•323-***-**** NYC ac9mrj@r.postjobfree.com LinkedIn biagioux.com Wiki•

Senior Product Designer / UX

• Creating Stories through Visual Experiences •

Award-winning Product Designer/UX and Information Architect

with a passion for creating useful beauty.

Builds recognition through evocative storytelling

in high-visibility projects for global brands and Fortune 500 companies.

Taps into artistic talents to capture client vision

and delivers innovative products.

Experience

Head of Product / UX The White Company NYC

06/2018 – Present

Leads brand experience for cryptocurrency start-up to integrate blockchain technology with consumer products and solutions.

• Built brand strategy through conceptual and creative execution in digital

campaigns and website architecture.

• Directed completion of company responsive site for successful and

immediate launch inside of three months.

• Created integrated web platform that seamlessly presents and serves up six

independent business products: stable coins, crypto exchange, merchant

processing, debit card, luxury purchases, and investments.

• Leverages experience and network in luxury product markets to support

development efforts of consumer-facing product.

Lead Product Designer / UX ServiceChannel NYC

11/2017 – 05/2018

Played instrumental role as creative strategist for legacy and new products at B2B facility management software company with clients in over 60 countries, including Apple, Nike, Walmart, and Lego.

• Overhauled legacy software for ServiceChannel’s integrated facilities

management platform for its newest iteration, FIXXBOOK.

• Designed hi-fi wireframes with preliminary consideration of visual design

for Field Tech Manager platform to deliver time-conscious solutions

including work order submission, building automation and scheduling, and

vendor management.

• Built new mobile app, SC Mobile, with cutting-edge integration of maps,

rating systems, alerts, and contractor database.

BIAGIO GOETZKE

Major Clients in

UX and Creative Projects

Adobe

Apple

Barnes & Noble

Chanel

Chicco

Cirque du Soleil

Digitas

Disney

Dolce & Gabbana

EA

FIFA

Ford Models

Freemantle

GameStop

Johnson & Johnson

LEGO

Louis Vuitton

MAC Cosmetics

Marilyn Agency

McCann

Motorola

MTV

NBA

Nike

ServiceChannel

Sesame Street

Sony

Pearson Television

Port Authority of NY & NJ

Viacom

Walmart

Warner Bros.

Y&R

Education

B.S., Mechanical Engineering

The Cooper Union for the Advancement of Arts and Science

New York, NY

Tau Delta Phi Dean’s List

Certificate,

HTML, CSS, & JavaScript

CodeCademy 2019

Software and Technology

Expert Sketch Photoshop Lightroom InDesign Keynote Invision Zeplin MS Office

Intermediate HTML CSS JavaScript Unix PHP Illustrator After Effects Premiere Atom

Areas of Expertise

Product Design / UX

Business Goals • Information Architecture • Product Vision • Strategy • Usability Testing • User Design Interface • User Experience • Visual Design • Wireframes

Digital Production

App Development • Art Direction • Brand Experience • Digital Marketing • Digital Strategy • Graphic Design • Interactive Advertising • Integrated Marketing • Mobile • Online Marketing • Production • Project Management • Photography • Social Media • Storytelling • Video • Web Design

Technology

Android • AR • Blockchain • iOS Development • Mobile Devices • Unix • Web

Business Development

Account Management • B2B • Branding • Contract Negotiation • CPG • Engagement • Social Networking • SOW Writing • Stakeholder Relations

Industries Served

Advertising Augmented Reality CPG Cryptocurrency Education Electronics Entertainment Fashion and Beauty Interactive Games Luxury Major League Sports Mobile Retail Sports Apparel Software

Executive Producer, UX/Visual Designer Heavenspot LA

03/2007 – 09/2010

Directed Creative and Technology divisions and led large teams through successful completion and rollouts of worldwide integrated marketing projects.

• Spearheaded top projects and managed 15+ high-profile clients such as

Disney, Motorola, EA, Digitas, and Adobe.

• Boosted profitability by 35% for Adobe account through viable concepts that

identified added client benefit and resulted in additional work.

• Forged relationships with world-class clients and secured repeat business for

subsequent campaigns.

Executive Producer, UX/Visual Designer Modstar NYC

10/2010 – 10/2017

Spearheaded advertising vision for award-winning digital production agency with one of the deepest benches of talent in integrated digital.

• Established long-term, seamless working relationships with world-class clients

including McCann, Sesame Street, Y&R, Freemantle, and Viacom.

• Built high-profile master team of digital creative talent to form unique

combination of artistry and perspective in development of mobile apps (iOS

and Android), B2B websites, and consumer-facing websites.

• Managed Creative team to develop business-driven solutions for reach and

engagement through digital and video media campaigns.

• Designed comprehensive digital strategy and execution across integrated

spectrum including mobile applications, websites, OLM, and video.

Awards

Webby Nomination Disney’s Tron: Legacy Interactive Site

Inductee, Smithsonian Innovation Collection Children’s E-Learning

Outreach and Volunteering

DJ and Event Music Producer Beauty for Freedom Event, NYC

Physics Tutor East Harlem Tutorial Program

Senior Creative, Film and Video Director/Producer iNDELIBLE NYC

2006 – 2007

Instrumental member of Creative team at industry-leading agency that produced unparalleled style in marketing and advertising for clients in the fashion, electronics, and entertainment spaces.

• Played key strategic and creative roles on projects for international brands,

such as Sony, Chanel, and Ford Models for global marketing and media

projects.

• Produced and directed backstage Fashion Week trend videos filmed in New

York, London, Milan, and Paris for MAC Cosmetics.

• Managed online video production including filming, editing, post-production,

site design, and online integration.

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