email@example.com H: 317-***-**** 230 W 140th St, New York, New York 10030
A driven and motivated professional who has experience within the sports, consulting, and finance industry. With dynamic interpersonal communication skills and experience in accurately providing marketing and sponsorship insight to organizations. Who in addition is equipped to support the mission of any company or entity I am a part of.
Social Media Marketing
Sports Management & Analysis
The Madison Square Garden Company New York, New York
01/2019 - Current
•Executed game day activation's while working with sponsors to achieve their partnership goals.
• Helped Brainstorm new sponsors campaigns for potential and existing clients.
•Gathered departmental financial data to create reports for upper-level management.
•Planned and executed department-wide events.
•Completed general administrative duties in a timely and complete fashion.
Intuition Consulting Firm (ICF) Atlanta, GA
02/2018 - 05/2018
•Helped create positioning strategy and marketing plans based on market feedback.
•Utilized various forms of Market Research and Analysis to help formulate marketing strategies firm could use against competitors.
•Help create market test to determine success factors prior to launch of firm products.
•Created and executed a comprehensive research study addressing brand awareness and customer buying habits.
Moody's Analytics Inc. New York, NY
06/2017 - 08/2017
•Identified and executed tactical follow up activities for existing and prospective clients in support of Moody's demand generation efforts.
•Learned about and supported tracking of sales activities, in addition worked directly with the sales liaison to create a new template for the sales team to provide status updates of existing opportunities.
•Conducted competitive and market analysis to inform sales and marketing activities, also assessed competitor’s social media channels, generating ideas of how Moody's Analytics can better promote videos on company's social media platform opposed to its competitors.
Education and Training
Columbia University in the City of New York New York, NY
Master of Science in Sports Management
Morehouse College Atlanta, GA
Bachelor of Arts in Business Administration / Marketing