OWO LABI EZEKIEL OLAIDE
*A Tudun Murtala Road, Bompai Induatrial Kano State.
Email Address: email@example.com
Date of Birth:
5th June, 1966
State of Origin:
English, Yoruba and Hausa
To attain a level of professionalism which allows for the highest of corporate effectiveness and efficiency through self development and work experience.
Fast learner with a flair for hard work, good planning and organizing skills, game changer and ability to work without supervision and demonstrative ability to cement healthy relationship with clients, by generating business and leadership workforce towards business set goals. Expertise in developing the channel network, improve products performance and ensuring high level of instrument satisfaction.
Self starter with good communication skills and networking capabilities who can startup the business and take it to new heights
Good human relationship and proactive attitude to work.
Ability to adapt and pick up new skills with the necessary and appropriate training.
Excellent interpersonal skills and team work.
Strong initiative, self motivation, self discipline and positive mental attitude to goals.
Master of Science (Mgt. Sciences), from University of Jos 2011
Post Graduate Diploma (Mgt. Sciences), from University of Jos 2008
HND in Marketing, from Federal Polytechnic Bida 1989
ND Diploma in Marketing, from Federal Polytechnic Bida 1985
Pfizer products plc, (Pharmaceutical) Sales Representative - Dec. 1991-Oct. 1996
Pfizer Product plc, - Merchandising Manager - Nov 1996-Dec 2002
Promaxx global industries Limited (cosmetics industries) Marketing manager Jan, 2003 -May 2007
European Soaps & Detergent Ltd. Regional Sales Lagos June 2007-sept 2010
Daraju Industries Ltd (Soaps & Detergent Comp.) Regional Sales Manager Noth west –oct 2010 –Dec 2014
Kalamu Foods & Allied Ind. Ltd, Sales & Marketing Manager Jan 2015 -Till date
AS SALES AND MARKETING MANAGER WITH EUROPEAN SOAPS & DETERGENTS INDUSTRIES LIMITED:
Marketing and sales objective: By planning, developing, implementing and evaluating news sales, merchandizing and trade promotional programs and developing field action plans of the region.
Repositioning primary and secondary market. Primary market of the company are responsibilities to key dealer's while secondary market involves monitoring wholesalers/retailers and channel members such as stones/supermarkets for effective functional grassroots product representation on trade. Accomplish marketing and sales human resources objective by recruiting, selecting, orienting, training, assigning, scheduling, coaching disciplining employee. Provide information on product performance by analyzing and summarizing data and trend in the industry on monthly basis. Improving product marketing by monitoring.
Product performance, indentifying and capitalizing on market opportunities,
improving proAict placement and coordinating new product development
Provide marketing/sales information flow and planning analysis that will create opportunities for strategic rethinking.
Carrying out on regular basis marketing research information analysis that include:
(a)Individual market share of competitive including company placement in the industry.
(b)Statistic of product performance
(c)Consumer product performance
(d)Competition value in comparable products
(e)Ideas to overcome company shortfalls.
REGIONAL ASSESSMENT AND SUPPORT
Beaming searching on activities in the branches for the following benefits:
(a)Point out weak and unproductive branches in time.
(b)Find out reason for such weakness and non productivity
(c)Profile remedial measures and be part of such change and implementation.
As Sales and Marketing
The job involves among others:
•Responsible for development and implementation of marketing/ sales/distribution strategies and tactics supportive implementation and programming polices that drive growth for the company. By training, planning, organizing and control all sales/ marketing functions in line with corporate objectives.
•Achieve sales target on monthly/yearly basis by breaking country sales target to sub regions base on regional potential, performance and history.
•Consistently developing strategies and tactics toward realization of sales and marketing mix of the region on daily basis by thinking and imputing outside the box.
•Sustain rapport with key account by periodic visit, exploring specific needs and anticipating new marketing opportunities, by consumer requirement, defining market, competitors share, competitors strategies, and weakness, forecasting, projecting business, redefining target market (market and marketing tactics) to meet regional challenges.
•Frequent visit to trade to ensure sales and marketing functions are constantly executed according to national sales/marketing objectives.
1992Best sales representative in Nigeria - Winning Gold Award
1993Best sales representative in Nigeria - Winning Television
1994Best sales representative in North - Winning Refrigerator
EUROPEAN SOAPS AND DETERGENT LIMITED:
Business of the company improved in share, profit and volume basis. I was transferred to North from South-West as RSM to reposition and improve company image and business, from a warehouse of three bed room flat we moved to magnificent warehouse in Kano. Share value improved from N30million to over N150million within two years.
DARAJU INDUSTRY LTD.
Increased monthly soaps sales from less than N10 million to N200 million with 2"years of operation by re-orientating passion for getting result, improve business relationship with customer and increase distribution network.
KALAMU INDUSTRIES L.T.D
As at the time of taking over the business in October, 2010 the company was virtually not existing in northern region. Today, we are generating over N100 million averagely on monthly basis. It is a significant growth in values, qualities and company profile.
Mr. Abdallah Umar,
Alh. Gambo Gaya
GUARANTORS: ON DEMAND