RICHARD M. BIRD
VISALIA, CA 93291
*********@*******.***
PERSONAL STATEMENT: Successful manager with 20+ years produce industry experience with multiple years procurement/buying, sales and merchandising professional experience in a large-scale supplier and retail environments. Implement cost control measures to ensure operations stay within or exceed company targets. Maximize bottom-line performance through P & L, merchandising, staff management, communications skills, loss control and inventory management initiatives.
SKILLS PROFILE
Accounting Advertising Budgeting Communications
Grower Relations Inventory Control Management Marketing
Merchandising/Display Planning Problem Solver Product Control Product knowledge Promotions Projections Purchasing/Buying
Quality Control Sales Sales Promotions Self-Driven
Team Orientated Warehousing Willing to Travel Works Independently
EXPERIENCE:
Produce Industry Consultant 2006 to Current
Managed all Bounty Fresh/Chestnut Hill Farms West Coast operations for imported product and assisted with sales. Managed warehouse, storage, cooling/quality control.
Managed rental units and tenants for Los Angeles Wholesale Produce District warehouse/cooler/office space with Lowe Enterprises increasing tenant rental units from 53% to 82%..
Consulted with growers to build sales volume through pack style, quality, and size control.
Consulted with various produce and warehouse operations to achieve proper receiving, quality control, warehousing, inventory and shipping right product to right customer.
Improve office operations, bookkeeping and accounting.
Chiquita F.N.A. 2001 to 2006 Manager West Coast Sourcing
Worked with growers/shippers to secure product for Chiquita Sales taking a brand new operation to a well respected industry level shipper.
Duties included Sales, grower relations/contracts, quality control and overseeing the West Coast Sales office.
Managed warehouse/storage/inventory/cooling for proper rotation and temperature control.
Built the West Coast program from zero volume to over 1.5 million packages of stone fruits, 3.5 million packages of grapes shipped annually, improving melon volume and started talks with strawberry and avocado growers before corporate management decided not to pursue.
American Produce Company (Subsidiary of Chiquita F.N.A) 1998 to 2001
Vice President FOB/Export Sales
In charge of marketing, FOB & Export sales in addition to adding new commodities, building grower relations and quality control. Started with only myself then added 2 additional sales people and 1 clerical person within first 6 months.
Sales and marketing of 2.5 to 3.0 million packages California stone fruits.
Managed warehouse/storage/cooling for proper quality control, receiving, rotation and temperature control of commodities purchased, sold and shipped.
Bengard Marketing, Inc. 1996 to 1998
Sales Representative
Member of the sales and marketing team that sold 1.25 to 1.5 million packages Chilean fruit (stone fruits, cherries and grapes), 250,000 packages pears from Argentina imports to the U.S., and 750,000 packages of Northern California pears.
Safeway, Inc.
Branch Manager, Produce Buying L.A./International office 1985 to 1996
Managed planning, marketing, office management, accounting, projections/budgeting, performance evaluations, profit/loss – expense control, advertising/sales promotions, product control, overseeing procurement, quality control, merchandising/display techniques, grower relations, inventory management
As Branch Manager of several Safeway Produce Buying offices every office that I managed succeeded in obtaining record volume of product shipped each year.
Other Safeway positions in the Buying Offices and Marketing Coordinator.