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MBA Marketing with 15 years of Rich experience in Financial Sector

Location:
Kolkata, West Bengal, India
Posted:
July 01, 2019

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Resume:

MANAS RAY

Mobile: +91-967*******, E-Mail:- ac9qkj@r.postjobfree.com

Professional Synopsis

A dynamic professional with an above 14 years of experience in Strategic Planning, Business Development, Sales & Marketing, Key Account Management, Channel Management and Team Management.

Hands on experience in charting out sales strategies, enhancing business volumes & growth, achieving revenue and profitability norms.

Proficient in leading dedicated teams for running successful business operations and experience of developing procedures and service standards for business excellence.

Deft in handling all sales & marketing activities, analyzing market trends & establishing healthy & prolonged business relations with clients.

Resourceful at maintaining business relationship with clients so as to achieve quality product and service norms by resolving critical issues.

Possesses excellent communication, interpersonal, people management, relationship management and analytical skills; ability to take holistic approach for solving problems.

Skill Set

Employment Scan

Since Nov’ 17: Deutsche Bank AG, Kolkata as Head-Acqusition & Bancassurance

Role:

Developed the Branch considerably in CASA front.

Steering entire array of business development operations for high focusing on Fee Collection/ Life Insurance /Health Insurance/ General Insurance business and others third party products.

Responsible for HNI/ Super HNI Clients Acquisitions & servicing through Team

Reviewing Branch Operations and Compliance Reports.

Incresing the Branch GL size with Huge FD Float

Portfolio Manage through AUM ( Asset Under Management)

Managing the Premier Level Portfolia with HNI/NRE/NRO /Expat/ Block Customers

Handle a Portfolio of above 250 cr..

Qualified Bali (Indonesia) Conventation with 2.09 cr LI, 8.5 Lakh HI & 14 lakhs of GI.

Since Jul’ 15-Nov’17: ICICI Bank, West Bengal, India as Branch Manager-Retail Banking

Role:

Developed the Branch considerably in CASA front.

Steering entire array of business development operations for high focusing on Fee Collection/ Life Insurance business and others third party products.

Government banking synergy worked.

Reviewing Branch Operations and Compliance Reports.

Others roles of the Branch Manager by owning the Branch.

Attainments:

Double the Branch GL size within a year (Recognized by RBH & ZH)

Awadred from RBH for Profitable Branch withing 2 years of Joining .

"No 1 BM as in NRI Transactions" scoping in C-Cat Branch

Achieved 120% on Mutual Fund Selling on FY 16-17

Highest Savings Account Sourcing since inception of the branch (Achv:- 178% for FY 16-17)

Over 130% of Digital Transactions on FY 15-16

Increase the Branch Profitability of 240% on FY 16-17 compare to last FY. With more nominal OPEX ratio.

No 1 BM in North Bengal Region to sourced the highest numbers of Government Accounts. Total 14 Prestigious Special Government account Sourced from Oct 2015 to till March 2017 with Funding of close to 15 cr.

Jan’ 14-Jul’15: Max Life Insurance, Orissa, Chhattisgarh, Bihar & Jharkhand, India as Center Manager-Bancassurance

Role:

Heading 4 states in India (Orissa, Chhattisgarh, Bihar & Jharkhand) for “Bank Relationship” in Max Life Insurance based out of Patna, India.

Steering entire array of business development operations for promoting Life Insurance business through Yes Bank Relationship.

Heading a team of 7 Managers+RA.

Responsible for achieving the sales target through Team Members productivity.

Trained and motivate bank staff to sell Life Insurance products through “Bank Relationship” in 4 states (2 cluster)-Bihar,Jharkhand,Odisha & Chhattisgarh. Planning & driving life insurance business across all branches of clusters.

Ensuring issuance of policies, including providing daily and other MIS reports as required.

Strategize company policies to “Yes Bank” Partner for more business volume for organization.

Ensuring timely collection of renewals.

Attainments:

Spearheaded adherence to laid down compliance process for all the source business.

Competently developed team mates for next level promotion.

Achieved High Level Productivity for company profit.

Timely Renewal collection,(Achv:- > 84%)

Seller Activation:- > 70%

Sep’ 12-Jan’14: DHFL Pramerica Life Insurance, Kolkata, India as State Relationship Manager-CSC/ICT

Role:

Steering entire array of business development operations for promoting Life Insurance business through 3rd Party distribution channel.

