innovation in Business, Mar 2010 - present Adjunct Instructor: Academy of Art University, BA & MFA Industrial Design, 2001 – 2010 WRITING: Founder, Designer, Editor, WHEN Magazine: WHEN magazine takes place 10 years in the future, a bold and entertaining look at where our ideas about design, art and creativity are taking us.