Creative Director
Resume:
RYAN LIPS
504-***-**** > ****.****@*****.*** > PORTFOLIO.RYANLIPS.COM
Creative Director - NOLA Media Group > 2012 - Present
• Directed the advertising and marketing creative for all NOLA Media Group properties including but not limited to NOLA.com and The Times-Picayune.
• Oversaw and executed the creative conceptualization, development, and deployment of client advertising campaigns including retail, higher education, entertainment and automotive in both B2B and B2C scenarios.
• Developed, executed and maintained all corporate design and brand standards.
• Conceptualized and executed multi-platform and revenue-generating B2B and B2C marketing campaigns promoting NOLA Media Group and its subsidiary brands. Vice President of Creative Services - The Times-Picayune > 2007 - 2012
• Directed the advertising and marketing creative for all Times-Picayune initiatives.
• Executed comprehensive advertising campaigns for Times-Picayune clients.
• Supervised a department of 60 designers, production artists, photographers, and writers. Graphic Designer - The Times-Picayune > 2003 - 2007
• Created and developed print advertising and marketing materials for The Times-Picayune. Bachelor of Arts - Loyola University New Orleans > 1997 Winner of over 30 Louisiana Press Association awards for advertising and marketing executions Software:
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Wordpress Content Management System
Adobe Premiere
Adobe After Effects
Microsoft Office
Marketing Tactics:
Online Display
Paid Search and SEO
Social Media Optimization
Email Marketing
Website Development
Video
Google Analytics
Work History
Education
Awards
Proficiencies
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