Heading a team of 5 Payroll employees for achieving business through 3rd party (Corporate Agent/Broker Channel).

Responsible for achieving the sales target through Team Members productivity.

Handling complete documentation process for recruitment of candidates/Brokers/Channel Partners and ensuring issuance of policies, including providing daily and other MIS reports as required.

Strategize company policies to Channel Partner for more business volume for organization.

Ensuring timely collection of renewals.

Attainments:

Spearheaded adherence to laid down compliance process for all the source business.

Competently developed team mates for next level promotion.

Achieved High Level Productivity for company profit.

Exercised cost control for more profit generation for organization.

Generated business from 1 Channel Partner from entire West Bengal (Based out of Kolkata).

Successfully launched a new brand “Sahaj Suraksha” by achieving “Fastest 50” in Pan India.

Currently New Business growth is nearly 140%.

Successfully upgrade Renewal Collection and month on month persistence achievement is above 80%.

Qualify for Bangkok Trip for Q-4'2013.

Jul’ 08 – Sep’ 12: Max Life Insurance, East India (Base Location: -Kolkata)

Growth Path:

As Associate Manager - Agency Recruitment (Durgapur, W.B) Jul’ 08 – Jun’ 09

Associate Manager Sales (Durgapur, W.B) Jul’ 09 – Sep’ 10

Manager - Sales (Durgapur, W.B) Oct’ 10 – Jan’ 11

Client Relationship Manager-Partnership Distribution (Kolkata) Feb’ 11 – Sep’ 12

Role:

Spearheaded business development operations for promoting Life Insurance business with 3 team members.

Spearheaded adherence to laid down compliance process for all the source business.

Targeted markets of entire Kolkata Region (6 Branches), Rest of Bengal, Patna & Hazipur (Bihar), Bhubaneswar, Cuttack & Sambalpur (Orrisa), Guwhati & Dispur (Assam), Ranchi, Bokaro & Jamsedpur (Jharkhand) regions..

Strategize company policies to Channel Partner for more business volume for organization.

Ensuring timely collection of renewals.

Assessing the financial capabilities of HNI clients for providing them apt investment solutions, ensuring that they carry the minimum investment risk.

Highlights:

Secured 1st position in “Recruitment Vertical of Eastern Zone”, consisting of 50 branches, in 2008.

Distinction of being awarded “New Initiatives Winner” title in Eastern Zone in 2008.

Trained & mentored Recruitment Heads of 9 branches of the cluster and coordinated them to reach next level Area Manager.

Successfully recruited 72 Agent Advisors in Durgapur.

Registered a business target of:

o103.5% for Q2, 2011.

o139% for (Q3, 2011) and adjudged as “Star Performer of the Quarter”

Consistently overachieved recruitment standard by 233%.

oAwarded “Recruitment Winner” for outstanding performance.

Adjudged as No. 1 Sales Manager of the Durgapur branch for 19 consecutive months in all parameters.

Delivered outstanding performance and conferred with title of:

o“G2M2” for year of 2009.

o“G2M3” for year of 2010.

o“G3M2” for year of 2011.

Secured 25th Position in Eastern Zone, in the year 2009 with only 6 months of Vintage as an ASM.

Bagged the “First Track Promotion “within 12 months for outstanding performance.

Attained 4th position in Rest of Bengal Patch in 2010.

In charge for India Infoline”(IIFL) Business Relation as Client Relationship Manager for entire East India based out of Kolkata. Handling Patna & Hazipur(Bihar),Ranchi & Bokaro (Jharkhand),Bhubeneswar,Cuttack & Sambalpur(Orrisa) and Guwhati(Assam)

Average Monthly Business 45 lakhs (NOP 200).

“PAN India No 1 CRM” in IIFL relation since Apr’ 11 onwards.

Conferred with “Employee of the year 2011” for delivering excellent performance.

Oct’ 07 – Jun’ 08: Tata AIG Life Insurance, Burdwan, West Bengal,India as Business Development Manager

Role:

Administered complete sales and marketing operations through recruitment and training of Financial Planning Advisors.

Trained and updated Advisors on products, selling skills and public speaking techniques.

Handled documentation process for recruitment of candidates and ensured issuance of policies, including providing daily and other MIS reports as required.

Attainments:

Generated business through team of Advisers to achieve assigned sales targets.

Consistently achieved and exceeded sales targets as set by the company.

Successfully attained highest recruitment of Agent Advisors at the time of opening the branch.

