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Creative Director

Location:
New Orleans, LA
Posted:
June 18, 2019

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Resume:

RYAN LIPS

504-***-**** > ac9m3n@r.postjobfree.com > PORTFOLIO.RYANLIPS.COM

Creative Director - NOLA Media Group > 2012 - Present

• Directed the advertising and marketing creative for all NOLA Media Group properties including but not limited to NOLA.com and The Times-Picayune.

• Oversaw and executed the creative conceptualization, development, and deployment of client advertising campaigns including retail, higher education, entertainment and automotive in both B2B and B2C scenarios.

• Developed, executed and maintained all corporate design and brand standards.

• Conceptualized and executed multi-platform and revenue-generating B2B and B2C marketing campaigns promoting NOLA Media Group and its subsidiary brands. Vice President of Creative Services - The Times-Picayune > 2007 - 2012

• Directed the advertising and marketing creative for all Times-Picayune initiatives.

• Executed comprehensive advertising campaigns for Times-Picayune clients.

• Supervised a department of 60 designers, production artists, photographers, and writers. Graphic Designer - The Times-Picayune > 2003 - 2007

• Created and developed print advertising and marketing materials for The Times-Picayune. Bachelor of Arts - Loyola University New Orleans > 1997 Winner of over 30 Louisiana Press Association awards for advertising and marketing executions Software:

Adobe InDesign

Adobe Photoshop

Adobe Illustrator

Wordpress Content Management System

Adobe Premiere

Adobe After Effects

Microsoft Office

Marketing Tactics:

Print

Online Display

Paid Search and SEO

Social Media Optimization

Email Marketing

Website Development

Video

Google Analytics

Work History

Education

Awards

Proficiencies



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