Edward Siegel
*** ******* ******, *** *** York, NY 10016 H 212-***-**** C 917-***-****
**********@*****.*** eddygalore.com
OVERVIEW
Seasoned creative professional proficient in project management, proofreading, quality control, print and web production, publishing, photo-retouching, brand identity, layout, packaging, and promotional design. Cross platform technical expertise with Photoshop, InDesign, Illustrator, Docu-Proof and QuarkXPress. Adept in typesetting, marketing, advertising, copywriting, Word, Powerpoint, Excel, Dreamweaver and Flash.
PROFESSIONAL EXPERIENCE
Key Accomplishments:
Oversaw quality assurance, administering company standards for luxury beauty products, fashion and pharmaceutical clients.
Enforced implementation of FDA regulations for numerous pharmaceutical and OTC brands packaging, labels and leaflets.
Adapted and implemented company guidelines for Ralph Lauren, Michael Kors, Paul Stuart, Lancome, Clarasonic, Avon, SkinCeuticals, Treasury Wine Estates and Novartis.
Provided design direction while ensuring strict adherence to manuscripts, dielines, color separations, and client mechanicals.
Technical and design support for entire marketing department including file troubleshooting, logo deliveries,
file conversion and building presentations.
Led all facets of creative direction and production including marketing programs, advertising campaigns, websites, print/media material, and marketing collateral.
Spearheaded client initiatives and guidelines across multiple merchandising campaigns and product placement.
Design / Production:
Cultivated creative design, production, and project management strategies for multimillion-dollar clients including
BMG Music, Virgin, Coca-Cola, Victoria’s Secret, National Geographic, Kenneth Cole, and Levi’s.
Directed print production process including advertising, corporate ID, media kits, catalogs, and pre-press production.
Composed page layouts and spreads from concept to production at TIME magazine.
Generated high-resolution color corrections, lighting balance, and silhouettes in Photoshop.
Executed web designs including converting video files, creating interactive material, and editing web content.
Constructed Photoshop montages for PowerPoint presentations.
Supervised design and production of high-end catalogs, which encompassed conceptualizing layout and copy
as well as digitally retouching and enhancing images.
CAREER CHRONOLOGY
Diadeis / GSG - PROOFREADER, New York, NY, 2013 – Present
Interbrand - PRODUCTION ARTIST / QUALITY CONTROL SPECIALIST, New York, NY, 2013
Urban Steel Design - PRODUCTION / GRAPHIC DESIGNER, New York, NY, 2010 – Present
Kenneth Cole Productions - PRODUCTION ARTIST / QUALITY CONTROL SPECIALIST, New York, NY, 2010 – 2011
Scholastic Incorporated - PRODUCTION ARTIST, New York, NY, 2007 – 2009
SPI Publishing - CREATIVE DIRECTOR / DESKTOP PUBLISHER, New York, NY, 2004 – 2008
Avant Interactive - DESIGNER / DEVELOPER, New York, NY, 2004 – 2005
inside track NEW YORK - CREATIVE PRODUCER, New York, NY, 2004
Cyclops Productions - PHOTO-RETOUCHER / GRAPHIC DESIGNER, New York, NY, 2001 – 2004
Coastal Group - ART DIRECTOR, The New York, NY, 1999 – 2001
Miller Advertising - GRAPHIC DESIGNER, New York, NY, 1998 – 1999
The Artistic Design Group - PRODUCTION DESIGNER, New York, NY, 1997 – 1998
RCS Computer Experience - GRAPHIC DESIGNER, New York, NY, 1996 – 1997
Karr Graphics Corporation - CREATIVE DIRECTOR, New York, NY, 1994 – 1996
EDUCATION
BACHELOR OF SCIENCE, FINE ARTS & DESIGN, 1994
Towson University – Baltimore, MD
ASSOCIATE OF ARTS, GRAPHIC DESIGN, 1992
Fashion Institute of Technology – New York, NY