Key founder member of Burdwan branch.

Constantly maintained 1st position in recruitment and 2nd position in business parameters.

April’ 06 – Sep’ 07: Allergan India Pvt. Limited, Burdwan,India as Area Sales Officer

Role:

Administered Pharmaceutical sales & marketing and distribution management functions.

Manage the Distributor in target area.

Relationship Management with Doctors, Retailers as well as Pharmaceutical distributors.

Launch the New brands and established the brands .

Attainments:

Instrumental in mobilizing profit generation from 4 lakhs to Rs. 18 lakhs per month.

Awarded best achiever in the “Ketoflox” selling. With 280% of achievement.

Deftly handled and managed 14 Distributors and 1056 Retailers in the assigned region.

Competently managed key clients such as Doctors and Stockholders.

Demonstrated excellence in expanding business operations across territories like:

oBurdwan (Head Quarter), Burdwan, Birbhum, Murshidabad, Howrah, Nadia, Bankura, Purulia, and Dhanbad, Bokaro, Ramgarh & Chirkunda (Jharkand).

April’ 05 – April’ 06: Cipla Limited, Burdwan,India as Marketing Excutive

Role:

Administered Pharmaceutical sales & marketing and distribution management functions.

Manage the Distributor in target area.

Relationship Management with Doctors, Retailers as well as Pharmaceutical distributors.

Launch the New brands and established the brands .

Attainments:

Instrumental in mobilizing profit generation from 0 to Rs. 3.5 lakhs per month.

Deftly handled and managed 38 Distributors and 684 Retailers in the assigned region.

Competently managed key clients such as Doctors and Stockholders.

Registered annual business volume of approximately Rs. 50 – 70 lakhs.

Demonstrated excellence in expanding business operations across territories like:

oBurdwan (Head Quarter), Burdwan, Birbhum and Bankura,

Distinction of being recognized as “Pillar Achiever of Eastern India”, Star of the Company with Achievement of 118% targets.

Professional Enhancements

Sales Process and Product Training with Tata AIG Life in Burdwan for 7 days; Oct’ 07.

Recruitment Process Training at Kolkata for 7 days; Jul’ 08

Recruitment Skill Workshop at Kolkata for 2 days; Apr’ 09

Management Oriental School Training (MOS 1) at Kolkata for 7 days; Jul’ 09

Management Oriental School Training (MOS 2) at Kolkata for 4 days; Oct’ 09

“Communicating for Success” Training for Management Level at Mumbai for 2 days. 5th to 6th Apr’ 11

“Out Bound Learning” training for Management Level at Puri, Orissa for 3 days. 2nd to 4th May’ 11

“Fire Starter Program” training for Managers at:

oVedic Village, Kolkata for 1 day; Dec’ 11.

oUdaipur, Rajasthan for 1 day'Dec'11.

“Branch Leadership Program-Full version” (BLP) ICICI Bank- at Hyderabad for 23 days (September 2015).

AMFI & COMPOSITE (LI,HI &GI) LICENCE HOLDER

Scholastics

MBA (Marketing) (Correspondence Course) from National Institute of Management, Mumbai in 2009.

B.Sc. (Bio Science) from Calcutta University, India in 2003.

IT Skills: Conversant with MS Office and Internet Applications, Finacle & SAP MM.

Personal Dossier

Address : 3rd Floor, 15/56, Jheel Road, Bank Plot, P.O. +P.S.:-Garfa,Kolkata-700075

Languages Known : English, Hindi and Bengali

Competencies

~ Strategic Planning ~

~ Business Development ~

~Maximizing Sales ~

~ Productivity Management~

~ Channel Management~

~ Market Intelligence~

~ Key Account Management ~

~ Relationship Management ~

Business Skills

Handling the marketing and sales operations for achieving increased growth as well as profitability.

Developing sales plans & value added solutions designed to ensure the achievement of agreed volume, market share and profit objectives.

Analyzing latest marketing trends & tracking competitors’ activities; providing valuable input for fine tuning sales & marketing strategies.

Developing and appointing new business partners to expand reach in the market and coordinating with dealers to assist them to promote the product.

Mapping the clients’ requirements and providing them customized business solutions through proposals, presentations and demonstrations.

Leading & monitoring the performance of team members to ensure efficiency in operations and meeting of individual & group targets.

Identifying and implementing strategies for building team effectiveness by promoting a spirit of cooperation between team members.



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